13F HOLDINGS REPORT
My Personal CFO, LLC
Quarter ended Q4 2024 · Filed January 24, 2025 · Accession 0001754960-25-000067
Total Value
$195.0M
Positions
88
Other Managers
0
Confidential Omitted
No
Holdings (88)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | VANGUARD INDEX FDS | 922908769 | 106,392 | $30.8M | 15.81% |
| 2 | MICROSOFT CORP | MSFT | 43,004 | $18.1M | 9.29% |
| 3 | AMERICAN CENTY ETF TR | 025072885 | 135,930 | $13.2M | 6.76% |
| 4 | OKTA INC | OKTA | 119,582 | $9.4M | 4.83% |
| 5 | INVESCO QQQ TR | IVZ | 15,376 | $7.9M | 4.03% |
| 6 | APPLE INC | AAPL | 24,843 | $6.2M | 3.19% |
| 7 | SPDR S&P 500 ETF TR | SPY | 9,908 | $5.8M | 2.98% |
| 8 | DIMENSIONAL ETF TRUST | 25434V104 | 136,680 | $5.5M | 2.84% |
| 9 | ISHARES TR | 464288273 | 72,534 | $4.4M | 2.26% |
| 10 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 8,672 | $3.9M | 2.02% |
| 11 | VANGUARD INDEX FDS | 922908629 | 14,054 | $3.7M | 1.90% |
| 12 | INNOVATOR ETFS TRUST | INHD | 82,620 | $3.7M | 1.88% |
| 13 | STAGWELL INC | STGW | 555,029 | $3.7M | 1.87% |
| 14 | VANGUARD INDEX FDS | 922908363 | 6,616 | $3.6M | 1.83% |
| 15 | INNOVATOR ETFS TRUST | INHD | 74,336 | $3.2M | 1.64% |
| 16 | INNOVATOR ETFS TRUST | INHD | 74,125 | $3.2M | 1.64% |
| 17 | VANGUARD WORLD FD | 921910733 | 27,554 | $2.9M | 1.48% |
| 18 | ISHARES TR | 464287168 | 21,789 | $2.9M | 1.47% |
| 19 | VANGUARD INDEX FDS | 922908553 | 30,724 | $2.7M | 1.40% |
| 20 | INNOVATOR ETFS TRUST | INHD | 66,810 | $2.6M | 1.35% |
| 21 | INNOVATOR ETFS TRUST | INHD | 58,020 | $2.6M | 1.33% |
| 22 | VANGUARD WORLD FD | 92204A306 | 20,485 | $2.5M | 1.27% |
| 23 | NVIDIA CORPORATION | NVDA | 17,607 | $2.4M | 1.21% |
| 24 | INNOVATOR ETFS TRUST | INHD | 49,810 | $2.3M | 1.18% |
| 25 | INNOVATOR ETFS TRUST | INHD | 46,505 | $2.2M | 1.14% |
| 26 | VANGUARD WHITEHALL FDS | 921946406 | 17,165 | $2.2M | 1.12% |
| 27 | SPDR SER TR | 78464A854 | 30,801 | $2.1M | 1.09% |
| 28 | ISHARES TR | 46434V456 | 55,200 | $2.0M | 1.05% |
| 29 | ISHARES TR | 464287200 | 3,271 | $1.9M | 0.99% |
| 30 | INNOVATOR ETFS TRUST | INHD | 39,000 | $1.9M | 0.96% |
| 31 | INNOVATOR ETFS TRUST | INHD | 59,880 | $1.8M | 0.93% |
| 32 | DIMENSIONAL ETF TRUST | 25434V203 | 54,930 | $1.6M | 0.82% |
| 33 | META PLATFORMS INC | META | 2,693 | $1.6M | 0.81% |
| 34 | ISHARES TR | 464287150 | 11,967 | $1.5M | 0.79% |
| 35 | ISHARES TR | 464287762 | 24,750 | $1.4M | 0.74% |
| 36 | SCHWAB STRATEGIC TR | 808524797 | 42,891 | $1.2M | 0.60% |
| 37 | APPLIED MATLS INC | 038222105 | 7,059 | $1.1M | 0.59% |
| 38 | INNOVATOR ETFS TRUST | INHD | 25,935 | $1.1M | 0.57% |
| 39 | INNOVATOR ETFS TRUST | INHD | 22,180 | $951,560 | 0.49% |
| 40 | WAYFAIR INC | W | 21,006 | $930,986 | 0.48% |
| 41 | UNITEDHEALTH GROUP INC | UNH | 1,822 | $921,677 | 0.47% |
| 42 | NIKE INC | NKE | 11,227 | $849,558 | 0.44% |
| 43 | INNOVATOR ETFS TRUST | INHD | 20,400 | $847,008 | 0.43% |
| 44 | INNOVATOR ETFS TRUST | INHD | 28,090 | $826,970 | 0.42% |
| 45 | ADVANCED MICRO DEVICES INC | AMD | 6,731 | $813,037 | 0.42% |
| 46 | VANGUARD INTL EQUITY INDEX F | 922042858 | 18,043 | $794,624 | 0.41% |
| 47 | HOME DEPOT INC | HD | 1,992 | $774,946 | 0.40% |
| 48 | AMAZON COM INC | AMZN | 3,306 | $725,303 | 0.37% |
| 49 | JPMORGAN CHASE & CO. | VYLD | 2,956 | $708,550 | 0.36% |
| 50 | VANGUARD TAX-MANAGED FDS | 921943858 | 14,474 | $692,150 | 0.35% |
| 51 | ISHARES TR | 464287556 | 5,140 | $679,559 | 0.35% |
| 52 | VANGUARD BD INDEX FDS | 921937835 | 9,083 | $653,151 | 0.33% |
| 53 | VANGUARD INDEX FDS | 922908751 | 2,689 | $646,224 | 0.33% |
| 54 | JOHNSON & JOHNSON | JNJ | 4,209 | $608,706 | 0.31% |
| 55 | SCHWAB STRATEGIC TR | 808524102 | 25,184 | $571,679 | 0.29% |
| 56 | SCHWAB STRATEGIC TR | 808524805 | 29,316 | $542,354 | 0.28% |
| 57 | ISHARES TR | 464287499 | 5,712 | $504,935 | 0.26% |
| 58 | VANGUARD WORLD FD | 92204A702 | 776 | $482,382 | 0.25% |
| 59 | AGILENT TECHNOLOGIES INC | A | 3,503 | $470,593 | 0.24% |
| 60 | SELECT SECTOR SPDR TR | 81369Y209 | 3,370 | $463,674 | 0.24% |
| 61 | INNOVATOR ETFS TRUST | INHD | 13,731 | $449,042 | 0.23% |
| 62 | ISHARES TR | 464287507 | 7,140 | $444,893 | 0.23% |
| 63 | ALPHABET INC | GOOG | 2,288 | $435,793 | 0.22% |
| 64 | INNOVATOR ETFS TRUST | INHD | 10,245 | $432,851 | 0.22% |
| 65 | DISNEY WALT CO | 254687106 | 3,769 | $419,659 | 0.22% |
| 66 | VANGUARD BD INDEX FDS | 921937827 | 4,899 | $378,539 | 0.19% |
| 67 | VANGUARD SCOTTSDALE FDS | 92206C680 | 3,654 | $377,495 | 0.19% |
| 68 | VANGUARD INDEX FDS | 922908637 | 1,389 | $374,591 | 0.19% |
| 69 | SPDR SER TR | 78464A763 | 2,800 | $369,880 | 0.19% |
| 70 | SELECT SECTOR SPDR TR | 81369Y803 | 1,446 | $336,318 | 0.17% |
| 71 | VANGUARD SPECIALIZED FUNDS | 921908844 | 1,621 | $317,432 | 0.16% |
| 72 | BANK AMERICA CORP | 060505104 | 6,943 | $305,157 | 0.16% |
| 73 | VANGUARD SCOTTSDALE FDS | 92206C102 | 5,236 | $304,630 | 0.16% |
| 74 | VANGUARD INDEX FDS | 922908611 | 1,534 | $304,018 | 0.16% |
| 75 | ISHARES INC | 46434G103 | 5,668 | $295,965 | 0.15% |
| 76 | SALESFORCE INC | CRM | 833 | $278,375 | 0.14% |
| 77 | EXXON MOBIL CORP | XOM | 2,578 | $277,286 | 0.14% |
| 78 | VANGUARD INDEX FDS | 922908736 | 674 | $276,647 | 0.14% |
| 79 | SELECT SECTOR SPDR TR | 81369Y308 | 3,475 | $273,193 | 0.14% |
| 80 | ALPHABET INC | GOOG | 1,422 | $269,137 | 0.14% |
| 81 | BROADCOM INC | AVGO | 1,091 | $252,942 | 0.13% |
| 82 | VANGUARD ADMIRAL FDS INC | 921932505 | 670 | $245,331 | 0.13% |
| 83 | ISHARES TR | 464288661 | 2,096 | $242,193 | 0.12% |
| 84 | ISHARES TR | 464288885 | 2,447 | $236,943 | 0.12% |
| 85 | SELECT SECTOR SPDR TR | 81369Y506 | 2,674 | $229,024 | 0.12% |
| 86 | SPDR SER TR | 78464A847 | 4,101 | $224,284 | 0.11% |
| 87 | VANGUARD WORLD FD | 92204A876 | 1,329 | $217,185 | 0.11% |
| 88 | MANITEX INTL INC | 563420108 | 10,000 | $58,000 | 0.03% |