13F HOLDINGS REPORT
Elser Financial Planning, Inc
Quarter ended Q4 2025 · Filed January 15, 2026 · Accession 0001754960-26-000078
Total Value
$138.3M
Positions
80
Other Managers
0
Confidential Omitted
No
Holdings (80)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | DIMENSIONAL ETF TRUST | 25434V575 | 635,207 | $33.4M | 24.18% |
| 2 | ELI LILLY & CO | LLY | 26,222 | $28.2M | 20.38% |
| 3 | APPLE INC | AAPL | 27,352 | $7.4M | 5.38% |
| 4 | VANGUARD INDEX FDS | 922908363 | 9,052 | $5.7M | 4.11% |
| 5 | SCHWAB STRATEGIC TR | 808524201 | 135,471 | $3.6M | 2.64% |
| 6 | VANGUARD MUN BD FDS | 922907746 | 70,909 | $3.6M | 2.58% |
| 7 | DIMENSIONAL ETF TRUST | 25434V401 | 42,766 | $3.2M | 2.29% |
| 8 | SCHWAB STRATEGIC TR | 808524607 | 104,335 | $3.0M | 2.15% |
| 9 | MICROSOFT CORP | MSFT | 6,036 | $2.9M | 2.11% |
| 10 | SCHWAB STRATEGIC TR | 808524102 | 105,347 | $2.8M | 2.00% |
| 11 | BROWN & BROWN INC | BRO | 29,533 | $2.4M | 1.70% |
| 12 | SCHWAB STRATEGIC TR | 808524805 | 93,304 | $2.2M | 1.62% |
| 13 | VANGUARD INDEX FDS | 922908751 | 8,681 | $2.2M | 1.62% |
| 14 | BRADY CORP | BRC | 4,217 | $2.1M | 1.53% |
| 15 | AMAZON COM INC | AMZN | 8,142 | $1.9M | 1.36% |
| 16 | JOHNSON & JOHNSON | JNJ | 8,520 | $1.8M | 1.28% |
| 17 | UNION PAC CORP | UNP | 6,882 | $1.6M | 1.15% |
| 18 | DIMENSIONAL ETF TRUST | 25434V500 | 19,467 | $1.4M | 0.98% |
| 19 | FIRST TR EXCHANGE-TRADED FD | 337345102 | 5,783 | $1.3M | 0.96% |
| 20 | DIMENSIONAL ETF TRUST | 25434V872 | 30,469 | $1.3M | 0.94% |
| 21 | COCA COLA CO | KO | 16,143 | $1.1M | 0.82% |
| 22 | SCHWAB STRATEGIC TR | 808524300 | 32,234 | $1.1M | 0.76% |
| 23 | BITWISE 10 CRYPTO INDEX ETF | BITW | 15,861 | $931,992 | 0.67% |
| 24 | VANGUARD TAX-MANAGED FDS | 921943858 | 14,659 | $915,734 | 0.66% |
| 25 | VANGUARD SPECIALIZED FUNDS | 921908844 | 3,652 | $802,637 | 0.58% |
| 26 | CATERPILLAR INC | CAT | 1,279 | $732,701 | 0.53% |
| 27 | DIMENSIONAL ETF TRUST | 25434V880 | 22,303 | $729,977 | 0.53% |
| 28 | VANGUARD MUN BD FDS | 922907738 | 7,008 | $706,663 | 0.51% |
| 29 | PROCTER AND GAMBLE CO | 742718109 | 4,787 | $686,003 | 0.50% |
| 30 | NORFOLK SOUTHN CORP | 655844108 | 2,359 | $681,090 | 0.49% |
| 31 | CHEVRON CORP NEW | CVX | 4,369 | $665,951 | 0.48% |
| 32 | AMPHENOL CORP NEW | 032095101 | 4,910 | $663,537 | 0.48% |
| 33 | SCHWAB STRATEGIC TR | 808524706 | 19,374 | $634,498 | 0.46% |
| 34 | WALMART INC | WMT | 5,433 | $605,291 | 0.44% |
| 35 | VANGUARD INDEX FDS | 922908744 | 3,121 | $596,012 | 0.43% |
| 36 | BERKLEY W R CORP | WRB-PH | 4,792 | $559,506 | 0.40% |
| 37 | ALLSTATE CORP | ALL-PJ | 2,433 | $506,504 | 0.37% |
| 38 | PEPSICO INC | PEP | 3,470 | $498,014 | 0.36% |
| 39 | VANGUARD INDEX FDS | 922908769 | 1,460 | $489,517 | 0.35% |
| 40 | ISHARES TR | 464287200 | 688 | $471,239 | 0.34% |
| 41 | VANGUARD CALIF TAX FREE FDS | 922021605 | 4,603 | $461,497 | 0.33% |
| 42 | STRYKER CORPORATION | SYK | 1,249 | $438,986 | 0.32% |
| 43 | LOWES COS INC | 548661107 | 1,799 | $433,847 | 0.31% |
| 44 | CSX CORP | CSX | 11,484 | $416,295 | 0.30% |
| 45 | INVESCO QQQ TR | IVZ | 676 | $415,368 | 0.30% |
| 46 | SPDR GOLD TR | GLD | 1,043 | $413,351 | 0.30% |
| 47 | VANGUARD WELLINGTON FD | 921935870 | 3,945 | $400,713 | 0.29% |
| 48 | DIMENSIONAL ETF TRUST | 25434V807 | 7,789 | $388,671 | 0.28% |
| 49 | VANGUARD INTL EQUITY INDEX F | 922042858 | 7,022 | $377,498 | 0.27% |
| 50 | COLGATE PALMOLIVE CO | CL | 4,627 | $365,626 | 0.26% |
| 51 | DIMENSIONAL ETF TRUST | 25434V724 | 7,327 | $341,344 | 0.25% |
| 52 | SCHWAB STRATEGIC TR | 808524847 | 16,109 | $336,509 | 0.24% |
| 53 | TAIWAN SEMICONDUCTOR MFG LTD | 874039100 | 1,056 | $320,908 | 0.23% |
| 54 | VANGUARD INTL EQUITY INDEX F | 922042775 | 4,327 | $318,274 | 0.23% |
| 55 | BANK AMERICA CORP | 060505104 | 5,725 | $314,875 | 0.23% |
| 56 | ELEVANCE HEALTH INC FORMERLY | ELV | 894 | $313,398 | 0.23% |
| 57 | ISHARES TR | 464287465 | 3,163 | $303,743 | 0.22% |
| 58 | QUALCOMM INC | QCOM | 1,760 | $301,048 | 0.22% |
| 59 | INTUIT | INTU | 446 | $295,720 | 0.21% |
| 60 | SPDR SERIES TRUST | 78464A854 | 3,646 | $292,482 | 0.21% |
| 61 | ABBOTT LABS | ABLZF | 2,317 | $290,297 | 0.21% |
| 62 | RYDER SYS INC | R | 1,515 | $289,956 | 0.21% |
| 63 | MCDONALDS CORP | MCD | 934 | $285,589 | 0.21% |
| 64 | MICRON TECHNOLOGY INC | MU | 997 | $284,554 | 0.21% |
| 65 | MARRIOTT INTL INC NEW | 571903202 | 914 | $283,559 | 0.21% |
| 66 | SPDR SERIES TRUST | 78464A474 | 9,362 | $282,732 | 0.20% |
| 67 | TJX COS INC NEW | 872540109 | 1,636 | $251,306 | 0.18% |
| 68 | RTX CORPORATION | RTX | 1,351 | $247,773 | 0.18% |
| 69 | KROGER CO | KR | 3,951 | $246,853 | 0.18% |
| 70 | SHELL PLC | RYDAF | 3,318 | $243,807 | 0.18% |
| 71 | HOME DEPOT INC | HD | 704 | $242,251 | 0.18% |
| 72 | ENTERPRISE PRODS PARTNERS L | 293792107 | 7,488 | $240,065 | 0.17% |
| 73 | PARKER-HANNIFIN CORP | PH | 271 | $238,198 | 0.17% |
| 74 | COMMERCE BANCSHARES INC | CBSH | 4,531 | $237,153 | 0.17% |
| 75 | TEXAS INSTRS INC | 882508104 | 1,335 | $231,609 | 0.17% |
| 76 | LIBERTY BROADBAND CORP | LBRDP | 31,650 | $230,410 | 0.17% |
| 77 | VANGUARD MALVERN FDS | 922020805 | 4,653 | $230,137 | 0.17% |
| 78 | INTEL CORP | INTC | 6,165 | $227,470 | 0.16% |
| 79 | PFIZER INC | PFE | 8,962 | $223,154 | 0.16% |
| 80 | LOCKHEED MARTIN CORP | LMT | 458 | $221,671 | 0.16% |