13F HOLDINGS REPORT
Holland Advisory Services, Inc.
Quarter ended Q4 2025 · Filed January 12, 2026 · Accession 0001890183-26-000001
Total Value
$74.1M
Positions
45
Other Managers
0
Confidential Omitted
No
Holdings (45)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | ISHARES TR | 464287200 | 32,849 | $22.5M | 30.36% |
| 2 | ISHARES TR | 464287507 | 267,813 | $17.7M | 23.85% |
| 3 | ISHARES TR | 464287804 | 79,787 | $9.6M | 12.94% |
| 4 | VANGUARD INDEX FDS | 922908769 | 7,713 | $2.6M | 3.49% |
| 5 | APPLE INC | AAPL | 7,650 | $2.1M | 2.81% |
| 6 | MICROSOFT CORP | MSFT | 3,320 | $1.6M | 2.17% |
| 7 | PHILIP MORRIS INTL INC | 718172109 | 7,566 | $1.2M | 1.64% |
| 8 | ISHARES TR | 464287481 | 8,822 | $1.2M | 1.63% |
| 9 | JPMORGAN CHASE & CO. | VYLD | 3,599 | $1.2M | 1.56% |
| 10 | ISHARES TR | 46432F842 | 11,073 | $990,585 | 1.34% |
| 11 | WALMART INC | WMT | 7,031 | $783,297 | 1.06% |
| 12 | MCDONALDS CORP | MCD | 2,510 | $767,089 | 1.04% |
| 13 | EXXON MOBIL CORP | XOM | 4,908 | $590,629 | 0.80% |
| 14 | VANGUARD INDEX FDS | 922908744 | 3,027 | $578,170 | 0.78% |
| 15 | BROWN & BROWN INC | BRO | 7,064 | $563,035 | 0.76% |
| 16 | PROCTER AND GAMBLE CO | 742718109 | 3,739 | $535,847 | 0.72% |
| 17 | ISHARES TR | 464287309 | 4,089 | $504,054 | 0.68% |
| 18 | CATERPILLAR INC | CAT | 864 | $495,232 | 0.67% |
| 19 | JOHNSON & JOHNSON | JNJ | 2,349 | $486,128 | 0.66% |
| 20 | AMGEN INC | AMGN | 1,469 | $480,826 | 0.65% |
| 21 | ALTRIA GROUP INC | MO | 7,710 | $444,586 | 0.60% |
| 22 | MONDELEZ INTL INC | 609207105 | 7,692 | $414,057 | 0.56% |
| 23 | CHEVRON CORP NEW | CVX | 2,627 | $400,334 | 0.54% |
| 24 | ISHARES TR | 464287473 | 2,791 | $393,631 | 0.53% |
| 25 | VANGUARD SPECIALIZED FUNDS | 921908844 | 1,780 | $391,208 | 0.53% |
| 26 | NVIDIA CORPORATION | NVDA | 2,017 | $376,197 | 0.51% |
| 27 | DELL TECHNOLOGIES INC | DELL | 2,821 | $355,135 | 0.48% |
| 28 | SELECT SECTOR SPDR TR | 81369Y605 | 6,370 | $348,885 | 0.47% |
| 29 | INTERNATIONAL BUSINESS MACHS | INTR | 1,170 | $346,485 | 0.47% |
| 30 | HUBBELL INC | HUBB | 767 | $340,512 | 0.46% |
| 31 | CISCO SYS INC | CSCO | 4,284 | $329,964 | 0.45% |
| 32 | ISHARES TR | 464287648 | 1,007 | $325,344 | 0.44% |
| 33 | CARNIVAL CORP | CUKPF | 10,391 | $317,334 | 0.43% |
| 34 | VANGUARD INDEX FDS | 922908611 | 1,417 | $300,019 | 0.40% |
| 35 | DISNEY WALT CO | 254687106 | 2,543 | $289,349 | 0.39% |
| 36 | VISA INC | V | 825 | $289,167 | 0.39% |
| 37 | PINNACLE WEST CAP CORP | PNW | 2,976 | $263,971 | 0.36% |
| 38 | 3M CO | MMM | 1,586 | $253,936 | 0.34% |
| 39 | MERCK & CO INC | MRK | 2,360 | $248,450 | 0.34% |
| 40 | BANK AMERICA CORP | 060505104 | 4,403 | $242,183 | 0.33% |
| 41 | COMCAST CORP NEW | CCZ | 7,410 | $221,483 | 0.30% |
| 42 | ISHARES TR | 464287705 | 1,625 | $213,861 | 0.29% |
| 43 | SOUTHERN CO | SOMN | 2,356 | $205,443 | 0.28% |
| 44 | SPDR DOW JONES INDL AVERAGE | 78467X109 | 427 | $205,058 | 0.28% |
| 45 | BARRICK MNG CORP | 06849F108 | 4,651 | $202,561 | 0.27% |