13F HOLDINGS REPORT

HF Advisory Group, LLC

Quarter ended Q4 2023 · Filed October 31, 2023 · Accession 0001963169-23-000005

Total Value

$134.8M

Positions

148

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (148)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	ISHARES TR	46434V621	89,668	$4.4M	3.29%
2	SPDR SER TR	78468R804	32,251	$4.3M	3.19%
3	ALPHABET INC	GOOG	24,702	$3.3M	2.46%
4	ISHARES TR	46435G474	130,623	$3.2M	2.40%
5	MICROSOFT CORP	MSFT	9,197	$3.0M	2.19%
6	SPDR SER TR	78464A359	39,690	$2.7M	2.00%
7	SPDR SER TR	78464A854	50,785	$2.6M	1.90%
8	GLOBAL X FDS	37954Y483	142,824	$2.4M	1.78%
9	SPDR SER TR	78468R606	101,959	$2.3M	1.70%
10	DOUBLELINE ETF TRUST	25861R204	96,361	$2.3M	1.69%
11	AMAZON COM INC	AMZN	17,554	$2.3M	1.68%
12	JOHNSON & JOHNSON	JNJ	14,104	$2.2M	1.63%
13	VANGUARD WORLD FD	921910873	13,467	$2.0M	1.52%
14	TEXAS INSTRS INC	882508104	11,767	$1.9M	1.39%
15	PFIZER INC	PFE	56,132	$1.9M	1.38%
16	WISDOMTREE TR	WT	37,768	$1.7M	1.29%
17	GENERAL DYNAMICS CORP	GD	7,748	$1.7M	1.28%
18	ELI LILLY & CO	LLY	3,163	$1.7M	1.26%
19	TC ENERGY CORP	TRPRF	48,127	$1.7M	1.23%
20	AMPLIFY ETF TR	032108409	47,586	$1.7M	1.23%
21	BOOKING HOLDINGS INC	BKNG	512	$1.6M	1.20%
22	SHELL PLC	RYDAF	24,248	$1.6M	1.16%
23	AT&T INC	T-PC	103,388	$1.6M	1.15%
24	VISA INC	V	6,619	$1.6M	1.15%
25	INVESCO QQQ TR	IVZ	4,300	$1.5M	1.15%
26	INTEL CORP	INTC	41,663	$1.5M	1.10%
27	JPMORGAN CHASE & CO	VYLD	9,920	$1.4M	1.07%
28	SOUTHERN CO	SOMN	22,026	$1.4M	1.06%
29	BERKSHIRE HATHAWAY INC DEL	BRK-A	3,830	$1.4M	1.02%
30	SCHWAB CHARLES CORP	SCHW-PJ	24,257	$1.4M	1.01%
31	EXXON MOBIL CORP	XOM	11,571	$1.4M	1.01%
32	ISHARES TR	46435G425	14,385	$1.4M	1.00%
33	WELLS FARGO CO NEW	949746101	32,676	$1.3M	1.00%
34	CENCORA INC	COR	7,394	$1.3M	0.99%
35	META PLATFORMS INC	META	4,356	$1.3M	0.99%
36	IQVIA HLDGS INC	IQV	6,470	$1.3M	0.96%
37	APPLE INC	AAPL	7,523	$1.3M	0.96%
38	TESLA INC	TSLA	5,084	$1.3M	0.94%
39	ADOBE INC	ADBE	2,404	$1.2M	0.92%
40	VERIZON COMMUNICATIONS INC	VZ	36,537	$1.2M	0.88%
41	VODAFONE GROUP PLC NEW	92857W308	120,125	$1.1M	0.84%
42	MASTERCARD INCORPORATED	MA	2,790	$1.1M	0.84%
43	MARRIOTT INTL INC NEW	571903202	5,586	$1.1M	0.81%
44	ALTRIA GROUP INC	MO	26,101	$1.1M	0.81%
45	WISDOMTREE TR	WT	26,662	$1.1M	0.81%
46	GILEAD SCIENCES INC	GILD	14,519	$1.1M	0.81%
47	RTX CORPORATION	RTX	14,675	$1.1M	0.79%
48	VANGUARD INDEX FDS	922908769	4,888	$1.0M	0.77%
49	BRITISH AMERN TOB PLC	110448107	32,756	$1.0M	0.76%
50	ELEVANCE HEALTH INC	ELV	2,297	$1.0M	0.76%
51	VANGUARD WORLD FDS	92204A702	2,428	$1.0M	0.75%
52	SPDR SER TR	78468R754	9,422	$988,122	0.73%
53	SALESFORCE INC	CRM	4,481	$917,985	0.68%
54	INVESCO EXCHANGE TRADED FD T	IVZ	18,103	$909,321	0.67%
55	CONOCOPHILLIPS	COP	7,339	$885,538	0.66%
56	ENBRIDGE INC	ENNPF	25,535	$857,343	0.64%
57	PACER FDS TR	69374H881	17,307	$855,450	0.63%
58	VANGUARD INDEX FDS	922908736	3,122	$850,149	0.63%
59	PIMCO DYNAMIC INCOME FD	72201Y101	46,722	$807,346	0.60%
60	TAIWAN SEMICONDUCTOR MFG LTD	874039100	8,916	$794,292	0.59%
61	DISNEY WALT CO	254687106	9,545	$787,577	0.58%
62	CARMAX INC	KMX	10,822	$787,366	0.58%
63	SPDR SER TR	78464A649	31,150	$758,194	0.56%
64	SPDR SER TR	78464A474	25,619	$751,144	0.56%
65	WISDOMTREE TR	WT	14,652	$737,278	0.55%
66	CARDINAL HEALTH INC	CAH	8,474	$735,698	0.55%
67	CVS HEALTH CORP	CVS	10,283	$729,821	0.54%
68	ECOLAB INC	ECL	4,298	$729,739	0.54%
69	VANGUARD INTL EQUITY INDEX F	922042775	13,839	$717,863	0.53%
70	SANOFI	SNYNF	12,566	$683,839	0.51%
71	AUTOMATIC DATA PROCESSING IN	ADP	2,826	$679,868	0.50%
72	FIDELITY NATL INFORMATION SV	31620M106	12,033	$678,747	0.50%
73	ISHARES TR	46435G268	12,341	$673,101	0.50%
74	PHILIP MORRIS INTL INC	718172109	7,022	$666,659	0.49%
75	WASTE MGMT INC DEL	94106L109	4,290	$654,628	0.49%
76	ORACLE CORP	ORCL-PD	5,958	$651,430	0.48%
77	NVIDIA CORPORATION	NVDA	1,488	$647,401	0.48%
78	QUALCOMM INC	QCOM	5,536	$629,246	0.47%
79	AIR PRODS & CHEMS INC	AIIR	2,125	$615,681	0.46%
80	FIDELITY COVINGTON TRUST	316092857	25,907	$589,376	0.44%
81	AMGEN INC	AMGN	2,192	$589,174	0.44%
82	SPDR SER TR	78468R887	5,728	$566,582	0.42%
83	FIRST TR EXCHANGE TRADED FD	33734X135	14,516	$550,293	0.41%
84	KENVUE INC	KVUE	26,487	$536,357	0.40%
85	BOEING CO	BA-PA	2,678	$513,306	0.38%
86	SPDR SER TR	78464A839	7,912	$513,182	0.38%
87	WILLIAMS COS INC	969457100	15,235	$511,842	0.38%
88	LOCKHEED MARTIN CORP	LMT	1,232	$507,319	0.38%
89	SPDR SER TR	78464A508	12,089	$498,463	0.37%
90	ISHARES TR	46434V878	9,732	$490,310	0.36%
91	COMCAST CORP NEW	CCZ	10,710	$487,078	0.36%
92	ISHARES TR	464288687	15,450	$465,826	0.35%
93	WELLTOWER INC	WELL	5,677	$464,251	0.34%
94	ISHARES TR	46435G516	6,668	$461,004	0.34%
95	SPDR S&P 500 ETF TR	SPY	1,072	$458,251	0.34%
96	ISHARES TR	464288307	7,779	$454,896	0.34%
97	WISDOMTREE TR	WT	14,844	$452,147	0.34%
98	VANGUARD WORLD FDS	92204A504	2,628	$447,044	0.33%
99	VEEVA SYS INC	VEEV	2,156	$446,980	0.33%
100	FIRST TR EXCHANGE-TRADED FD	33733E302	2,758	$442,280	0.33%
101	PLAINS GP HLDGS L P	PAGP	27,347	$439,426	0.33%
102	UNILEVER PLC	UNLYF	8,527	$433,877	0.32%
103	UNITEDHEALTH GROUP INC	UNH	841	$433,094	0.32%
104	SPDR SER TR	78464A771	4,958	$430,143	0.32%
105	GLOBAL X FDS	37954Y657	22,085	$415,427	0.31%
106	NETFLIX INC	NFLX	1,068	$412,717	0.31%
107	FISERV INC	FISV	3,460	$400,444	0.30%
108	CHEVRON CORP NEW	CVX	2,324	$397,318	0.29%
109	MONDELEZ INTL INC	609207105	5,714	$396,591	0.29%
110	ISHARES TR	464288521	8,339	$393,429	0.29%
111	VANECK ETF TRUST	92189F437	14,507	$392,556	0.29%
112	LAMAR ADVERTISING CO NEW	LAMR	4,624	$385,989	0.29%
113	GENERAL MLS INC	370334104	5,921	$380,141	0.28%
114	COCA COLA CO	KO	6,770	$378,963	0.28%
115	ISHARES TR	464287788	4,654	$355,472	0.26%
116	NOVARTIS AG	NVSEF	3,342	$352,650	0.26%
117	ANALOG DEVICES INC	ADI	1,830	$329,710	0.24%
118	ETFIS SER TR I	26923G707	15,204	$327,572	0.24%
119	BECTON DICKINSON & CO	BDX	1,220	$324,670	0.24%
120	VANGUARD WHITEHALL FDS	921946406	3,121	$322,477	0.24%
121	SPDR SER TR	78464A201	4,371	$320,248	0.24%
122	GSK PLC	GLAXF	8,706	$314,795	0.23%
123	VANGUARD INDEX FDS	922908512	2,274	$304,618	0.23%
124	EBAY INC.	EBAY	6,701	$301,322	0.22%
125	JANUS DETROIT STR TR	47103U100	5,733	$299,262	0.22%
126	AMERICAN ELEC PWR CO INC	025537101	3,796	$286,092	0.21%
127	PACER FDS TR	69374H709	8,457	$275,178	0.20%
128	FORD MTR CO DEL	345370860	22,134	$274,901	0.20%
129	INVESCO EXCHANGE TRADED FD T	IVZ	19,365	$272,270	0.20%
130	BANK AMERICA CORP	060505104	9,336	$261,765	0.19%
131	VANGUARD BD INDEX FDS	921937819	3,587	$259,406	0.19%
132	FIRST TR EXCHANGE-TRADED FD	33733E203	1,729	$253,038	0.19%
133	CATERPILLAR INC	CAT	905	$247,072	0.18%
134	OMNICOM GROUP INC	OMC	3,105	$237,948	0.18%
135	MCKESSON CORP	MCK	534	$237,778	0.18%
136	BANK NEW YORK MELLON CORP	064058100	5,008	$220,395	0.16%
137	SPDR SER TR	78464A367	10,205	$218,670	0.16%
138	VANGUARD BD INDEX FDS	921937835	3,127	$218,250	0.16%
139	DOMINION ENERGY INC	D	4,803	$215,198	0.16%
140	SPDR SER TR	78464A292	6,560	$212,935	0.16%
141	AUTODESK INC	ADSK	988	$208,979	0.15%
142	SPDR SER TR	78464A631	1,833	$205,503	0.15%
143	3M CO	MMM	2,182	$204,731	0.15%
144	ISHARES TR	464288281	2,440	$203,009	0.15%
145	INTERNATIONAL FLAVORS&FRAGRA	459506101	2,866	$201,197	0.15%
146	CORNERSTONE STRATEGIC VALUE	CLM	17,699	$142,473	0.11%
147	CORNERSTONE TOTAL RETURN FD	21924U300	14,435	$115,338	0.09%
148	HANESBRANDS INC	410345102	13,593	$53,829	0.04%