13F HOLDINGS REPORT
Cannon Financial Strategists, Inc.
Quarter ended Q2 2025 · Filed August 6, 2025 · Accession 0001951757-25-001041
Total Value
$633.1M
Positions
100
Other Managers
0
Confidential Omitted
No
Holdings (100)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | DIMENSIONAL ETF TRUST | 25434V799 | 3,379,082 | $105.1M | 16.59% |
| 2 | SPDR SERIES TRUST | 78464A409 | 818,956 | $78.1M | 12.33% |
| 3 | SPDR SERIES TRUST | 78464A300 | 952,755 | $76.0M | 12.00% |
| 4 | AMERICAN CENTY ETF TR | 025072349 | 1,049,355 | $71.6M | 11.31% |
| 5 | VANGUARD BD INDEX FDS | 921937819 | 523,393 | $40.5M | 6.39% |
| 6 | VANGUARD INDEX FDS | 922908736 | 65,297 | $28.6M | 4.52% |
| 7 | AMERICAN CENTY ETF TR | 025072604 | 365,465 | $25.0M | 3.96% |
| 8 | SPDR SERIES TRUST | 78464A656 | 903,222 | $23.5M | 3.72% |
| 9 | VANGUARD INDEX FDS | 922908769 | 68,579 | $20.8M | 3.29% |
| 10 | AMERICAN CENTY ETF TR | 025072703 | 274,186 | $20.3M | 3.21% |
| 11 | ISHARES TR | 464288281 | 170,676 | $15.8M | 2.50% |
| 12 | VANGUARD ADMIRAL FDS INC | 921932778 | 159,234 | $13.6M | 2.15% |
| 13 | CAPITAL GRP FIXED INCM ETF T | 14020Y508 | 464,593 | $12.2M | 1.93% |
| 14 | ISHARES TR | 464288521 | 181,435 | $10.3M | 1.62% |
| 15 | SPDR SERIES TRUST | 78464A805 | 87,290 | $6.5M | 1.03% |
| 16 | VANGUARD INDEX FDS | 922908611 | 33,503 | $6.5M | 1.03% |
| 17 | COCA COLA CO | KO | 57,883 | $4.1M | 0.65% |
| 18 | ISHARES TR | 46432F859 | 83,803 | $4.1M | 0.64% |
| 19 | ISHARES TR | 464288414 | 27,877 | $2.9M | 0.46% |
| 20 | FIRST TR EXCHNG TRADED FD VI | 33740F805 | 62,129 | $2.7M | 0.43% |
| 21 | VANGUARD MUN BD FDS | 922907746 | 53,701 | $2.6M | 0.42% |
| 22 | ISHARES TR | 464287614 | 5,410 | $2.3M | 0.36% |
| 23 | VANGUARD INDEX FDS | 922908363 | 3,895 | $2.2M | 0.35% |
| 24 | ISHARES TR | 46432F388 | 19,326 | $2.2M | 0.35% |
| 25 | ISHARES TR | 464288885 | 19,028 | $2.1M | 0.34% |
| 26 | SPDR S&P 500 ETF TR | SPY | 3,264 | $2.0M | 0.32% |
| 27 | ISHARES TR | 464287200 | 3,217 | $2.0M | 0.32% |
| 28 | DIMENSIONAL ETF TRUST | 25434V302 | 67,440 | $2.0M | 0.31% |
| 29 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 3,964 | $1.9M | 0.30% |
| 30 | ISHARES TR | 46434V878 | 35,917 | $1.8M | 0.29% |
| 31 | ISHARES TR | 464287176 | 15,971 | $1.8M | 0.28% |
| 32 | APPLE INC | AAPL | 7,286 | $1.5M | 0.24% |
| 33 | HOME DEPOT INC | HD | 4,010 | $1.5M | 0.23% |
| 34 | ISHARES TR | 46436E866 | 62,356 | $1.5M | 0.23% |
| 35 | VANGUARD STAR FDS | 921909768 | 20,757 | $1.4M | 0.23% |
| 36 | ISHARES TR | 46436E841 | 62,973 | $1.4M | 0.22% |
| 37 | ISHARES TR | 46436E858 | 61,519 | $1.4M | 0.22% |
| 38 | ISHARES TR | 46435UAA9 | 56,760 | $1.4M | 0.22% |
| 39 | DIMENSIONAL ETF TRUST | 25434V666 | 44,000 | $1.4M | 0.22% |
| 40 | SCHWAB STRATEGIC TR | 808524714 | 54,156 | $1.3M | 0.21% |
| 41 | SOUTHERN CO | SOMN | 14,174 | $1.3M | 0.21% |
| 42 | DIMENSIONAL ETF TRUST | 25434V880 | 42,155 | $1.2M | 0.20% |
| 43 | VANGUARD TAX-MANAGED FDS | 921943858 | 21,376 | $1.2M | 0.19% |
| 44 | PROCTER AND GAMBLE CO | 742718109 | 7,506 | $1.2M | 0.19% |
| 45 | ISHARES TR | 46435G417 | 26,554 | $1.2M | 0.18% |
| 46 | MICROSOFT CORP | MSFT | 2,214 | $1.1M | 0.17% |
| 47 | VANGUARD INDEX FDS | 922908744 | 6,221 | $1.1M | 0.17% |
| 48 | ISHARES TR | 46434VBD1 | 38,839 | $977,979 | 0.15% |
| 49 | ISHARES TR | 46435GAA0 | 39,422 | $955,985 | 0.15% |
| 50 | DUKE ENERGY CORP NEW | DUKB | 7,689 | $907,302 | 0.14% |
| 51 | VANGUARD INTL EQUITY INDEX F | 922042858 | 16,662 | $824,098 | 0.13% |
| 52 | ABBVIE INC | ABBV | 4,141 | $768,652 | 0.12% |
| 53 | CAPITAL GRP FIXED INCM ETF T | 14020Y409 | 28,998 | $752,219 | 0.12% |
| 54 | WALMART INC | WMT | 6,867 | $671,455 | 0.11% |
| 55 | RHYTHM PHARMACEUTICALS INC | RYTM | 10,000 | $631,900 | 0.10% |
| 56 | JOHNSON & JOHNSON | JNJ | 4,006 | $611,916 | 0.10% |
| 57 | ABBOTT LABS | ABLZF | 4,361 | $593,140 | 0.09% |
| 58 | EXXON MOBIL CORP | XOM | 5,370 | $578,886 | 0.09% |
| 59 | AMGEN INC | AMGN | 2,022 | $564,543 | 0.09% |
| 60 | VANGUARD INDEX FDS | 922908553 | 6,264 | $557,900 | 0.09% |
| 61 | VANGUARD SPECIALIZED FUNDS | 921908844 | 2,523 | $516,456 | 0.08% |
| 62 | GENERAL MLS INC | 370334104 | 8,818 | $456,878 | 0.07% |
| 63 | JPMORGAN CHASE & CO. | VYLD | 1,542 | $447,041 | 0.07% |
| 64 | SPDR INDEX SHS FDS | 78463X889 | 10,188 | $412,504 | 0.07% |
| 65 | ISHARES TR | 464288158 | 3,738 | $397,499 | 0.06% |
| 66 | PUBLIC SVC ENTERPRISE GRP IN | 744573106 | 4,720 | $397,330 | 0.06% |
| 67 | ISHARES TR | 464287671 | 2,567 | $386,077 | 0.06% |
| 68 | ROCKWELL AUTOMATION INC | ROK | 1,138 | $377,941 | 0.06% |
| 69 | SPROTT PHYSICAL GOLD TR | SII | 14,417 | $365,471 | 0.06% |
| 70 | AERCAP HOLDINGS NV | AER | 3,000 | $351,000 | 0.06% |
| 71 | DIMENSIONAL ETF TRUST | 25434V773 | 11,350 | $338,684 | 0.05% |
| 72 | SPROTT PHYSICAL GOLD & SILVE | SII | 11,000 | $331,100 | 0.05% |
| 73 | VANGUARD SCOTTSDALE FDS | 92206C409 | 3,934 | $312,753 | 0.05% |
| 74 | INTERNATIONAL BUSINESS MACHS | INTR | 1,000 | $294,780 | 0.05% |
| 75 | HERSHEY CO | HSY | 1,760 | $292,072 | 0.05% |
| 76 | MERCK & CO INC | MRK | 3,666 | $290,201 | 0.05% |
| 77 | SCHWAB STRATEGIC TR | 808524300 | 9,840 | $287,439 | 0.05% |
| 78 | TEXAS INSTRS INC | 882508104 | 1,369 | $284,192 | 0.04% |
| 79 | ELI LILLY & CO | LLY | 348 | $271,485 | 0.04% |
| 80 | DOVER CORP | DOV | 1,463 | $268,132 | 0.04% |
| 81 | VANGUARD INTL EQUITY INDEX F | 922042775 | 3,946 | $265,250 | 0.04% |
| 82 | ALPHABET INC | GOOG | 1,459 | $258,812 | 0.04% |
| 83 | NETFLIX INC | NFLX | 193 | $258,452 | 0.04% |
| 84 | COSTCO WHSL CORP NEW | 22160K105 | 259 | $256,394 | 0.04% |
| 85 | ISHARES TR | 464287689 | 723 | $253,773 | 0.04% |
| 86 | UNITED PARCEL SERVICE INC | UPS | 2,498 | $252,148 | 0.04% |
| 87 | AT&T INC | T-PC | 8,635 | $249,883 | 0.04% |
| 88 | SPDR SERIES TRUST | 78468R515 | 9,828 | $241,867 | 0.04% |
| 89 | EQUIFAX INC | EFX | 920 | $238,620 | 0.04% |
| 90 | ISHARES TR | 46432F339 | 1,302 | $238,032 | 0.04% |
| 91 | SCHWAB STRATEGIC TR | 808524839 | 10,134 | $235,514 | 0.04% |
| 92 | SPDR GOLD TR | GLD | 729 | $222,221 | 0.04% |
| 93 | NVIDIA CORPORATION | NVDA | 1,377 | $217,552 | 0.03% |
| 94 | VANGUARD INDEX FDS | 922908595 | 781 | $216,290 | 0.03% |
| 95 | LOWES COS INC | 548661107 | 947 | $210,170 | 0.03% |
| 96 | TESLA INC | TSLA | 657 | $208,703 | 0.03% |
| 97 | DIMENSIONAL ETF TRUST | 25434V203 | 5,997 | $207,316 | 0.03% |
| 98 | SUPERIOR GROUP OF CO INC | SGC | 11,992 | $123,518 | 0.02% |
| 99 | MEDICAL PPTYS TRUST INC | 58463J304 | 20,000 | $86,200 | 0.01% |
| 100 | HEARTBEAM INC | BEATW | 68,739 | $85,924 | 0.01% |