Institutional Manager · CIK 0000903949
NICHOLAS COMPANY, INC.
MILWAUKEE, WI · File #028-04359
Latest AUM
$5.71B
Positions
205
Top-10 Concentration
37.8%
Filings
10
Portfolio Value Over Time
2024-03
2024-06
2024-09
2024-12
2025-03
2025-06
2025-09
2025-12
Biggest QoQ Changes
Ranked by conviction flow (share change × current price) so mark-to-market moves don't dominate. Price effect column shows how much of the $ change was just the stock moving.
| Action | Issuer | Ticker / CUSIP | Δ Shares | Flow ($) | Price Effect |
|---|---|---|---|---|---|
| EXITED | Fiserv, Inc. | 337738108 | -529,099 | -$68.2M | $0 |
| ADD | ServiceNow, Inc. | NOW | +358,675 | +$54.9M | -$51.7M |
| ADD | Netflix, Inc. | NFLX | +559,745 | +$52.5M | -$51.4M |
| NEW | Eaton Corp. Plc | ETN | +156,225 | +$49.8M | $0 |
| EXITED | Kenvue, Inc. | 49177J102 | -2,623,637 | -$42.6M | $0 |
| REDUCE | Chipotle Mexican Grill, Inc. | CMG | -1,081,680 | -$40.0M | -$3.1M |
| REDUCE | Alphabet Inc. Class C | GOOG | -124,760 | -$39.1M | +$64.8M |
| REDUCE | Advanced Micro Devices, Inc. | AMD | -150,870 | -$32.3M | +$23.5M |
| ADD | Coca-Cola Company | KO | +348,580 | +$24.4M | +$2.6M |
| REDUCE | Eli Lilly and Company | LLY | -21,185 | -$22.8M | +$30.7M |
Sector Allocation
Filing History
- 13F HOLDINGS REPORTQ/E Dec 2025205 pos · $5.71B
- 13F HOLDINGS REPORTQ/E Sep 2025215 pos · $5.89B
- 13F HOLDINGS REPORTQ/E Jun 2025216 pos · $5.97B
- 13F HOLDINGS REPORTQ/E Mar 2025213 pos · $5.77B
- 13F HOLDINGS REPORTQ/E Dec 2024214 pos · $6.18B
- 13F HOLDINGS REPORTQ/E Sep 2024216 pos · $6.15B
- 13F HOLDINGS REPORTQ/E Jun 2024216 pos · $6.01B
- 13F HOLDINGS REPORTQ/E Mar 2024218 pos · $6.05B
- 13F HOLDINGS REPORTQ/E Dec 2023214 pos · $5.00B
- 13F HOLDINGS REPORT (Amended)Q/E Dec 2023217 pos · $5.23B
Top 20 Holdings — Dec 2025
| # | Issuer | Ticker | Shares | Value | % of Portfolio |
|---|---|---|---|---|---|
| 1 | Alphabet Inc. Class C | GOOG | 797,510 | $250.3M | 6.23% |
| 2 | NVIDIA Corporation | NVDA | 1,158,250 | $216.0M | 5.38% |
| 3 | Microsoft Corporation | MSFT | 442,427 | $214.0M | 5.32% |
| 4 | Amazon.com, Inc. | AMZN | 873,554 | $201.6M | 5.02% |
| 5 | Apple Inc. | AAPL | 631,495 | $171.7M | 4.27% |
| 6 | TJX Companies Inc | 872540109 | 656,830 | $100.9M | 2.51% |
| 7 | Astrazeneca PLC Sponsored ADR | AZN | 1,083,854 | $99.6M | 2.48% |
| 8 | Thermo Fisher Scientific Inc. | TMO | 159,968 | $92.7M | 2.31% |
| 9 | O'Reilly Automotive, Inc. | 67103H107 | 960,870 | $87.6M | 2.18% |
| 10 | S&P Global, Inc. | SPGI | 165,540 | $86.5M | 2.15% |
| 11 | Eli Lilly and Company | LLY | 77,329 | $83.1M | 2.07% |
| 12 | Home Depot, Inc. | HD | 239,708 | $82.5M | 2.05% |
| 13 | JPMorgan Chase & Co. | VYLD | 248,590 | $80.1M | 1.99% |
| 14 | Meta Platforms Inc Class A | META | 119,410 | $78.8M | 1.96% |
| 15 | Waste Connections, Inc. | WCN | 449,112 | $78.8M | 1.96% |
| 16 | Costco Wholesale Corporation | 22160K105 | 88,276 | $76.1M | 1.89% |
| 17 | Coca-Cola Company | KO | 1,085,610 | $75.9M | 1.89% |
| 18 | Vulcan Materials Company | 929160109 | 262,305 | $74.8M | 1.86% |
| 19 | Sanofi Sponsored ADR | SNYNF | 1,500,255 | $72.7M | 1.81% |
| 20 | Salesforce, Inc. | CRM | 271,530 | $71.9M | 1.79% |