13F HOLDINGS REPORT

Fiduciary Alliance LLC

Quarter ended Q1 2024 · Filed April 17, 2024 · Accession 0001954805-24-000003

Total Value

$566.6M

Positions

196

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (196)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	Microsoft	MSFT	76,747	$32.6M	5.75%
2	Apple	AAPL	148,250	$25.2M	4.45%
3	SPDR S&P 500 ETF TRUST	SPY	47,729	$24.9M	4.40%
4	JPMorgan Chase	VYLD	99,810	$19.9M	3.50%
5	Conocophillips	COP	152,091	$19.6M	3.45%
6	Berkshire Hathaway CL B	BRK-A	42,906	$18.0M	3.18%
7	SPDR S&P World ex-US	78463X889	447,042	$16.0M	2.81%
8	MONDELEZ INTL INC CL A	609207105	196,414	$13.7M	2.42%
9	Home Depot	HD	34,075	$12.5M	2.21%
10	Amazon	AMZN	64,498	$11.7M	2.06%
11	Johnson & Johnson	JNJ	68,817	$10.9M	1.92%
12	NVIDIA CORPORATION COM	NVDA	11,519	$10.4M	1.84%
13	Eaton Corp	ETN	33,351	$10.4M	1.84%
14	iShares S&P Small Cap ETF	464287804	87,672	$9.6M	1.69%
15	Merck	MRK	71,094	$9.3M	1.64%
16	Crown Castle Int.	CCI	87,711	$9.1M	1.61%
17	Chevron	CVX	57,141	$9.1M	1.60%
18	INSPIRE INTERNATIONAL ETF	NTRSO	302,976	$9.1M	1.60%
19	Freeport-McMoran	FCX	185,456	$8.8M	1.55%
20	Disney	254687106	67,996	$8.3M	1.46%
21	Pepsi	PEP	46,910	$8.1M	1.43%
22	Republic Services	760759100	41,443	$7.9M	1.39%
23	Amgen	AMGN	25,742	$7.3M	1.29%
24	Morgan Stanley	MS-PQ	76,764	$7.2M	1.27%
25	Global Robotics and AI ETF	37954Y715	226,210	$7.2M	1.26%
26	Danaher	235851102	27,276	$6.8M	1.19%
27	FERGUSON PLC NEW SHS	G3421J106	29,504	$6.4M	1.13%
28	Schwab U.S. Large-Cap Growth	808524300	68,607	$6.4M	1.12%
29	Lockheed Martin	LMT	13,559	$6.1M	1.08%
30	Alphabet CL A	GOOG	39,333	$6.1M	1.08%
31	Nextera Energy	NEE-PW	91,724	$5.8M	1.03%
32	Schwab Intermediate-Term US Treasury	808524854	118,505	$5.8M	1.02%
33	ISHARES BITCOIN TRUST REGISTERED	IBIT	135,350	$5.4M	0.95%
34	Quanta Services	74762E102	20,127	$5.2M	0.92%
35	Texas Instruments	882508104	28,951	$5.0M	0.88%
36	iShares Emerging Markets ex China ETF	46434G764	85,995	$4.9M	0.87%
37	SCHWAB US DIVIDEND EQUITY ETF	808524797	61,356	$4.9M	0.87%
38	Pacer US Cash Cows 100 ETF	69374H881	81,247	$4.7M	0.83%
39	Gold ETF	00326A104	215,349	$4.6M	0.82%
40	SPDR S&P Emerging Markets	78463X509	122,101	$4.4M	0.78%
41	ALIBABA GROUP HLDG LTD SPONSORED ADS	BBAAY	55,229	$4.1M	0.72%
42	MOODYS CORP COM	MCO	9,830	$3.9M	0.68%
43	Celsius Holdings	CELH	45,588	$3.8M	0.66%
44	Costco	22160K105	5,147	$3.7M	0.66%
45	Paypal	PYPL	53,076	$3.5M	0.61%
46	iShares Short-Term Treasury ETF	464288679	31,073	$3.4M	0.60%
47	JPMORGAN INTERNATIONAL BOND OPPORTUNITIES ETF	46641Q852	71,496	$3.4M	0.60%
48	COOPER STD HLDGS INC COM	21676P103	213,683	$3.4M	0.60%
49	GRAYSCALE BITCOIN TRUST	GBTC	53,279	$3.3M	0.58%
50	Edwards Lifesciences	EW	34,655	$3.3M	0.58%
51	Truist Financial	89832Q109	83,650	$3.2M	0.57%
52	CME Group	CME	15,050	$3.2M	0.56%
53	M & T BK CORP COM	55261F104	22,048	$3.2M	0.56%
54	Global X MLP & Energy Infrastructure ETF	37954Y293	61,310	$3.0M	0.53%
55	Union Pacific	UNP	12,336	$3.0M	0.53%
56	Schwab REIT	808524847	149,963	$3.0M	0.53%
57	MAIN SECTOR ROTATION ETF	NTRSO	55,093	$2.8M	0.49%
58	INVESCO QQQ TRUST SERIES I	IVZ	5,836	$2.6M	0.46%
59	INSPIRE 100 ETF	NTRSO	65,397	$2.5M	0.45%
60	JPMorgan Hedged Equity Laddered Overlay ETF	46654Q724	42,396	$2.4M	0.42%
61	Markel	MKL	1,544	$2.3M	0.41%
62	HESS CORP COM	HESM	15,011	$2.3M	0.41%
63	iShares Core S&P Total U.S. Stock Market ETF	464287150	19,778	$2.3M	0.40%
64	Biotech ETF	78464A870	23,033	$2.2M	0.38%
65	Crowdstrike	CRWD	6,550	$2.1M	0.37%
66	INVESCO VARIABLE RATE INVESTMENT GRADE ETF	IVZ	82,599	$2.1M	0.37%
67	V F CORP COM	VFC	130,854	$2.0M	0.35%
68	IQVIA HLDGS INC COM	IQV	7,488	$1.9M	0.33%
69	MICROSTRATEGY INC CL A NEW	STRK	1,134	$1.9M	0.33%
70	INTERCONTINENTAL EXCHANGE INC COM	45866F104	13,121	$1.8M	0.32%
71	VANGUARD TOTAL INTERNATIONAL BOND ETF	92203J407	36,631	$1.8M	0.32%
72	First Trust Cybersecurity ETF	33734X846	30,819	$1.7M	0.31%
73	Exxon Mobil	XOM	14,763	$1.7M	0.30%
74	SPDR S&P NORTH AMERICAN NATURAL RESOURCES ETF	78463X152	30,453	$1.7M	0.30%
75	Invesco Dynamic Software ETF	IVZ	36,478	$1.7M	0.29%
76	Cisco	CSCO	31,178	$1.6M	0.28%
77	PALANTIR TECHNOLOGIES INC CL A	PLTR	67,401	$1.5M	0.27%
78	JPMorgan Income ETF	46641Q159	33,956	$1.5M	0.27%
79	DIREXION NASDAQ-100 EQUAL WEIGHTED INDEX SHARES	25459Y207	17,020	$1.5M	0.27%
80	PIMCO ENHANCED SHORT MATURITY ACTIVE EXCHANGE-TRADED FUND PIMCO ENHANCED SH	72201R833	14,509	$1.5M	0.26%
81	ISHARES S&P 500 GROWTH ETF	464287309	16,793	$1.4M	0.25%
82	Powershares S&P 500 Quality	IVZ	23,511	$1.4M	0.25%
83	WISDOMTREE INDIA EARNINGS FUND	WT	31,114	$1.4M	0.24%
84	HCM DEFENDER 100 INDEX ETF	NTRSO	24,080	$1.3M	0.23%
85	HCM DEFENDER 500 INDEX ETF	NTRSO	26,874	$1.2M	0.22%
86	Wisdomtree Europe Currency Hedged Equity ETF	WT	25,482	$1.2M	0.22%
87	SPDR Portfolio High Yield Bond ETF	78468R606	49,501	$1.1M	0.20%
88	DTE ENERGY CO COM	DTK	10,127	$1.1M	0.20%
89	iShares U.S. Infrastructure ETF	46435U713	24,454	$1.1M	0.19%
90	JPMORGAN NASDAQ EQUITY PREMIUM INCOME ETF	46654Q203	19,426	$1.0M	0.18%
91	COINBASE GLOBAL INC COM CL A	COIN	4,110	$1.0M	0.18%
92	iShares S&P Mid-Cap Growth ETF	464287606	11,159	$1.0M	0.18%
93	GRACO INC COM	GGG	9,941	$916,828	0.16%
94	PACER US SMALL CAP CASH COWS 100 ETF	69374H857	18,701	$913,170	0.16%
95	ISHARES S&P 500 VALUE ETF	464287408	4,836	$897,870	0.16%
96	NOVO-NORDISK A S ADR	NONOF	6,579	$839,151	0.15%
97	INVESCO S&P GLOBAL WATER INDEX ETF	IVZ	14,611	$807,404	0.14%
98	Facebook	META	1,608	$790,164	0.14%
99	Vanguard Small Cap	922908751	3,474	$787,313	0.14%
100	AMPLIFY TRANSFORMATIONAL DATA SHARING ETF	032108607	21,712	$772,079	0.14%
101	Alphabet CL C	GOOG	4,867	$761,686	0.13%
102	SPDR DOW JONES INDUSTRIAL AVERAGE ETF TRUST	78467X109	1,915	$757,169	0.13%
103	SPDR S&P 600 Small Cap Growth	78464A201	8,359	$724,725	0.13%
104	Visa	V	2,574	$716,170	0.13%
105	McDonalds	MCD	2,494	$699,003	0.12%
106	PHILLIPS EDISON & CO INC COMMON STOCK	PECO	19,816	$694,947	0.12%
107	S&P Growth ETF	78464A409	9,134	$669,248	0.12%
108	WALMART INC COM	WMT	11,092	$665,514	0.12%
109	BP PLC SPONSORED ADR	BPPFF	16,584	$629,182	0.11%
110	ISHARES 3-7 YEAR TREASURY BOND ETF	464288661	5,388	$619,351	0.11%
111	GOTHAM 1000 VALUE ETF	886364520	25,589	$607,919	0.11%
112	Vanguard Dividend Appreciation ETF	921908844	3,247	$589,428	0.10%
113	VANGUARD ENERGY ETF	92204A306	4,431	$587,439	0.10%
114	JPMORGAN ULTRA-SHORT INCOME ETF ULTRA SHORT INCOME FUND	46641Q837	11,475	$576,389	0.10%
115	Vanguard Total Stock Market	922908769	2,175	$564,756	0.10%
116	VANGUARD FTSE EUROPE ETF	922042874	8,294	$557,523	0.10%
117	ISHARES ESG AWARE MSCI USA ETF	46435G425	4,751	$545,143	0.10%
118	iShares Core S&P 500 ETF	464287200	1,015	$532,727	0.09%
119	Robo Global Robotics and Automation ETF	301505707	9,116	$529,822	0.09%
120	VANGUARD MID-CAP ETF	922908629	2,132	$529,248	0.09%
121	iShares S&P Mid-Cap Value ETF	464287705	4,398	$515,652	0.09%
122	Shopify	SHOP	6,557	$512,692	0.09%
123	iShares Edge MSCI USA Quality Factor	46432F339	2,987	$489,480	0.09%
124	SPDR S&P MIDCAP 400 ETF TRUST	MDY	882	$487,176	0.09%
125	DIMENSIONAL U.S. CORE EQUITY 2 ETF	25434V708	14,726	$468,581	0.08%
126	Broadcom	AVGO	346	$467,348	0.08%
127	ADAPTHEALTH CORP COMMON STOCK	AHCO	41,601	$465,931	0.08%
128	Lowes	548661107	1,865	$464,914	0.08%
129	ISHARES RUSSELL 2000 ETF	464287655	2,205	$459,306	0.08%
130	Coca Cola	KO	7,306	$443,304	0.08%
131	XCEL ENERGY INC COM	XELLL	8,307	$442,601	0.08%
132	Abbvie	ABBV	2,440	$440,986	0.08%
133	United Technologies	RTX	4,390	$429,166	0.08%
134	Abbott Labs	ABLZF	3,822	$428,415	0.08%
135	FORD MTR CO DEL COM	345370860	31,915	$424,150	0.07%
136	Comcast	CCZ	9,916	$419,239	0.07%
137	Unitedhealth Group	UNH	849	$415,919	0.07%
138	Accenture	ACN	1,200	$407,004	0.07%
139	VANGUARD HIGH DIVIDEND YIELD INDEX ETF	921946406	3,364	$405,515	0.07%
140	BERKLEY W R CORP COM	WRB-PH	4,510	$394,580	0.07%
141	MASTERCARD INCORPORATED CL A	MA	796	$380,866	0.07%
142	ISHARES DOW JONES U.S. ETF	464287846	2,979	$380,469	0.07%
143	DIREXION DAILY S&P 500 BULL 3X SHARES	25459W862	2,811	$374,847	0.07%
144	SPDR GOLD SHARES	GLD	1,772	$368,257	0.06%
145	PROCTER AND GAMBLE CO COM	742718109	2,200	$353,310	0.06%
146	iShares 1-3 Year Credit Bond ETF	464288646	6,439	$328,325	0.06%
147	ISHARES MSCI USA ESG SELECT ETF	464288802	3,013	$327,724	0.06%
148	INNOVATOR U.S. EQUITY POWER BUFFER ETF - MARCH	INHD	8,844	$325,813	0.06%
149	MARATHON DIGITAL HOLDINGS INC COM	MARA	14,897	$322,222	0.06%
150	Schwab U.S. Small-Cap	808524607	6,570	$320,616	0.06%
151	ISHARES 7-10 YEAR TREASURY BOND ETF	464287440	3,395	$317,534	0.06%
152	ELEVANCE HEALTH INC COM	ELV	611	$315,276	0.06%
153	YUM BRANDS INC COM	YUM	2,208	$310,158	0.05%
154	DT MIDSTREAM INC COMMON STOCK	DTM	4,969	$304,110	0.05%
155	INVESCO NASDAQ 100 ETF	IVZ	1,614	$295,540	0.05%
156	SPDR BLOOMBERG 1-3 MONTH T-BILL ETF	78468R663	3,183	$290,973	0.05%
157	ISHARES 5-10 YEAR INVESTMENT GRADE CORPORATE BOND ETF	464288638	5,601	$285,987	0.05%
158	GENERAC HLDGS INC COM	GNRC	2,243	$285,781	0.05%
159	ENERGY SELECT SECTOR SPDR FUND	81369Y506	2,965	$282,043	0.05%
160	VANGUARD GROWTH ETF	922908736	819	$281,957	0.05%
161	ISHARES CORE MSCI EAFE ETF	46432F842	3,647	$269,497	0.05%
162	Etsy Inc	ETSY	3,971	$261,689	0.05%
163	WESTROCK CO COM	WEST	5,209	$256,997	0.05%
164	ISHARES CORE U.S. AGGREGATE BOND ETF	464287226	2,639	$255,816	0.05%
165	SPDR S&P DIVIDEND ETF	78464A763	1,941	$253,539	0.04%
166	ISHARES MBS ETF	464288588	2,727	$249,713	0.04%
167	ISHARES MSCI EAFE MIN VOL FACTOR ETF	46429B689	3,537	$249,359	0.04%
168	Schwab U.S. Broad Market	808524102	4,043	$246,201	0.04%
169	SOUTHERN CO COM	SOMN	3,440	$244,616	0.04%
170	Intel	INTC	5,270	$234,632	0.04%
171	ELI LILLY & CO COM	LLY	307	$233,500	0.04%
172	Energy ETF	IVZ	2,785	$233,272	0.04%
173	Qualcomm	QCOM	1,350	$231,822	0.04%
174	ISHARES 1-3 YEAR TREASURY BOND ETF	464287457	2,828	$230,033	0.04%
175	Vanguard FTSE Developed Markets	921943858	4,558	$227,788	0.04%
176	ECOLAB INC COM	ECL	993	$226,380	0.04%
177	Global X Internet of Things ETF	37954Y780	6,209	$223,338	0.04%
178	ISHARES 10-20 YEAR TREASURY BOND ETF	464288653	2,167	$223,288	0.04%
179	iShares U.S. Aerospace & Defense	464288760	1,668	$218,269	0.04%
180	Honeywell	438516106	1,078	$217,767	0.04%
181	ISHARES U.S. INDUSTRIALS ETF	464287754	1,731	$215,621	0.04%
182	iShares Tips Bond ETF	464287176	2,019	$215,297	0.04%
183	VANGUARD S&P 500 ETF	922908363	445	$213,752	0.04%
184	WASTE MGMT INC DEL COM	94106L109	999	$212,707	0.04%
185	DIMENSIONAL U.S. TARGETED VALUE ETF	25434V609	3,935	$212,333	0.04%
186	JPMORGAN EQUITY PREMIUM INCOME FUND JPMORGAN EQUITY PREMIUM INCOME FUND	46641Q332	3,529	$202,106	0.04%
187	LINDE PLC SHS	LIN	433	$200,652	0.04%
188	RIOT PLATFORMS INC COM	RIOT	15,641	$179,402	0.03%
189	CORE SCIENTIFIC INC NEW WT EXP 012329	21874A130	52,700	$123,002	0.02%
190	CORE SCIENTIFIC INC NEW COM	21874A106	23,908	$84,395	0.01%
191	CORE SCIENTIFIC INC NEW WT EXP 012327	21874A114	63,243	$83,481	0.01%
192	ANAVEX LIFE SCIENCES CORP COM NEW	AVXL	13,275	$66,641	0.01%
193	SANDSTORM GOLD LTD COM NEW	80013R206	10,000	$52,400	0.01%
194	HECLA MNG CO COM	422704106	10,000	$49,100	0.01%
195	NORTHERN DYNASTY MINERALS LTD COM NEW	66510M204	27,321	$8,633	0.00%
196	PETVIVO HLDGS INC WT EXP 081326	PETVW	10,000	$1,000	0.00%