13F COMBINATION REPORT

Vertex Planning Partners, LLC

Quarter ended Q3 2023 · Filed August 14, 2023 · Accession 0001942341-23-000003

Total Value

$293.6M

Positions

135

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (135)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	WISDOMTREE TR	WT	651,416	$32.8M	11.16%
2	J P MORGAN EXCHANGE TRADED F	46641Q761	659,609	$29.2M	9.95%
3	WISDOMTREE TR	WT	601,760	$22.2M	7.57%
4	ISHARES TR	464287200	48,854	$21.8M	7.42%
5	WISDOMTREE TR	WT	337,814	$21.0M	7.14%
6	SPDR SER TR	78464A854	345,908	$18.0M	6.14%
7	SPDR S&P 500 ETF TR	SPY	31,284	$13.9M	4.72%
8	PIMCO ETF TR	72201R775	104,303	$9.6M	3.25%
9	APPLE INC	AAPL	38,212	$7.4M	2.52%
10	WISDOMTREE TR	WT	258,345	$7.2M	2.46%
11	J P MORGAN EXCHANGE TRADED F	46641Q852	145,940	$6.8M	2.32%
12	ISHARES TR	46434V860	117,519	$6.0M	2.03%
13	SPDR SER TR	78464A649	161,151	$4.1M	1.39%
14	PIMCO ETF TR	72201R882	35,562	$3.3M	1.11%
15	J P MORGAN EXCHANGE TRADED F	46641Q654	61,013	$3.1M	1.05%
16	WISDOMTREE TR	WT	85,258	$3.1M	1.04%
17	ISHARES TR	46432F339	21,671	$2.9M	1.00%
18	PIMCO ETF TR	72201R866	47,778	$2.5M	0.84%
19	ISHARES TR	46436E882	90,932	$2.3M	0.77%
20	SELECT SECTOR SPDR TR	81369Y803	12,412	$2.2M	0.74%
21	SPDR INDEX SHS FDS	78463X509	61,208	$2.1M	0.72%
22	SPDR INDEX SHS FDS	78463X889	64,226	$2.1M	0.71%
23	INVESCO EXCH TRADED FD TR II	IVZ	46,078	$2.1M	0.71%
24	SPDR SER TR	78464A383	93,046	$2.0M	0.69%
25	SPDR SER TR	78464A508	40,543	$1.8M	0.60%
26	SPDR SER TR	78464A672	61,853	$1.7M	0.60%
27	SPDR SER TR	78464A847	35,886	$1.6M	0.56%
28	ISHARES TR	464288885	16,933	$1.6M	0.55%
29	WISDOMTREE TR	WT	34,693	$1.6M	0.55%
30	ISHARES TR	464287721	14,572	$1.6M	0.54%
31	ISHARES TR	464287622	6,325	$1.5M	0.53%
32	ISHARES TR	46429B697	20,212	$1.5M	0.51%
33	INVESCO QQQ TR	IVZ	4,036	$1.5M	0.51%
34	ISHARES TR	464287168	12,368	$1.4M	0.48%
35	ABBVIE INC	ABBV	10,280	$1.4M	0.47%
36	ISHARES TR	464287689	5,351	$1.4M	0.46%
37	VANGUARD INDEX FDS	922908736	4,484	$1.3M	0.43%
38	MICROSOFT CORP	MSFT	3,635	$1.2M	0.42%
39	ISHARES INC	46434G103	25,091	$1.2M	0.42%
40	INDEXIQ ACTIVE ETF TR	45409F843	47,533	$1.2M	0.39%
41	ISHARES TR	464287150	10,935	$1.1M	0.36%
42	ISHARES TR	464288877	21,810	$1.1M	0.36%
43	SCHWAB STRATEGIC TR	808524839	22,137	$1.0M	0.35%
44	INVESCO EXCHANGE TRADED FD T	IVZ	6,695	$1.0M	0.34%
45	JOHNSON & JOHNSON	JNJ	5,721	$946,940	0.32%
46	ISHARES TR	46434V613	19,772	$899,049	0.31%
47	PEPSICO INC	PEP	4,798	$888,622	0.30%
48	INVESCO EXCH TRADED FD TR II	IVZ	31,511	$854,210	0.29%
49	ISHARES INC	464286525	8,384	$822,133	0.28%
50	TIDAL ETF TR	886364801	25,369	$817,643	0.28%
51	MCDONALDS CORP	MCD	2,729	$814,393	0.28%
52	ISHARES TR	464288158	7,799	$811,408	0.28%
53	ISHARES TR	464288588	8,561	$798,482	0.27%
54	PIMCO ETF TR	72201R817	8,286	$785,917	0.27%
55	INDEXIQ ACTIVE ETF TR	45409F827	30,159	$734,673	0.25%
56	INVESCO EXCHANGE TRADED FD T	IVZ	4,781	$729,389	0.25%
57	SPDR SER TR	78464A664	22,933	$685,705	0.23%
58	CAMPBELL SOUP CO	CPB	14,822	$677,514	0.23%
59	WELLS FARGO CO NEW	949746101	15,799	$674,301	0.23%
60	SPDR SER TR	78468R804	4,727	$664,665	0.23%
61	ISHARES TR	46429B267	28,609	$655,146	0.22%
62	SPDR SER TR	78468R101	20,861	$600,588	0.20%
63	PROCTER AND GAMBLE CO	742718109	3,952	$599,637	0.20%
64	PIMCO ETF TR	72201R205	11,861	$596,608	0.20%
65	WALMART INC	WMT	3,750	$589,425	0.20%
66	SPDR SER TR	78468R721	12,552	$579,400	0.20%
67	ABBOTT LABS	ABLZF	4,975	$542,375	0.18%
68	SELECT SECTOR SPDR TR	81369Y704	4,940	$530,161	0.18%
69	ISHARES TR	464287499	7,094	$518,067	0.18%
70	SPDR SER TR	78468R523	5,072	$504,461	0.17%
71	SPDR S&P MIDCAP 400 ETF TR	MDY	964	$461,767	0.16%
72	ISHARES TR	464287309	6,520	$459,542	0.16%
73	SCHWAB STRATEGIC TR	808524201	8,540	$447,240	0.15%
74	SELECT SECTOR SPDR TR	81369Y209	3,252	$431,638	0.15%
75	SPDR SER TR	78468R853	10,831	$420,669	0.14%
76	SELECT SECTOR SPDR TR	81369Y860	11,119	$419,071	0.14%
77	TIDAL ETF TR	886364702	23,131	$409,881	0.14%
78	WISDOMTREE TR	WT	9,688	$407,370	0.14%
79	CATERPILLAR INC	CAT	1,630	$401,062	0.14%
80	ISHARES TR	464288414	3,706	$395,541	0.13%
81	VANGUARD INDEX FDS	922908769	1,730	$381,084	0.13%
82	VANGUARD WORLD FDS	92204A207	1,950	$379,178	0.13%
83	SPDR SER TR	78468R663	4,049	$371,779	0.13%
84	ISHARES TR	464287614	1,330	$365,989	0.12%
85	VANGUARD SCOTTSDALE FDS	92206C102	6,302	$363,799	0.12%
86	SPDR SER TR	78464A805	6,622	$360,510	0.12%
87	SPDR GOLD TR	GLD	1,965	$350,301	0.12%
88	ISHARES TR	464287887	3,042	$349,628	0.12%
89	ISHARES TR	46429B663	3,449	$347,625	0.12%
90	VANGUARD SPECIALIZED FUNDS	921908844	2,132	$346,301	0.12%
91	VANGUARD INDEX FDS	922908629	1,560	$343,450	0.12%
92	ISHARES TR	464287804	3,379	$336,710	0.11%
93	VANGUARD WORLD FDS	92204A504	1,339	$327,814	0.11%
94	AMGEN INC	AMGN	1,470	$326,415	0.11%
95	ISHARES TR	464287606	4,272	$320,400	0.11%
96	VANGUARD WORLD FDS	92204A702	723	$319,891	0.11%
97	SPDR INDEX SHS FDS	78463X855	5,980	$319,153	0.11%
98	COSTCO WHSL CORP NEW	22160K105	591	$318,183	0.11%
99	VANGUARD INDEX FDS	922908538	1,538	$316,474	0.11%
100	ISHARES TR	46432F842	4,688	$316,426	0.11%
101	NEXTERA ENERGY INC	NEE-PW	4,216	$312,827	0.11%
102	VERIZON COMMUNICATIONS INC	VZ	8,400	$312,396	0.11%
103	ISHARES TR	46435G425	3,200	$311,872	0.11%
104	HERSHEY CO	HSY	1,235	$308,275	0.11%
105	HOME DEPOT INC	HD	992	$308,155	0.10%
106	EXXON MOBIL CORP	XOM	2,801	$300,395	0.10%
107	ISHARES INC	46434G764	5,718	$297,222	0.10%
108	LOWES COS INC	548661107	1,314	$296,570	0.10%
109	SPDR SER TR	78464A763	2,397	$293,824	0.10%
110	VANGUARD INDEX FDS	922908512	2,114	$292,535	0.10%
111	ISHARES TR	464287465	4,016	$291,173	0.10%
112	JPMORGAN CHASE & CO	VYLD	2,000	$290,880	0.10%
113	AMAZON COM INC	AMZN	2,184	$284,706	0.10%
114	PACER FDS TR	69374H881	5,919	$283,341	0.10%
115	INTUITIVE SURGICAL INC	ISRG	801	$273,894	0.09%
116	PFIZER INC	PFE	7,442	$272,973	0.09%
117	ISHARES TR	46436E718	2,680	$269,688	0.09%
118	VANECK ETF TRUST	92189F643	3,243	$258,759	0.09%
119	VANGUARD ADMIRAL FDS INC	921932885	2,900	$256,810	0.09%
120	ISHARES TR	464287788	3,200	$238,752	0.08%
121	ISHARES TR	464288653	2,112	$233,986	0.08%
122	LILLY ELI & CO	LLY	492	$230,738	0.08%
123	VANGUARD WORLD FD	921910816	980	$230,614	0.08%
124	FIRST TR EXCHNG TRADED FD VI	33740F839	6,247	$226,766	0.08%
125	INVESCO EXCHANGE TRADED FD T	IVZ	1,316	$226,126	0.08%
126	TEXAS INSTRS INC	882508104	1,237	$222,685	0.08%
127	SSGA ACTIVE TR	78470P309	5,363	$219,497	0.07%
128	ISHARES TR	464287408	1,361	$219,380	0.07%
129	MCKESSON CORP	MCK	512	$218,783	0.07%
130	COCA COLA CO	KO	3,585	$215,894	0.07%
131	VANGUARD WORLD FDS	92204A603	1,045	$214,779	0.07%
132	ISHARES TR	464287655	1,145	$214,334	0.07%
133	ECOLAB INC	ECL	1,112	$207,621	0.07%
134	GRAINGER W W INC	384802104	254	$200,302	0.07%
135	GLOBAL X FDS	37954Y483	10,775	$191,263	0.07%