Institutional Manager · CIK 0001596906
Keystone Financial Planning, Inc.
CLEVELAND, OH · File #028-15727
Latest AUM
$344.8M
Positions
44
Top-10 Concentration
75.8%
Filings
9
Portfolio Value Over Time
2024-03
2024-06
2024-09
2024-12
2025-03
2025-06
2025-09
2025-12
Biggest QoQ Changes
Ranked by conviction flow (share change × current price) so mark-to-market moves don't dominate. Price effect column shows how much of the $ change was just the stock moving.
| Action | Issuer | Ticker / CUSIP | Δ Shares | Flow ($) | Price Effect |
|---|---|---|---|---|---|
| REDUCE | GSK PLC | GLAXF | -222,804 | -$10.9M | +$1.3M |
| NEW | CME GROUP INC | CME | +32,041 | +$8.7M | $0 |
| ADD | PHILIP MORRIS INTL INC | 718172109 | +52,450 | +$8.4M | -$45,746 |
| REDUCE | SCHWAB STRATEGIC TR | 808524797 | -113,004 | -$3.1M | +$799,586 |
| REDUCE | HALEON PLC | HLNCF | -168,476 | -$1.7M | +$254,019 |
| EXITED | SOLVENTUM CORP | 83444M101 | -15,554 | -$1.1M | $0 |
| EXITED | WARNER BROS DISCOVERY INC | 934423104 | -47,638 | -$930,370 | $0 |
| EXITED | KELLANOVA | 487836108 | -8,756 | -$718,167 | $0 |
| REDUCE | US BANCORP DEL | USB-PS | -6,670 | -$355,910 | +$1.1M |
| EXITED | TORONTO DOMINION BK ONT | 891160509 | -4,104 | -$328,115 | $0 |
Sector Allocation
Filing History
- 13F HOLDINGS REPORTQ/E Dec 202544 pos · $344.8M
- 13F HOLDINGS REPORTQ/E Sep 202546 pos · $344.1M
- 13F HOLDINGS REPORTQ/E Jun 202545 pos · $330.8M
- 13F HOLDINGS REPORTQ/E Mar 202546 pos · $335.6M
- 13F HOLDINGS REPORTQ/E Dec 202446 pos · $322.4M
- 13F HOLDINGS REPORTQ/E Sep 202447 pos · $330.4M
- 13F HOLDINGS REPORTQ/E Jun 202449 pos · $302.2M
- 13F HOLDINGS REPORTQ/E Mar 202449 pos · $308.4M
- 13F HOLDINGS REPORTQ/E Dec 202348 pos · $286.2M
Top 20 Holdings — Dec 2025
| # | Issuer | Ticker | Shares | Value | % of Portfolio |
|---|---|---|---|---|---|
| 1 | SCHWAB STRATEGIC TR | 808524797 | 6,037,750 | $165.6M | 48.03% |
| 2 | MICROSOFT CORP | MSFT | 26,868 | $13.0M | 3.77% |
| 3 | PHILIP MORRIS INTL INC | 718172109 | 77,924 | $12.5M | 3.63% |
| 4 | US BANCORP DEL | USB-PS | 220,850 | $11.8M | 3.42% |
| 5 | CHEVRON CORP NEW | CVX | 77,118 | $11.8M | 3.41% |
| 6 | BANK NOVA SCOTIA HALIFAX | 064149107 | 139,101 | $10.3M | 2.97% |
| 7 | VERIZON COMMUNICATIONS INC | VZ | 237,744 | $9.7M | 2.81% |
| 8 | BRITISH AMERN TOB PLC | 110448107 | 167,249 | $9.5M | 2.75% |
| 9 | CME GROUP INC | CME | 32,041 | $8.7M | 2.54% |
| 10 | BRISTOL-MYERS SQUIBB CO | CELG-RI | 159,523 | $8.6M | 2.50% |
| 11 | SPDR SERIES TRUST | 78468R788 | 192,060 | $8.3M | 2.41% |
| 12 | DIAGEO PLC | DGEAF | 87,558 | $7.6M | 2.19% |
| 13 | PRICE T ROWE GROUP INC | TROW | 68,518 | $7.0M | 2.03% |
| 14 | ALTRIA GROUP INC | MO | 107,203 | $6.2M | 1.79% |
| 15 | PFIZER INC | PFE | 246,382 | $6.1M | 1.78% |
| 16 | EXXON MOBIL CORP | XOM | 48,672 | $5.9M | 1.70% |
| 17 | UNITED PARCEL SERVICE INC | UPS | 45,768 | $4.5M | 1.32% |
| 18 | QUALCOMM INC | QCOM | 26,197 | $4.5M | 1.30% |
| 19 | CISCO SYS INC | CSCO | 49,320 | $3.8M | 1.10% |
| 20 | ISHARES TR | 46429B663 | 28,504 | $3.5M | 1.01% |