13F HOLDINGS REPORT
Heritage Wealth Management, Inc. /CA/
Quarter ended Q2 2025 · Filed July 28, 2025 · Accession 0001941040-25-000364
Total Value
$149.9M
Positions
86
Other Managers
0
Confidential Omitted
No
Holdings (86)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | SPDR S&P 500 ETF TR | SPY | 29,200 | $18.0M | 12.03% |
| 2 | AMERICAN CENTY ETF TR | 025072349 | 206,497 | $14.1M | 9.39% |
| 3 | SCHWAB STRATEGIC TR | 808524300 | 390,296 | $11.4M | 7.60% |
| 4 | VANGUARD SCOTTSDALE FDS | 92206C102 | 118,125 | $6.9M | 4.63% |
| 5 | APPLE INC | AAPL | 29,514 | $6.1M | 4.04% |
| 6 | SCHWAB STRATEGIC TR | 808524854 | 207,045 | $5.2M | 3.46% |
| 7 | BROADCOM INC | AVGO | 18,723 | $5.2M | 3.44% |
| 8 | DIMENSIONAL ETF TRUST | 25434V708 | 134,341 | $4.8M | 3.21% |
| 9 | PALANTIR TECHNOLOGIES INC | PLTR | 29,046 | $4.0M | 2.64% |
| 10 | ISHARES TR | 464287242 | 34,662 | $3.8M | 2.53% |
| 11 | VANGUARD BD INDEX FDS | 921937835 | 44,113 | $3.2M | 2.17% |
| 12 | ISHARES TR | 464287432 | 30,551 | $2.7M | 1.80% |
| 13 | ISHARES TR | 464288356 | 47,013 | $2.6M | 1.75% |
| 14 | SSGA ACTIVE ETF TR | 78467V848 | 63,975 | $2.6M | 1.71% |
| 15 | MICROSOFT CORP | MSFT | 4,792 | $2.4M | 1.59% |
| 16 | ISHARES TR | 464287705 | 18,314 | $2.3M | 1.51% |
| 17 | SPDR SERIES TRUST | 78464A821 | 25,541 | $2.2M | 1.48% |
| 18 | DIMENSIONAL ETF TRUST | 25434V302 | 76,067 | $2.2M | 1.47% |
| 19 | VANGUARD INDEX FDS | 922908595 | 7,375 | $2.0M | 1.36% |
| 20 | META PLATFORMS INC | META | 2,748 | $2.0M | 1.35% |
| 21 | AMERICAN CENTY ETF TR | 025072877 | 21,716 | $2.0M | 1.32% |
| 22 | ISHARES TR | 464288513 | 23,318 | $1.9M | 1.25% |
| 23 | DIMENSIONAL ETF TRUST | 25434V203 | 53,049 | $1.8M | 1.22% |
| 24 | SSGA ACTIVE ETF TR | 78467V608 | 43,815 | $1.8M | 1.22% |
| 25 | NVIDIA CORPORATION | NVDA | 11,372 | $1.8M | 1.20% |
| 26 | ISHARES TR | 46429B267 | 77,013 | $1.8M | 1.18% |
| 27 | VANGUARD INDEX FDS | 922908744 | 9,043 | $1.6M | 1.07% |
| 28 | ISHARES TR | 464287226 | 16,058 | $1.6M | 1.06% |
| 29 | ISHARES TR | 464287671 | 9,735 | $1.5M | 0.98% |
| 30 | DIMENSIONAL ETF TRUST | 25434V849 | 27,888 | $1.3M | 0.88% |
| 31 | VANGUARD INDEX FDS | 922908363 | 2,285 | $1.3M | 0.87% |
| 32 | DIMENSIONAL ETF TRUST | 25434V880 | 42,859 | $1.3M | 0.84% |
| 33 | INVESCO QQQ TR | IVZ | 2,258 | $1.2M | 0.83% |
| 34 | SPDR SERIES TRUST | 78464A284 | 50,219 | $1.2M | 0.83% |
| 35 | AMAZON COM INC | AMZN | 5,188 | $1.1M | 0.76% |
| 36 | COUPANG INC | CPNG | 35,831 | $1.1M | 0.72% |
| 37 | ALPHABET INC | GOOG | 5,851 | $1.0M | 0.69% |
| 38 | HOME DEPOT INC | HD | 2,812 | $1.0M | 0.69% |
| 39 | WALMART INC | WMT | 10,411 | $1.0M | 0.68% |
| 40 | STRYKER CORPORATION | SYK | 2,444 | $966,979 | 0.64% |
| 41 | DIMENSIONAL ETF TRUST | 25434V823 | 38,171 | $895,502 | 0.60% |
| 42 | QUALCOMM INC | QCOM | 5,220 | $831,365 | 0.55% |
| 43 | ELI LILLY & CO | LLY | 1,046 | $815,388 | 0.54% |
| 44 | HIMS & HERS HEALTH INC | HIMS | 16,111 | $803,133 | 0.54% |
| 45 | ORACLE CORP | ORCL-PD | 3,571 | $780,686 | 0.52% |
| 46 | SPDR S&P 500 ETF TR | SPY | 978 | $604,257 | 0.40% |
| 47 | AXON ENTERPRISE INC | AXON | 720 | $596,117 | 0.40% |
| 48 | SPDR SERIES TRUST | 78468R739 | 11,986 | $573,300 | 0.38% |
| 49 | CISCO SYS INC | CSCO | 7,560 | $524,480 | 0.35% |
| 50 | RTX CORPORATION | RTX | 3,497 | $510,632 | 0.34% |
| 51 | JPMORGAN CHASE & CO. | VYLD | 1,732 | $502,197 | 0.33% |
| 52 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 934 | $453,709 | 0.30% |
| 53 | JOHNSON & JOHNSON | JNJ | 2,929 | $447,450 | 0.30% |
| 54 | ISHARES TR | 464287614 | 1,012 | $429,675 | 0.29% |
| 55 | SCHWAB STRATEGIC TR | 808524805 | 19,209 | $424,528 | 0.28% |
| 56 | PEPSICO INC | PEP | 3,205 | $423,124 | 0.28% |
| 57 | EXXON MOBIL CORP | XOM | 3,920 | $422,526 | 0.28% |
| 58 | VANGUARD TAX-MANAGED FDS | 921943858 | 7,105 | $405,056 | 0.27% |
| 59 | INTEL CORP | INTC | 17,762 | $397,877 | 0.27% |
| 60 | ISHARES TR | 464288414 | 3,712 | $387,830 | 0.26% |
| 61 | ISHARES TR | 464288158 | 3,371 | $358,472 | 0.24% |
| 62 | NETFLIX INC | NFLX | 264 | $353,530 | 0.24% |
| 63 | TESLA INC | TSLA | 1,109 | $352,285 | 0.23% |
| 64 | ARK ETF TR | 00214Q104 | 5,011 | $352,223 | 0.23% |
| 65 | STARBUCKS CORP | SBUX | 3,758 | $344,346 | 0.23% |
| 66 | MERCADOLIBRE INC | MELI | 126 | $329,317 | 0.22% |
| 67 | COSTCO WHSL CORP NEW | 22160K105 | 303 | $299,952 | 0.20% |
| 68 | MCDONALDS CORP | MCD | 972 | $283,989 | 0.19% |
| 69 | UNITEDHEALTH GROUP INC | UNH | 901 | $281,085 | 0.19% |
| 70 | VISA INC | V | 785 | $278,714 | 0.19% |
| 71 | ISHARES TR | 464287200 | 436 | $270,712 | 0.18% |
| 72 | TEXAS INSTRS INC | 882508104 | 1,279 | $265,546 | 0.18% |
| 73 | ISHARES TR | 464287101 | 856 | $260,524 | 0.17% |
| 74 | VANGUARD INDEX FDS | 922908629 | 928 | $259,662 | 0.17% |
| 75 | NIKE INC | NKE | 3,621 | $257,238 | 0.17% |
| 76 | CHEVRON CORP NEW | CVX | 1,790 | $256,275 | 0.17% |
| 77 | DIMENSIONAL ETF TRUST | 25434V104 | 5,809 | $246,069 | 0.16% |
| 78 | ISHARES TR | 464287598 | 1,212 | $235,407 | 0.16% |
| 79 | PROCTER AND GAMBLE CO | 742718109 | 1,441 | $229,580 | 0.15% |
| 80 | ISHARES INC | 46434G764 | 3,505 | $221,306 | 0.15% |
| 81 | DIMENSIONAL ETF TRUST | 25434V500 | 3,425 | $218,207 | 0.15% |
| 82 | EXCHANGE TRADED CONCEPTS TRU | 301505889 | 5,167 | $215,309 | 0.14% |
| 83 | VANGUARD WORLD FD | 92204A702 | 324 | $214,903 | 0.14% |
| 84 | NU HLDGS LTD | NU | 10,000 | $137,200 | 0.09% |
| 85 | ABRDN TOTAL DYNAMIC DIVIDEND | AOD | 10,222 | $90,567 | 0.06% |
| 86 | EON RESOURCES INC | EONR-WT | 191,735 | $9,798 | 0.01% |