Institutional Manager · CIK 0001748766
Brand Asset Management Group, Inc.
CHESTERFIELD, MO · File #028-18859
Latest AUM
$357.6M
Positions
171
Top-10 Concentration
56.3%
Filings
9
Portfolio Value Over Time
2024-03
2024-06
2024-09
2024-12
2025-03
2025-06
2025-09
2025-12
Biggest QoQ Changes
Ranked by conviction flow (share change × current price) so mark-to-market moves don't dominate. Price effect column shows how much of the $ change was just the stock moving.
| Action | Issuer | Ticker / CUSIP | Δ Shares | Flow ($) | Price Effect |
|---|---|---|---|---|---|
| REDUCE | TESLA INC | TSLA | -3,866 | -$1.7M | +$23,225 |
| ADD | ISHARES TR | 464287507 | +25,378 | +$1.7M | +$316,460 |
| EXITED | STRATEGY INC | 594972408 | -3,924 | -$1.3M | $0 |
| REDUCE | SCHWAB STRATEGIC TR | 808524201 | -32,954 | -$886,791 | +$272,706 |
| ADD | DIMENSIONAL ETF TRUST | 25434V773 | +24,131 | +$794,876 | +$521,415 |
| REDUCE | SCHWAB STRATEGIC TR | 808524805 | -29,540 | -$710,141 | +$446,807 |
| REDUCE | SCHWAB STRATEGIC TR | 808524409 | -16,413 | -$485,988 | +$107,996 |
| EXITED | BITWISE BITCOIN ETF TR | 09174C104 | -7,350 | -$457,317 | $0 |
| REDUCE | SCHWAB STRATEGIC TR | 808524847 | -21,822 | -$455,860 | -$110,194 |
| REDUCE | ISHARES TR | 464288273 | -5,670 | -$439,595 | +$124,952 |
Sector Allocation
Filing History
- 13F HOLDINGS REPORTQ/E Dec 2025171 pos · $357.6M
- 13F HOLDINGS REPORTQ/E Sep 2025165 pos · $355.5M
- 13F HOLDINGS REPORTQ/E Jun 202592 pos · $267.8M
- 13F HOLDINGS REPORTQ/E Mar 202589 pos · $239.7M
- 13F HOLDINGS REPORTQ/E Dec 202489 pos · $246.3M
- 13F HOLDINGS REPORTQ/E Sep 202489 pos · $255.5M
- 13F HOLDINGS REPORTQ/E Jun 202480 pos · $236.8M
- 13F HOLDINGS REPORTQ/E Mar 202478 pos · $232.5M
- 13F HOLDINGS REPORTQ/E Dec 202373 pos · $195.0M
Top 20 Holdings — Dec 2025
| # | Issuer | Ticker | Shares | Value | % of Portfolio |
|---|---|---|---|---|---|
| 1 | ISHARES INC | 46434G103 | 512,391 | $34.4M | 11.30% |
| 2 | ISHARES TR | 464287507 | 453,070 | $29.9M | 9.81% |
| 3 | VANGUARD INDEX FDS | 922908629 | 53,937 | $15.7M | 5.13% |
| 4 | VANGUARD SCOTTSDALE FDS | 92206C680 | 126,731 | $15.4M | 5.06% |
| 5 | DIMENSIONAL ETF TRUST | 25434V773 | 422,145 | $13.9M | 4.56% |
| 6 | ISHARES TR | 464287614 | 29,340 | $13.9M | 4.55% |
| 7 | SCHWAB STRATEGIC TR | 808524805 | 558,370 | $13.4M | 4.40% |
| 8 | SCHWAB STRATEGIC TR | 808524201 | 445,522 | $12.0M | 3.93% |
| 9 | ISHARES TR | 464288273 | 148,566 | $11.5M | 3.78% |
| 10 | SCHWAB STRATEGIC TR | 808524508 | 380,554 | $11.4M | 3.75% |
| 11 | SCHWAB STRATEGIC TR | 808524706 | 328,061 | $10.7M | 3.52% |
| 12 | VANGUARD SCOTTSDALE FDS | 92206C714 | 114,313 | $10.6M | 3.46% |
| 13 | SCHWAB STRATEGIC TR | 808524607 | 327,017 | $9.3M | 3.05% |
| 14 | SCHWAB STRATEGIC TR | 808524888 | 176,574 | $8.0M | 2.64% |
| 15 | ISHARES TR | 464287200 | 11,319 | $7.8M | 2.54% |
| 16 | ISHARES TR | 464287598 | 28,583 | $6.0M | 1.97% |
| 17 | SCHWAB STRATEGIC TR | 808524409 | 199,582 | $5.9M | 1.94% |
| 18 | PALANTIR TECHNOLOGIES INC | PLTR | 32,801 | $5.8M | 1.91% |
| 19 | VANGUARD INDEX FDS | 922908751 | 19,292 | $5.0M | 1.63% |
| 20 | ISHARES TR | 464287127 | 39,952 | $3.8M | 1.24% |