13F HOLDINGS REPORT

Fiduciary Alliance LLC

Quarter ended Q4 2023 · Filed October 18, 2023 · Accession 0001954805-23-000004

Total Value

$432.9M

Positions

167

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (167)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	Apple	AAPL	152,524	$26.1M	6.03%
2	Microsoft	MSFT	77,801	$24.6M	5.68%
3	SPDR S&P 500 ETF TRUST	SPY	42,311	$18.1M	4.18%
4	Conocophillips	COP	149,685	$17.9M	4.14%
5	JPMorgan Chase	VYLD	103,775	$15.0M	3.48%
6	Berkshire Hathaway CL B	BRK-A	42,534	$14.9M	3.44%
7	MONDELEZ INTL INC CL A	609207105	199,314	$13.8M	3.20%
8	SPDR S&P World ex-US	78463X889	430,569	$13.4M	3.08%
9	Johnson & Johnson	JNJ	81,373	$12.7M	2.93%
10	Home Depot	HD	35,368	$10.7M	2.47%
11	Cisco	CSCO	182,613	$9.8M	2.27%
12	Chevron	CVX	52,873	$8.9M	2.06%
13	Pepsi	PEP	48,696	$8.3M	1.91%
14	Eaton Corp	ETN	36,923	$7.9M	1.82%
15	Amazon	AMZN	58,760	$7.5M	1.73%
16	iShares S&P Small Cap ETF	464287804	783,938	$7.4M	1.71%
17	Morgan Stanley	MS-PQ	86,909	$7.1M	1.64%
18	Freeport-McMoran	FCX	184,685	$6.9M	1.59%
19	Merck	MRK	65,980	$6.8M	1.57%
20	Danaher	235851102	26,811	$6.7M	1.54%
21	Nextera Energy	NEE-PW	115,268	$6.6M	1.53%
22	Republic Services	760759100	43,591	$6.2M	1.44%
23	Amgen	AMGN	23,083	$6.2M	1.43%
24	NVIDIA CORPORATION COM	NVDA	13,464	$5.9M	1.35%
25	Lockheed Martin	LMT	12,883	$5.3M	1.22%
26	Crown Castle Int.	CCI	54,759	$5.0M	1.16%
27	ISHARES CORE U.S. AGGREGATE BOND ETF	464287226	49,874	$4.7M	1.08%
28	Texas Instruments	882508104	29,404	$4.7M	1.08%
29	Quanta Services	74762E102	24,852	$4.6M	1.07%
30	FERGUSON PLC NEW SHS	G3421J106	27,796	$4.6M	1.06%
31	Alphabet CL A	GOOG	34,794	$4.6M	1.05%
32	iShares Emerging Markets ex China ETF	46434G764	88,385	$4.4M	1.02%
33	Global Robotics and AI ETF	37954Y715	173,014	$4.3M	0.99%
34	Comcast	CCZ	91,482	$4.1M	0.94%
35	Gold ETF	00326A104	220,477	$3.9M	0.90%
36	SPDR S&P Emerging Markets	78463X509	114,980	$3.9M	0.89%
37	Disney	254687106	45,263	$3.7M	0.85%
38	Pacer US Cash Cows 100 ETF	69374H881	73,708	$3.6M	0.84%
39	Celsius Holdings	CELH	19,360	$3.3M	0.77%
40	HESS CORP COM	HESM	21,162	$3.2M	0.75%
41	MOODYS CORP COM	MCO	10,009	$3.2M	0.73%
42	Costco	22160K105	5,390	$3.0M	0.70%
43	Edwards Lifesciences	EW	38,271	$2.7M	0.61%
44	JPMORGAN INTERNATIONAL BOND OPPORTUNITIES ETF	46641Q852	56,997	$2.6M	0.60%
45	Air Products & Chemicals	AIIR	9,072	$2.6M	0.59%
46	Global X MLP & Energy Infrastructure ETF	37954Y293	59,182	$2.5M	0.58%
47	Truist Financial	89832Q109	85,158	$2.4M	0.56%
48	Schwab U.S. Large-Cap Growth	808524300	32,743	$2.4M	0.55%
49	Vanguard REIT	922908553	31,184	$2.4M	0.55%
50	Tesla	TSLA	9,391	$2.3M	0.54%
51	Markel	MKL	1,537	$2.3M	0.52%
52	Exxon Mobil	XOM	16,347	$1.9M	0.44%
53	iShares Core S&P Total U.S. Stock Market ETF	464287150	19,915	$1.9M	0.43%
54	iShares U.S. Infrastructure ETF	46435U713	49,659	$1.8M	0.42%
55	INSPIRE 100 ETF	NTRSO	51,427	$1.6M	0.37%
56	Biotech ETF	78464A870	21,481	$1.6M	0.36%
57	INVESCO S&P GLOBAL WATER INDEX ETF	IVZ	32,819	$1.5M	0.35%
58	Invesco Dynamic Software ETF	IVZ	46,189	$1.5M	0.35%
59	iShares Short-Term Treasury ETF	464288679	13,538	$1.5M	0.35%
60	Wisdomtree Europe Currency Hedged Equity ETF	WT	35,778	$1.4M	0.33%
61	MAIN SECTOR ROTATION ETF	NTRSO	30,727	$1.3M	0.30%
62	ALIBABA GROUP HLDG LTD SPONSORED ADS	BBAAY	14,275	$1.2M	0.29%
63	VANGUARD TOTAL INTERNATIONAL BOND ETF	92203J407	24,861	$1.2M	0.27%
64	First Trust Cybersecurity ETF	33734X846	25,926	$1.2M	0.27%
65	Powershares S&P 500 Quality	IVZ	23,118	$1.2M	0.27%
66	SPDR S&P NORTH AMERICAN NATURAL RESOURCES ETF	78463X152	21,554	$1.1M	0.26%
67	INVESCO VARIABLE RATE INVESTMENT GRADE ETF	IVZ	45,435	$1.1M	0.26%
68	WISDOMTREE INDIA EARNINGS FUND	WT	29,827	$1.1M	0.25%
69	ISHARES S&P 500 GROWTH ETF	464287309	15,943	$1.1M	0.25%
70	INVESCO QQQ TRUST SERIES I	IVZ	2,886	$1.0M	0.24%
71	DTE ENERGY CO COM	DTK	10,267	$1.0M	0.24%
72	PALANTIR TECHNOLOGIES INC CL A	PLTR	60,158	$962,528	0.22%
73	SCHWAB US DIVIDEND EQUITY ETF	808524797	11,723	$829,501	0.19%
74	iShares S&P Mid-Cap Growth ETF	464287606	11,125	$803,676	0.19%
75	ISHARES MBS ETF	464288588	8,434	$748,915	0.17%
76	iShares Core S&P 500 ETF	464287200	1,730	$743,052	0.17%
77	WALMART INC COM	WMT	4,630	$740,435	0.17%
78	ISHARES S&P 500 VALUE ETF	464287408	4,719	$725,963	0.17%
79	INSPIRE INTERNATIONAL ETF	NTRSO	268,493	$707,483	0.16%
80	SPDR S&P 600 Small Cap Growth	78464A201	9,558	$700,315	0.16%
81	HCM DEFENDER 100 INDEX ETF	NTRSO	15,491	$694,926	0.16%
82	ISHARES MSCI USA ESG SELECT ETF	464288802	7,662	$689,350	0.16%
83	McDonalds	MCD	2,602	$685,575	0.16%
84	VANGUARD ENERGY ETF	92204A306	5,298	$671,469	0.16%
85	Visa	V	2,914	$670,135	0.15%
86	PHILLIPS EDISON & CO INC COMMON STOCK	PECO	19,816	$664,629	0.15%
87	Powershares Fundamental High Yield Corporate Bond	IVZ	37,449	$639,633	0.15%
88	Vanguard Small Cap	922908751	3,341	$631,683	0.15%
89	Alphabet CL C	GOOG	4,784	$630,770	0.15%
90	BP PLC SPONSORED ADR	BPPFF	16,195	$627,078	0.14%
91	HCM DEFENDER 500 INDEX ETF	NTRSO	16,698	$624,004	0.14%
92	Vanguard Total Stock Market	922908769	2,935	$623,441	0.14%
93	VANGUARD FTSE EUROPE ETF	922042874	10,609	$614,579	0.14%
94	SPDR DOW JONES INDUSTRIAL AVERAGE ETF TRUST	78467X109	1,808	$605,708	0.14%
95	ISHARES 3-7 YEAR TREASURY BOND ETF	464288661	5,320	$602,011	0.14%
96	S&P Growth ETF	78464A409	10,057	$596,179	0.14%
97	ASML Holdings	ASMLF	1,009	$594,020	0.14%
98	Vanguard Dividend Appreciation ETF	921908844	3,813	$592,464	0.14%
99	GRACO INC COM	GGG	7,945	$579,066	0.13%
100	AMPLIFY TRANSFORMATIONAL DATA SHARING ETF	032108607	27,794	$553,934	0.13%
101	PROSHARES SHORT QQQ	SPOT	50,761	$552,787	0.13%
102	ISHARES ESG AWARE MSCI USA ETF	46435G425	5,723	$537,459	0.12%
103	Robo Global Robotics and Automation ETF	301505707	10,598	$533,715	0.12%
104	iShares S&P Mid-Cap Value ETF	464287705	4,932	$497,745	0.11%
105	Lowes	548661107	2,392	$497,156	0.11%
106	Facebook	META	1,650	$495,347	0.11%
107	VANGUARD MID-CAP ETF	922908629	2,319	$482,909	0.11%
108	VANGUARD HIGH DIVIDEND YIELD INDEX ETF	921946406	4,611	$476,418	0.11%
109	XCEL ENERGY INC COM	XELLL	8,307	$475,331	0.11%
110	ISHARES MSCI USA MIN VOL FACTOR ETF	46429B697	6,405	$463,555	0.11%
111	Unitedhealth Group	UNH	892	$449,875	0.10%
112	VANGUARD GROWTH ETF	922908736	1,588	$432,428	0.10%
113	Coca Cola	KO	7,652	$428,335	0.10%
114	ISHARES MSCI EAFE MIN VOL FACTOR ETF	46429B689	6,412	$418,191	0.10%
115	SPDR BLOOMBERG 1-3 MONTH T-BILL ETF	78468R663	4,553	$418,056	0.10%
116	ISHARES 10-20 YEAR TREASURY BOND ETF	464288653	4,178	$411,406	0.10%
117	iShares Edge MSCI USA Quality Factor	46432F339	3,084	$406,440	0.09%
118	FORD MTR CO DEL COM	345370860	32,212	$400,068	0.09%
119	Abbvie	ABBV	2,642	$393,846	0.09%
120	GOTHAM 1000 VALUE ETF	886364520	19,584	$392,696	0.09%
121	VANGUARD HEALTH CARE ETF	92204A504	1,650	$387,953	0.09%
122	Accenture	ACN	1,249	$383,580	0.09%
123	ADAPTHEALTH CORP COMMON STOCK	AHCO	41,601	$378,569	0.09%
124	SPDR S&P MIDCAP 400 ETF TRUST	MDY	828	$378,194	0.09%
125	DIMENSIONAL U.S. CORE EQUITY 2 ETF	25434V708	14,400	$377,280	0.09%
126	ISHARES RUSSELL 2000 ETF	464287655	2,097	$370,684	0.09%
127	PROCTER AND GAMBLE CO COM	742718109	2,501	$364,730	0.08%
128	SPDR S&P DIVIDEND ETF	78464A763	3,082	$354,492	0.08%
129	SPDR GOLD SHARES	GLD	2,058	$352,844	0.08%
130	Abbott Labs	ABLZF	3,641	$352,646	0.08%
131	MASTERCARD INCORPORATED CL A	MA	890	$352,400	0.08%
132	BERKLEY W R CORP COM	WRB-PH	5,195	$329,831	0.08%
133	United Technologies	RTX	4,565	$328,543	0.08%
134	ISHARES ESG AWARE MSCI EM ETF	46434G863	10,652	$322,531	0.07%
135	Broadcom	AVGO	375	$311,565	0.07%
136	ISHARES DOW JONES U.S. ETF	464287846	2,948	$307,989	0.07%
137	Energy ETF	IVZ	3,983	$305,576	0.07%
138	SPDR PORTFOLIO S&P 500 ETF	78464A854	5,826	$292,820	0.07%
139	ENERGY SELECT SECTOR SPDR FUND	81369Y506	3,130	$282,961	0.07%
140	VANGUARD FINANCIALS ETF	92204A405	3,519	$282,646	0.07%
141	iShares Tips Bond ETF	464287176	2,692	$279,186	0.06%
142	ELEVANCE HEALTH INC COM	ELV	638	$277,798	0.06%
143	ISHARES 7-10 YEAR TREASURY BOND ETF	464287440	3,019	$276,510	0.06%
144	YUM BRANDS INC COM	YUM	2,208	$275,868	0.06%
145	ISHARES JP MORGAN USD EMERGING MARKETS BOND ETF	464288281	3,193	$263,526	0.06%
146	DT MIDSTREAM INC COMMON STOCK	DTM	4,959	$262,430	0.06%
147	ISHARES CORE MSCI EAFE ETF	46432F842	4,043	$260,145	0.06%
148	SPDR Bloomberg Barclays International Treasury ETF	78464A516	11,665	$247,765	0.06%
149	SOUTHERN CO COM	SOMN	3,825	$247,574	0.06%
150	WISDOMTREE FLOATING RATE TREASURY FUND	WT	4,899	$246,534	0.06%
151	Schwab U.S. Broad Market	808524102	4,873	$242,942	0.06%
152	VANGUARD FTSE ALL-WORLD EX-US INDEX FUND	922042775	4,579	$237,513	0.05%
153	INNOVATOR U.S. EQUITY POWER BUFFER ETF - AUGUST	INHD	7,200	$223,560	0.05%
154	DIREXION DAILY S&P 500 BULL 3X SHARES	25459W862	2,811	$219,820	0.05%
155	Pfizer	PFE	6,261	$207,670	0.05%
156	WESTROCK CO COM	WEST	5,800	$207,630	0.05%
157	Honeywell	438516106	1,109	$204,877	0.05%
158	Union Pacific	UNP	996	$202,815	0.05%
159	RIOT PLATFORMS INC COM	RIOT	11,728	$109,422	0.03%
160	NOKIA CORP SPONSORED ADR	NOKBF	12,552	$46,944	0.01%
161	SANDSTORM GOLD LTD COM NEW	80013R206	10,000	$46,600	0.01%
162	HECLA MNG CO COM	422704106	10,000	$39,100	0.01%
163	HUT 8 MNG CORP COM	HUT	13,665	$26,647	0.01%
164	AEVA TECHNOLOGIES INC COM	AEVA	14,704	$11,247	0.00%
165	NORTHERN DYNASTY MINERALS LTD COM NEW	66510M204	27,321	$8,885	0.00%
166	OCUGEN INC COM	OCGN	10,000	$4,000	0.00%
167	PETVIVO HLDGS INC WT EXP 081326	PETVW	10,000	$3,300	0.00%