13F HOLDINGS REPORT
Sterling Investment Counsel, LLC
Quarter ended Q2 2025 · Filed July 21, 2025 · Accession 0001667731-25-000899
Total Value
$170.5M
Positions
140
Other Managers
0
Confidential Omitted
No
Holdings (140)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | ISHARES TR | 464287309 | 175,732 | $19.3M | 11.34% |
| 2 | INVESCO EXCH TRADED FD TR II | IVZ | 69,681 | $15.8M | 9.28% |
| 3 | J P MORGAN EXCHANGE TRADED F | 46641Q332 | 212,830 | $12.1M | 7.09% |
| 4 | CAPITAL GROUP INTL FOCUS EQT | 14019W109 | 372,109 | $10.1M | 5.92% |
| 5 | APPLE INC | AAPL | 46,487 | $9.5M | 5.59% |
| 6 | ISHARES TR | 464287507 | 105,925 | $6.6M | 3.85% |
| 7 | ISHARES TR | 464287804 | 42,129 | $4.6M | 2.70% |
| 8 | NVIDIA CORPORATION | NVDA | 28,427 | $4.5M | 2.63% |
| 9 | MICROSOFT CORP | MSFT | 8,335 | $4.1M | 2.43% |
| 10 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 8,447 | $4.1M | 2.41% |
| 11 | ISHARES INC | 46434G764 | 64,146 | $4.1M | 2.37% |
| 12 | ALPHABET INC | GOOG | 22,175 | $3.9M | 2.29% |
| 13 | AMAZON COM INC | AMZN | 15,387 | $3.4M | 1.98% |
| 14 | META PLATFORMS INC | META | 3,458 | $2.6M | 1.50% |
| 15 | ARK ETF TR | 00214Q401 | 15,556 | $2.3M | 1.35% |
| 16 | JPMORGAN CHASE & CO. | VYLD | 7,566 | $2.2M | 1.29% |
| 17 | CARDINAL HEALTH INC | CAH | 11,364 | $1.9M | 1.12% |
| 18 | ISHARES TR | 464287200 | 2,914 | $1.8M | 1.06% |
| 19 | ISHARES TR | 464287671 | 11,777 | $1.8M | 1.04% |
| 20 | ISHARES TR | 46432F834 | 21,009 | $1.6M | 0.95% |
| 21 | HARTFORD FDS EXCHANGE TRADED | 41653L503 | 40,701 | $1.6M | 0.91% |
| 22 | VISA INC | V | 4,284 | $1.5M | 0.89% |
| 23 | COSTCO WHSL CORP NEW | 22160K105 | 1,338 | $1.3M | 0.78% |
| 24 | ISHARES TR | 464288513 | 14,288 | $1.2M | 0.68% |
| 25 | GLOBAL X FDS | 37954Y715 | 33,627 | $1.1M | 0.64% |
| 26 | SPDR SERIES TRUST | 78464A847 | 19,219 | $1.0M | 0.61% |
| 27 | ISHARES TR | 464287408 | 5,052 | $987,326 | 0.58% |
| 28 | MERCADOLIBRE INC | MELI | 351 | $917,384 | 0.54% |
| 29 | VANGUARD INDEX FDS | 922908538 | 3,178 | $903,792 | 0.53% |
| 30 | WALMART INC | WMT | 8,832 | $863,593 | 0.51% |
| 31 | M & T BK CORP | 55261F104 | 4,400 | $853,556 | 0.50% |
| 32 | COCA COLA CO | KO | 12,004 | $849,266 | 0.50% |
| 33 | ISHARES TR | 46434V407 | 19,478 | $840,281 | 0.49% |
| 34 | UBER TECHNOLOGIES INC | UBER | 8,328 | $777,002 | 0.46% |
| 35 | CINTAS CORP | CTAS | 3,456 | $770,239 | 0.45% |
| 36 | DISNEY WALT CO | 254687106 | 5,895 | $731,019 | 0.43% |
| 37 | ISHARES TR | 464287515 | 6,641 | $727,190 | 0.43% |
| 38 | HOME DEPOT INC | HD | 1,953 | $716,048 | 0.42% |
| 39 | GLOBAL X FDS | 37954Y384 | 18,922 | $702,008 | 0.41% |
| 40 | BROADCOM INC | AVGO | 2,412 | $664,869 | 0.39% |
| 41 | CINCINNATI FINL CORP | 172062101 | 4,455 | $663,439 | 0.39% |
| 42 | MCDONALDS CORP | MCD | 2,241 | $654,811 | 0.38% |
| 43 | MASTERCARD INCORPORATED | MA | 1,163 | $653,537 | 0.38% |
| 44 | CORNING INC | GLW | 12,315 | $647,626 | 0.38% |
| 45 | CITIZENS FINL GROUP INC | CIA | 14,457 | $646,951 | 0.38% |
| 46 | TOMPKINS FINL CORP | 890110109 | 10,255 | $643,296 | 0.38% |
| 47 | SELECT SECTOR SPDR TR | 81369Y506 | 7,516 | $637,414 | 0.37% |
| 48 | PHILIP MORRIS INTL INC | 718172109 | 3,453 | $628,895 | 0.37% |
| 49 | AT&T INC | T-PC | 20,951 | $606,322 | 0.36% |
| 50 | ABBVIE INC | ABBV | 3,245 | $602,337 | 0.35% |
| 51 | TESLA INC | TSLA | 1,835 | $582,905 | 0.34% |
| 52 | ISHARES TR | 464287499 | 6,093 | $560,373 | 0.33% |
| 53 | ALTRIA GROUP INC | MO | 9,089 | $532,888 | 0.31% |
| 54 | EATON CORP PLC | ETN | 1,489 | $531,548 | 0.31% |
| 55 | ENTERGY CORP NEW | ENO | 6,088 | $506,035 | 0.30% |
| 56 | TRANE TECHNOLOGIES PLC | TT | 1,117 | $488,587 | 0.29% |
| 57 | PALO ALTO NETWORKS INC | PANW | 2,381 | $487,248 | 0.29% |
| 58 | INTERNATIONAL BUSINESS MACHS | INTR | 1,623 | $478,428 | 0.28% |
| 59 | MERCK & CO INC | MRK | 5,986 | $473,830 | 0.28% |
| 60 | ISHARES TR | 46434V621 | 7,214 | $461,248 | 0.27% |
| 61 | AMERICAN ELEC PWR CO INC | 025537101 | 4,421 | $458,723 | 0.27% |
| 62 | WILLIAMS COS INC | 969457100 | 7,272 | $456,754 | 0.27% |
| 63 | LOCKHEED MARTIN CORP | LMT | 956 | $442,762 | 0.26% |
| 64 | INTERNATIONAL PAPER CO | 460146103 | 9,428 | $441,513 | 0.26% |
| 65 | VANGUARD INDEX FDS | 922908363 | 759 | $431,135 | 0.25% |
| 66 | VANGUARD WORLD FD | 921910816 | 1,176 | $430,616 | 0.25% |
| 67 | HCA HEALTHCARE INC | HCA | 1,099 | $421,027 | 0.25% |
| 68 | GLOBAL X FDS | 37954Y889 | 5,521 | $416,559 | 0.24% |
| 69 | GOLDMAN SACHS GROUP INC | GSCE | 575 | $406,842 | 0.24% |
| 70 | FIFTH THIRD BANCORP | FITBM | 9,847 | $405,007 | 0.24% |
| 71 | VANGUARD INDEX FDS | 922908512 | 2,452 | $403,255 | 0.24% |
| 72 | GRAYSCALE BITCOIN TRUST ETF | GBTC | 4,665 | $395,732 | 0.23% |
| 73 | SPDR S&P 500 ETF TR | SPY | 628 | $388,010 | 0.23% |
| 74 | ISHARES TR | 464288281 | 4,173 | $386,504 | 0.23% |
| 75 | DUKE ENERGY CORP NEW | DUKB | 3,263 | $385,034 | 0.23% |
| 76 | PROLOGIS INC. | PLDGP | 3,565 | $374,753 | 0.22% |
| 77 | UNITED PARCEL SERVICE INC | UPS | 3,693 | $372,779 | 0.22% |
| 78 | GRAHAM HLDGS CO | GHM | 390 | $368,636 | 0.22% |
| 79 | SALESFORCE INC | CRM | 1,340 | $365,308 | 0.21% |
| 80 | EXXON MOBIL CORP | XOM | 3,354 | $361,606 | 0.21% |
| 81 | VANGUARD INDEX FDS | 922908611 | 1,846 | $359,988 | 0.21% |
| 82 | UNITEDHEALTH GROUP INC | UNH | 1,139 | $355,333 | 0.21% |
| 83 | US BANCORP DEL | USB-PS | 7,837 | $354,624 | 0.21% |
| 84 | BANK AMERICA CORP | 060505104 | 7,490 | $354,416 | 0.21% |
| 85 | BLACKROCK INC | BLK | 335 | $351,499 | 0.21% |
| 86 | VERIZON COMMUNICATIONS INC | VZ | 7,808 | $337,853 | 0.20% |
| 87 | SERVICENOW INC | NOW | 325 | $334,126 | 0.20% |
| 88 | WISDOMTREE TR | WT | 10,398 | $330,241 | 0.19% |
| 89 | ELI LILLY & CO | LLY | 419 | $326,623 | 0.19% |
| 90 | PARKER-HANNIFIN CORP | PH | 460 | $321,297 | 0.19% |
| 91 | SPDR SERIES TRUST | 78468R622 | 3,281 | $319,143 | 0.19% |
| 92 | METLIFE INC | MET-PF | 3,963 | $318,704 | 0.19% |
| 93 | HONEYWELL INTL INC | 438516106 | 1,342 | $312,525 | 0.18% |
| 94 | CHEVRON CORP NEW | CVX | 2,181 | $312,297 | 0.18% |
| 95 | T-MOBILE US INC | TMUSZ | 1,282 | $305,449 | 0.18% |
| 96 | PUBLIC SVC ENTERPRISE GRP IN | 744573106 | 3,609 | $303,806 | 0.18% |
| 97 | ISHARES TR | 464287655 | 1,394 | $300,812 | 0.18% |
| 98 | ON HLDG AG | H5919C104 | 5,750 | $299,288 | 0.18% |
| 99 | PAYCHEX INC | PAYX | 2,050 | $298,193 | 0.17% |
| 100 | VANGUARD WORLD FD | 921910840 | 2,266 | $297,300 | 0.17% |
| 101 | GE VERNOVA INC | GEV | 549 | $290,503 | 0.17% |
| 102 | HARTFORD INSURANCE GROUP INC | HIG-PG | 2,275 | $288,629 | 0.17% |
| 103 | CITIGROUP INC | C-PR | 3,312 | $281,918 | 0.17% |
| 104 | J P MORGAN EXCHANGE TRADED F | 46641Q134 | 3,898 | $275,861 | 0.16% |
| 105 | ISHARES TR | 46432F339 | 1,501 | $274,392 | 0.16% |
| 106 | PROCTER AND GAMBLE CO | 742718109 | 1,704 | $271,481 | 0.16% |
| 107 | QUANTA SVCS INC | 74762E102 | 699 | $264,278 | 0.15% |
| 108 | VANGUARD CHARLOTTE FDS | 92203J407 | 5,334 | $264,087 | 0.15% |
| 109 | CME GROUP INC | CME | 958 | $264,044 | 0.15% |
| 110 | AMPHENOL CORP NEW | 032095101 | 2,640 | $260,700 | 0.15% |
| 111 | THERMO FISHER SCIENTIFIC INC | TMO | 639 | $259,089 | 0.15% |
| 112 | CATERPILLAR INC | CAT | 667 | $259,049 | 0.15% |
| 113 | ISHARES TR | 464287473 | 1,960 | $258,995 | 0.15% |
| 114 | SPDR GOLD TR | GLD | 848 | $258,496 | 0.15% |
| 115 | MARATHON PETE CORP | MARA | 1,550 | $257,471 | 0.15% |
| 116 | ADOBE INC | ADBE | 662 | $256,114 | 0.15% |
| 117 | SSGA ACTIVE ETF TR | 78467V608 | 6,155 | $255,986 | 0.15% |
| 118 | APPLIED MATLS INC | 038222105 | 1,349 | $246,985 | 0.14% |
| 119 | EVERSOURCE ENERGY | ES | 3,860 | $245,574 | 0.14% |
| 120 | REGIONS FINANCIAL CORP NEW | RF-PF | 10,212 | $240,187 | 0.14% |
| 121 | DEERE & CO | DE | 457 | $232,252 | 0.14% |
| 122 | DOMINION ENERGY INC | D | 4,101 | $231,789 | 0.14% |
| 123 | FIDELITY NATIONAL FINANCIAL | FNF | 4,132 | $231,640 | 0.14% |
| 124 | SELECT SECTOR SPDR TR | 81369Y100 | 2,628 | $230,765 | 0.14% |
| 125 | OIL DRI CORP AMER | 677864100 | 3,854 | $227,347 | 0.13% |
| 126 | ZOETIS INC | ZTS | 1,434 | $223,632 | 0.13% |
| 127 | UNUM GROUP | UNMA | 2,734 | $220,798 | 0.13% |
| 128 | ISHARES TR | 46429B267 | 9,566 | $219,826 | 0.13% |
| 129 | NORTHROP GRUMMAN CORP | NOC | 436 | $217,992 | 0.13% |
| 130 | ANALOG DEVICES INC | ADI | 906 | $215,646 | 0.13% |
| 131 | ALPHABET INC | GOOG | 1,200 | $212,868 | 0.12% |
| 132 | BROOKFIELD INFRAST PARTNERS | G16252101 | 6,269 | $210,012 | 0.12% |
| 133 | FIRSTENERGY CORP | FE | 5,207 | $209,634 | 0.12% |
| 134 | TJX COS INC NEW | 872540109 | 1,665 | $205,611 | 0.12% |
| 135 | ISHARES TR | 464288158 | 1,914 | $203,535 | 0.12% |
| 136 | ISHARES TR | 46432F842 | 2,412 | $201,354 | 0.12% |
| 137 | AUTOMATIC DATA PROCESSING IN | ADP | 650 | $200,359 | 0.12% |
| 138 | FORD MTR CO | 345370860 | 13,160 | $142,786 | 0.08% |
| 139 | LUCID GROUP INC | LCID | 12,000 | $25,320 | 0.01% |
| 140 | PURPLE INNOVATION INC | PRPL | 10,000 | $7,292 | 0.00% |