13F HOLDINGS REPORT
My Personal CFO, LLC
Quarter ended Q2 2024 · Filed July 26, 2024 · Accession 0001754960-24-000363
Total Value
$187.3M
Positions
101
Other Managers
0
Confidential Omitted
No
Holdings (101)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | VANGUARD INDEX FDS | 922908769 | 88,561 | $23.7M | 12.65% |
| 2 | MICROSOFT CORP | MSFT | 39,817 | $17.8M | 9.50% |
| 3 | OKTA INC | OKTA | 119,627 | $11.2M | 5.98% |
| 4 | AMERICAN CENTY ETF TR | 025072885 | 109,329 | $9.9M | 5.26% |
| 5 | STAGWELL INC | STGW | 1,349,440 | $9.2M | 4.91% |
| 6 | INVESCO QQQ TR | IVZ | 15,654 | $7.5M | 4.00% |
| 7 | APPLE INC | AAPL | 28,002 | $5.9M | 3.15% |
| 8 | SPDR S&P 500 ETF TR | SPY | 8,714 | $4.7M | 2.53% |
| 9 | DIMENSIONAL ETF TRUST | 25434V104 | 119,625 | $4.5M | 2.39% |
| 10 | ISHARES TR | 464288273 | 68,518 | $4.2M | 2.25% |
| 11 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 8,698 | $3.5M | 1.89% |
| 12 | INNOVATOR ETFS TRUST | INHD | 83,420 | $3.5M | 1.85% |
| 13 | INNOVATOR ETFS TRUST | INHD | 74,825 | $3.0M | 1.62% |
| 14 | VANGUARD INDEX FDS | 922908629 | 12,522 | $3.0M | 1.62% |
| 15 | INNOVATOR ETFS TRUST | INHD | 68,480 | $2.9M | 1.53% |
| 16 | NVIDIA CORPORATION | NVDA | 22,088 | $2.7M | 1.46% |
| 17 | VANGUARD INDEX FDS | 922908553 | 32,283 | $2.7M | 1.44% |
| 18 | VANGUARD WORLD FD | 921910733 | 27,728 | $2.7M | 1.43% |
| 19 | ISHARES TR | 464287168 | 19,817 | $2.4M | 1.28% |
| 20 | INNOVATOR ETFS TRUST | INHD | 52,310 | $2.3M | 1.21% |
| 21 | INNOVATOR ETFS TRUST | INHD | 47,390 | $2.1M | 1.14% |
| 22 | VANGUARD WORLD FD | 92204A306 | 16,282 | $2.1M | 1.11% |
| 23 | VANGUARD WHITEHALL FDS | 921946406 | 17,165 | $2.0M | 1.09% |
| 24 | SPDR SER TR | 78464A854 | 30,748 | $2.0M | 1.05% |
| 25 | INNOVATOR ETFS TRUST | INHD | 46,920 | $2.0M | 1.05% |
| 26 | INNOVATOR ETFS TRUST | INHD | 50,950 | $1.9M | 1.02% |
| 27 | INNOVATOR ETFS TRUST | INHD | 60,150 | $1.9M | 1.01% |
| 28 | ISHARES TR | 46434V456 | 45,810 | $1.8M | 0.95% |
| 29 | INNOVATOR ETFS TRUST | INHD | 39,000 | $1.8M | 0.94% |
| 30 | ISHARES TR | 464287200 | 3,196 | $1.7M | 0.93% |
| 31 | APPLIED MATLS INC | 038222105 | 7,098 | $1.7M | 0.89% |
| 32 | ISHARES TR | 464287762 | 24,750 | $1.5M | 0.81% |
| 33 | ISHARES TR | 464287150 | 11,967 | $1.4M | 0.76% |
| 34 | META PLATFORMS INC | META | 2,804 | $1.4M | 0.75% |
| 35 | NIKE INC | NKE | 16,022 | $1.2M | 0.64% |
| 36 | WAYFAIR INC | W | 22,779 | $1.2M | 0.64% |
| 37 | VANGUARD INDEX FDS | 922908363 | 2,287 | $1.1M | 0.61% |
| 38 | VANGUARD BD INDEX FDS | 921937835 | 15,338 | $1.1M | 0.59% |
| 39 | ADVANCED MICRO DEVICES INC | AMD | 6,798 | $1.1M | 0.59% |
| 40 | AMAZON COM INC | AMZN | 5,529 | $1.1M | 0.57% |
| 41 | UNITEDHEALTH GROUP INC | UNH | 1,882 | $958,427 | 0.51% |
| 42 | ISHARES TR | 464287556 | 6,640 | $911,406 | 0.49% |
| 43 | DIMENSIONAL ETF TRUST | 25434V203 | 30,202 | $896,091 | 0.48% |
| 44 | INNOVATOR ETFS TRUST | INHD | 21,900 | $855,852 | 0.46% |
| 45 | INNOVATOR ETFS TRUST | INHD | 28,190 | $840,908 | 0.45% |
| 46 | INNOVATOR ETFS TRUST | INHD | 18,300 | $760,824 | 0.41% |
| 47 | INNOVATOR ETFS TRUST | INHD | 18,230 | $741,487 | 0.40% |
| 48 | HOME DEPOT INC | HD | 2,112 | $727,060 | 0.39% |
| 49 | SCHWAB STRATEGIC TR | 808524797 | 9,209 | $716,099 | 0.38% |
| 50 | INNOVATOR ETFS TRUST | INHD | 17,564 | $706,600 | 0.38% |
| 51 | VANGUARD INTL EQUITY INDEX F | 922042858 | 15,571 | $681,377 | 0.36% |
| 52 | VANGUARD WORLD FD | 92204A876 | 4,518 | $668,303 | 0.36% |
| 53 | VANGUARD TAX-MANAGED FDS | 921943858 | 13,445 | $664,447 | 0.35% |
| 54 | AMERICAN CENTY ETF TR | 025072877 | 7,178 | $644,010 | 0.34% |
| 55 | JOHNSON & JOHNSON | JNJ | 4,371 | $638,865 | 0.34% |
| 56 | JPMORGAN CHASE & CO. | VYLD | 2,941 | $594,908 | 0.32% |
| 57 | ISHARES TR | 464287499 | 7,189 | $582,923 | 0.31% |
| 58 | VANGUARD INDEX FDS | 922908751 | 2,671 | $582,284 | 0.31% |
| 59 | SCHWAB STRATEGIC TR | 808524805 | 14,730 | $565,910 | 0.30% |
| 60 | VANGUARD BD INDEX FDS | 921937827 | 7,037 | $539,762 | 0.29% |
| 61 | SCHWAB STRATEGIC TR | 808524102 | 8,375 | $526,554 | 0.28% |
| 62 | SELECT SECTOR SPDR TR | 81369Y209 | 3,357 | $489,310 | 0.26% |
| 63 | VANGUARD INDEX FDS | 922908512 | 3,125 | $470,025 | 0.25% |
| 64 | AGILENT TECHNOLOGIES INC | A | 3,514 | $455,520 | 0.24% |
| 65 | ALPHABET INC | GOOG | 2,446 | $448,603 | 0.24% |
| 66 | VANGUARD WORLD FD | 92204A702 | 774 | $446,376 | 0.24% |
| 67 | INNOVATOR ETFS TRUST | INHD | 13,731 | $422,915 | 0.23% |
| 68 | DISNEY WALT CO | 254687106 | 4,233 | $420,300 | 0.22% |
| 69 | ISHARES TR | 464287507 | 7,180 | $420,174 | 0.22% |
| 70 | DIMENSIONAL ETF TRUST | 25434V666 | 14,235 | $411,534 | 0.22% |
| 71 | AMERICAN CENTY ETF TR | 025072349 | 6,524 | $409,968 | 0.22% |
| 72 | VANGUARD INDEX FDS | 922908611 | 2,240 | $408,916 | 0.22% |
| 73 | EA SERIES TRUST | 02072L565 | 3,591 | $387,164 | 0.21% |
| 74 | INTEL CORP | INTC | 11,761 | $364,247 | 0.19% |
| 75 | SPDR SER TR | 78464A763 | 2,800 | $356,104 | 0.19% |
| 76 | VANGUARD INDEX FDS | 922908637 | 1,385 | $345,611 | 0.18% |
| 77 | VANGUARD SCOTTSDALE FDS | 92206C680 | 3,647 | $342,096 | 0.18% |
| 78 | INNOVATOR ETFS TRUST | INHD | 8,915 | $341,355 | 0.18% |
| 79 | SELECT SECTOR SPDR TR | 81369Y803 | 1,463 | $330,978 | 0.18% |
| 80 | AMERICAN CENTY ETF TR | 025072125 | 5,528 | $327,813 | 0.17% |
| 81 | VANGUARD STAR FDS | 921909768 | 5,315 | $320,499 | 0.17% |
| 82 | ISHARES INC | 46434G103 | 5,931 | $317,502 | 0.17% |
| 83 | EXXON MOBIL CORP | XOM | 2,729 | $314,142 | 0.17% |
| 84 | INNOVATOR ETFS TRUST | INHD | 7,883 | $306,255 | 0.16% |
| 85 | TESLA INC | TSLA | 1,537 | $304,142 | 0.16% |
| 86 | INNOVATOR ETFS TRUST | INHD | 8,553 | $296,447 | 0.16% |
| 87 | VANGUARD SPECIALIZED FUNDS | 921908844 | 1,620 | $295,677 | 0.16% |
| 88 | DIMENSIONAL ETF TRUST | 25434V500 | 4,709 | $282,917 | 0.15% |
| 89 | BANK AMERICA CORP | 060505104 | 6,819 | $271,197 | 0.14% |
| 90 | NETFLIX INC | NFLX | 397 | $267,927 | 0.14% |
| 91 | ALPHABET INC | GOOG | 1,467 | $267,257 | 0.14% |
| 92 | SELECT SECTOR SPDR TR | 81369Y308 | 3,443 | $263,701 | 0.14% |
| 93 | VANGUARD INDEX FDS | 922908736 | 692 | $258,745 | 0.14% |
| 94 | ISHARES TR | 464288885 | 2,447 | $250,328 | 0.13% |
| 95 | SELECT SECTOR SPDR TR | 81369Y506 | 2,667 | $243,070 | 0.13% |
| 96 | ISHARES TR | 464288661 | 2,096 | $242,025 | 0.13% |
| 97 | SALESFORCE INC | CRM | 939 | $241,467 | 0.13% |
| 98 | AMERICAN CENTY ETF TR | 025072158 | 3,760 | $236,015 | 0.13% |
| 99 | VANGUARD ADMIRAL FDS INC | 921932505 | 677 | $225,870 | 0.12% |
| 100 | SPDR SER TR | 78464A847 | 4,101 | $210,381 | 0.11% |
| 101 | MANITEX INTL INC | 563420108 | 10,000 | $63,300 | 0.03% |