13F HOLDINGS REPORT

NICOLET ADVISORY SERVICES, LLC

Quarter ended Q1 2023 · Filed February 9, 2023 · Accession 0001775863-23-000002

Total Value

$756.5M

Positions

241

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (241)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	SPDR SER TR	78464A508	3,360,053	$137.1M	18.13%
2	SPDR SER TR	78464A409	1,923,413	$99.5M	13.15%
3	VANGUARD BD INDEX FDS	921937835	1,147,522	$84.5M	11.17%
4	ISHARES TR	464287150	339,699	$29.8M	3.95%
5	VANGUARD TAX-MANAGED FDS	921943858	667,435	$29.5M	3.90%
6	VANGUARD INDEX FDS	922908629	92,022	$19.6M	2.60%
7	VANGUARD MUN BD FDS	922907746	314,251	$15.8M	2.09%
8	PROCTER AND GAMBLE CO	742718109	99,431	$15.0M	1.98%
9	VANGUARD BD INDEX FDS	921937827	179,346	$13.6M	1.80%
10	APPLE INC	AAPL	95,945	$12.8M	1.69%
11	JPMORGAN CHASE & CO	VYLD	528,935	$12.0M	1.58%
12	WEC ENERGY GROUP INC	WEC	108,578	$10.7M	1.41%
13	VANGUARD INDEX FDS	922908744	62,376	$9.0M	1.19%
14	VANGUARD INDEX FDS	922908736	38,193	$8.5M	1.12%
15	ALPS ETF TR	00162Q452	213,161	$8.5M	1.12%
16	BERKSHIRE HATHAWAY INC DEL	BRK-A	23,707	$7.6M	1.00%
17	ISHARES INC	46434G103	143,594	$7.2M	0.95%
18	VANGUARD INDEX FDS	922908751	37,211	$7.2M	0.95%
19	J P MORGAN EXCHANGE TRADED F	46641Q878	132,295	$6.0M	0.79%
20	ISHARES TR	464287200	14,770	$5.9M	0.78%
21	JPMORGAN CHASE & CO	VYLD	41,834	$5.8M	0.77%
22	ISHARES TR	464288513	76,471	$5.8M	0.77%
23	VANGUARD SCOTTSDALE FDS	92206C102	96,004	$5.6M	0.74%
24	ISHARES TR	464288372	114,025	$5.5M	0.72%
25	MICROSOFT CORP	MSFT	23,114	$5.4M	0.72%
26	SPDR INDEX SHS FDS	78463X889	154,745	$4.8M	0.64%
27	SPDR SER TR	78464A649	187,003	$4.8M	0.64%
28	SPDR SER TR	78468R622	51,043	$4.8M	0.63%
29	COCA COLA CO	KO	76,008	$4.7M	0.62%
30	J P MORGAN EXCHANGE TRADED F	46641Q241	96,174	$4.5M	0.60%
31	ISHARES TR	464288414	42,002	$4.5M	0.60%
32	DIMENSIONAL ETF TRUST	25434V708	175,487	$4.4M	0.59%
33	OSHKOSH CORP	OSK	43,755	$4.1M	0.54%
34	FLEXSHARES TR	FLEX	89,510	$4.0M	0.53%
35	PEPSICO INC	PEP	20,479	$3.6M	0.48%
36	ASSOCIATED BANC CORP	ASBA	143,483	$3.3M	0.44%
37	SPDR SER TR	78468R739	68,130	$3.2M	0.43%
38	EXXON MOBIL CORP	XOM	28,907	$3.2M	0.43%
39	AMAZON COM INC	AMZN	33,156	$3.2M	0.42%
40	SPDR SER TR	78464A847	67,888	$3.0M	0.40%
41	VANGUARD INDEX FDS	922908363	7,823	$2.8M	0.38%
42	VANGUARD SPECIALIZED FUNDS	921908844	17,806	$2.8M	0.37%
43	SPDR SER TR	78464A805	55,144	$2.7M	0.36%
44	HOME DEPOT INC	HD	7,740	$2.5M	0.34%
45	ISHARES TR	464288273	39,739	$2.3M	0.31%
46	ABBOTT LABS	ABLZF	20,165	$2.3M	0.30%
47	SPDR S&P 500 ETF TR	SPY	5,567	$2.2M	0.29%
48	SPDR SER TR	78464A474	72,266	$2.1M	0.28%
49	BANK FIRST CORP	BFC	20,945	$1.8M	0.24%
50	VANGUARD SCOTTSDALE FDS	92206C706	29,668	$1.8M	0.23%
51	SPDR INDEX SHS FDS	78463X855	32,065	$1.8M	0.23%
52	ALPHABET INC	GOOG	18,203	$1.7M	0.22%
53	VANGUARD INDEX FDS	922908538	8,810	$1.7M	0.22%
54	JOHNSON & JOHNSON	JNJ	9,210	$1.6M	0.21%
55	ALPHABET INC	GOOG	17,444	$1.6M	0.21%
56	WALMART INC	WMT	10,994	$1.6M	0.21%
57	ISHARES TR	46434V647	67,164	$1.6M	0.21%
58	VANGUARD WORLD FD	921910816	8,849	$1.6M	0.21%
59	FIDELITY NATL INFORMATION SV	31620M106	21,855	$1.5M	0.20%
60	KIMBERLY-CLARK CORP	KMB	10,947	$1.5M	0.20%
61	SPDR SER TR	78468R721	30,139	$1.4M	0.18%
62	PFIZER INC	PFE	28,194	$1.3M	0.18%
63	MERCK & CO INC	MRK	11,906	$1.3M	0.17%
64	ABBVIE INC	ABBV	8,265	$1.3M	0.17%
65	UNITEDHEALTH GROUP INC	UNH	2,602	$1.3M	0.17%
66	VANGUARD INDEX FDS	922908769	6,337	$1.3M	0.17%
67	ISHARES TR	464289859	20,154	$1.3M	0.17%
68	VANGUARD WHITEHALL FDS	921946406	10,777	$1.2M	0.16%
69	HUMANA INC	HUM	2,383	$1.2M	0.16%
70	SPDR SER TR	78468R408	46,999	$1.2M	0.15%
71	CHEVRON CORP NEW	CVX	6,022	$1.1M	0.14%
72	INTERNATIONAL BUSINESS MACHS	INTR	7,062	$1.0M	0.14%
73	META PLATFORMS INC	META	7,683	$1.0M	0.13%
74	MCDONALDS CORP	MCD	3,790	$1.0M	0.13%
75	RAYTHEON TECHNOLOGIES CORP	RTX	10,205	$1.0M	0.13%
76	THERMO FISHER SCIENTIFIC INC	TMO	1,724	$1.0M	0.13%
77	MASTERCARD INCORPORATED	MA	2,590	$978,778	0.13%
78	BANK AMERICA CORP	060505104	28,282	$972,342	0.13%
79	AT&T INC	T-PC	50,025	$970,981	0.13%
80	DISNEY WALT CO	254687106	9,927	$956,290	0.13%
81	NEXTERA ENERGY INC	NEE-PW	11,210	$952,884	0.13%
82	VANGUARD INTL EQUITY INDEX F	922042858	22,712	$946,423	0.13%
83	ISHARES TR	464287614	4,233	$937,550	0.12%
84	BANK MONTREAL QUE	063671101	9,338	$896,728	0.12%
85	DEERE & CO	DE	2,064	$894,858	0.12%
86	PHILIP MORRIS INTL INC	718172109	8,442	$861,563	0.11%
87	NIKE INC	NKE	6,733	$861,457	0.11%
88	TJX COS INC NEW	872540109	10,453	$859,968	0.11%
89	NVIDIA CORPORATION	NVDA	5,361	$857,843	0.11%
90	CISCO SYS INC	CSCO	16,852	$829,275	0.11%
91	FIDELITY MERRIMACK STR TR	316188200	16,831	$814,620	0.11%
92	BOEING CO	BA-PA	3,875	$806,031	0.11%
93	ISHARES TR	464289867	16,197	$795,575	0.11%
94	VANGUARD INDEX FDS	922908553	9,033	$791,471	0.10%
95	HONEYWELL INTL INC	438516106	3,714	$788,385	0.10%
96	MONDELEZ INTL INC	609207105	11,604	$784,056	0.10%
97	ORACLE CORP	ORCL-PD	8,839	$783,150	0.10%
98	CARRIER GLOBAL CORPORATION	CARR	16,760	$757,381	0.10%
99	US BANCORP DEL	USB-PS	15,905	$749,275	0.10%
100	ISHARES TR	464289875	18,638	$731,554	0.10%
101	TESLA INC	TSLA	5,894	$726,259	0.10%
102	SPDR INDEX SHS FDS	78463X541	11,809	$702,175	0.09%
103	VANGUARD INDEX FDS	922908595	3,309	$701,333	0.09%
104	LILLY ELI & CO	LLY	1,928	$694,841	0.09%
105	SPDR INDEX SHS FDS	78463X509	18,961	$666,296	0.09%
106	ISHARES TR	464287598	4,141	$651,338	0.09%
107	COMCAST CORP NEW	CCZ	17,072	$647,875	0.09%
108	AMGEN INC	AMGN	2,364	$645,112	0.09%
109	SCHLUMBERGER LTD	SLB	11,131	$626,908	0.08%
110	CONOCOPHILLIPS	COP	5,292	$625,700	0.08%
111	ISHARES TR	464287457	7,654	$624,566	0.08%
112	CVS HEALTH CORP	CVS	6,936	$622,502	0.08%
113	STARBUCKS CORP	SBUX	5,810	$617,580	0.08%
114	PLEXUS CORP	PLXS	5,577	$614,139	0.08%
115	COSTCO WHSL CORP NEW	22160K105	1,249	$604,694	0.08%
116	UNITED PARCEL SERVICE INC	UPS	3,211	$585,224	0.08%
117	ISHARES TR	464288158	5,558	$582,089	0.08%
118	MORGAN STANLEY	MS-PQ	6,404	$572,712	0.08%
119	ALTRIA GROUP INC	MO	12,408	$568,525	0.08%
120	SPDR INDEX SHS FDS	78463X871	17,753	$542,546	0.07%
121	INTEL CORP	INTC	17,585	$524,926	0.07%
122	AMERICAN TOWER CORP NEW	03027X100	2,235	$509,887	0.07%
123	ISHARES TR	464287176	4,689	$507,191	0.07%
124	GENERAL DYNAMICS CORP	GD	2,028	$504,358	0.07%
125	IDEXX LABS INC	45168D104	1,086	$502,840	0.07%
126	WELLS FARGO CO NEW	949746101	11,597	$495,676	0.07%
127	VANGUARD INTL EQUITY INDEX F	922042775	9,335	$494,462	0.07%
128	VISA INC	V	2,213	$491,597	0.06%
129	VERIZON COMMUNICATIONS INC	VZ	11,801	$485,960	0.06%
130	NORFOLK SOUTHN CORP	655844108	1,890	$484,202	0.06%
131	LOCKHEED MARTIN CORP	LMT	1,013	$468,918	0.06%
132	VANGUARD WORLD FDS	92204A207	2,358	$455,872	0.06%
133	ALLSTATE CORP	ALL-PJ	3,287	$454,305	0.06%
134	SALESFORCE INC	CRM	3,110	$450,639	0.06%
135	CATERPILLAR INC	CAT	1,786	$447,847	0.06%
136	VANGUARD INDEX FDS	922908512	3,146	$446,514	0.06%
137	BRISTOL-MYERS SQUIBB CO	CELG-RI	6,148	$442,269	0.06%
138	INTERCONTINENTAL EXCHANGE IN	45866F104	4,021	$437,042	0.06%
139	DIMENSIONAL ETF TRUST	25434V880	19,147	$435,205	0.06%
140	ISHARES TR	464289883	12,495	$432,708	0.06%
141	ALLIANT ENERGY CORP	LNT	7,608	$425,611	0.06%
142	BLACKROCK INC	BLK	563	$425,437	0.06%
143	SPDR SER TR	78464A854	9,118	$424,058	0.06%
144	EATON VANCE TAX-MANAGED DIVE	ETN	36,743	$423,647	0.06%
145	PHILLIPS 66	PSX	4,165	$422,414	0.06%
146	VANGUARD INDEX FDS	922908611	2,518	$419,127	0.06%
147	INVESCO QQQ TR	IVZ	1,480	$410,828	0.05%
148	DISCOVER FINL SVCS	254709108	3,836	$410,654	0.05%
149	FREEPORT-MCMORAN INC	FCX	8,954	$405,804	0.05%
150	FLEXSHARES TR	FLEX	16,921	$405,251	0.05%
151	EOG RES INC	EOG	3,128	$396,780	0.05%
152	LAUDER ESTEE COS INC	518439104	1,505	$396,746	0.05%
153	EATON CORP PLC	ETN	2,409	$395,246	0.05%
154	PNC FINL SVCS GROUP INC	693475105	2,336	$387,402	0.05%
155	SPDR SER TR	78468R663	4,029	$368,654	0.05%
156	PROLOGIS INC.	PLDGP	2,991	$361,761	0.05%
157	SPDR SER TR	78468R788	8,628	$357,634	0.05%
158	ANALOG DEVICES INC	ADI	2,079	$353,003	0.05%
159	DANAHER CORPORATION	235851102	1,289	$352,823	0.05%
160	ZIMMER BIOMET HOLDINGS INC	ZBH	2,822	$350,878	0.05%
161	DOLLAR GEN CORP NEW	256677105	1,473	$348,821	0.05%
162	ISHARES TR	464287481	3,992	$348,254	0.05%
163	CHIPOTLE MEXICAN GRILL INC	CMG	235	$347,614	0.05%
164	ISHARES TR	46432F842	5,298	$343,575	0.05%
165	BROADCOM INC	AVGO	589	$340,524	0.05%
166	SPDR INDEX SHS FDS	78463X749	7,922	$339,773	0.04%
167	ACCENTURE PLC IRELAND	ACN	1,209	$339,739	0.04%
168	CINTAS CORP	CTAS	747	$339,108	0.04%
169	DUKE ENERGY CORP NEW	DUKB	3,199	$338,023	0.04%
170	SCHWAB CHARLES CORP	SCHW-PJ	4,007	$334,264	0.04%
171	CDW CORP	CDW	1,747	$332,943	0.04%
172	JOHNSON CTLS INTL PLC	G51502105	4,921	$332,596	0.04%
173	GRAINGER W W INC	384802104	568	$330,735	0.04%
174	OLD SECOND BANCORP INC ILL	OSBC	20,210	$329,827	0.04%
175	CSX CORP	CSX	10,141	$329,075	0.04%
176	BIOGEN INC	BIIB	1,153	$328,640	0.04%
177	HENRY JACK & ASSOC INC	426281101	1,800	$325,980	0.04%
178	LOWES COS INC	548661107	1,520	$317,108	0.04%
179	ALLIANCEBERNSTEIN HLDG L P	01881G106	8,180	$316,009	0.04%
180	DBX ETF TR	233051200	9,000	$305,460	0.04%
181	UNION PAC CORP	UNP	1,418	$303,779	0.04%
182	OTIS WORLDWIDE CORP	OTIS	3,682	$301,594	0.04%
183	VANGUARD INDEX FDS	922908637	1,619	$291,695	0.04%
184	BP PLC	BPPFF	8,192	$287,041	0.04%
185	AMERICAN ELEC PWR CO INC	025537101	2,939	$286,901	0.04%
186	ISHARES TR	46429B747	2,891	$281,159	0.04%
187	TRUIST FINL CORP	89832Q109	6,038	$279,982	0.04%
188	AFLAC INC	AFL	3,887	$279,533	0.04%
189	ISHARES TR	464287507	1,095	$277,583	0.04%
190	INTUIT	INTU	692	$273,555	0.04%
191	SOUTHERN CO	SOMN	3,748	$268,241	0.04%
192	ROPER TECHNOLOGIES INC	ROP	585	$264,678	0.03%
193	ISHARES TR	464287705	2,448	$262,142	0.03%
194	CITIGROUP INC	C-PR	5,360	$261,076	0.03%
195	DNP SELECT INCOME FD INC	23325P104	22,452	$257,748	0.03%
196	ENTERPRISE PRODS PARTNERS L	293792107	10,075	$257,314	0.03%
197	MGM RESORTS INTERNATIONAL	MGM	6,585	$254,053	0.03%
198	TRAVELERS COMPANIES INC	TRV	1,304	$249,955	0.03%
199	MASCO CORP	MAS	4,816	$248,962	0.03%
200	SELECT SECTOR SPDR TR	81369Y506	2,794	$246,266	0.03%
201	FS KKR CAP CORP	FSK	13,334	$245,879	0.03%
202	MANITOWOC CO INC	MTW	21,222	$243,416	0.03%
203	SONY GROUP CORPORATION	SNEJF	2,878	$242,580	0.03%
204	APPLIED MATLS INC	038222105	2,200	$242,115	0.03%
205	VANGUARD ADMIRAL FDS INC	921932703	1,642	$241,293	0.03%
206	TEXAS INSTRS INC	882508104	1,335	$238,791	0.03%
207	DELTA AIR LINES INC DEL	DAL	6,219	$237,441	0.03%
208	ISHARES SILVER TR	SLV	10,975	$236,511	0.03%
209	SCHNEIDER NATIONAL INC	SNDR	9,423	$233,786	0.03%
210	ISHARES TR	464287663	3,154	$233,743	0.03%
211	MGE ENERGY INC	MGEE	3,229	$232,303	0.03%
212	FISERV INC	FISV	2,286	$232,098	0.03%
213	FORD MTR CO DEL	345370860	17,544	$231,929	0.03%
214	DUPONT DE NEMOURS INC	DD	3,080	$230,725	0.03%
215	INTUITIVE SURGICAL INC	ISRG	871	$226,425	0.03%
216	SPDR SER TR	78464A698	3,759	$225,337	0.03%
217	BOOKING HOLDINGS INC	BKNG	101	$224,706	0.03%
218	SPDR SER TR	78468R101	7,643	$222,029	0.03%
219	3M CO	MMM	1,706	$220,340	0.03%
220	FERGUSON PLC NEW	G3421J106	1,607	$219,789	0.03%
221	NORTHROP GRUMMAN CORP	NOC	441	$217,382	0.03%
222	OREILLY AUTOMOTIVE INC	67103H107	258	$212,979	0.03%
223	ADOBE SYSTEMS INCORPORATED	ADBE	621	$212,960	0.03%
224	MEDTRONIC PLC	MDT	2,641	$212,137	0.03%
225	KEYSIGHT TECHNOLOGIES INC	KEYS	1,181	$211,919	0.03%
226	VANGUARD SCOTTSDALE FDS	92206C409	2,748	$208,628	0.03%
227	CRESCENT ENERGY COMPANY	CRGY	16,920	$207,439	0.03%
228	DOLLAR TREE INC	DLTR	1,395	$206,376	0.03%
229	ISHARES TR	464287309	3,389	$202,289	0.03%
230	VICTORY PORTFOLIOS II	92647N865	3,277	$201,142	0.03%
231	AURINIA PHARMACEUTICALS INC	AUPH	18,297	$152,414	0.02%
232	SPROTT PHYSICAL SILVER TR	SII	16,240	$130,082	0.02%
233	NOKIA CORP	NOKBF	17,496	$86,432	0.01%
234	ARDAGH METAL PACKAGING S A	AMPWF	10,000	$53,400	0.01%
235	PITNEY BOWES INC	PBI-PB	10,860	$52,019	0.01%
236	ACUTUS MED INC	005111109	28,984	$33,621	0.00%
237	LLOYDS BANKING GROUP PLC	LLOBF	13,125	$30,713	0.00%
238	WORKHORSE GROUP INC	WKHS	11,200	$20,720	0.00%
239	ALAUNOS THERAPEUTICS INC	TCRT	21,500	$15,615	0.00%
240	GENPREX INC	GNPX	10,000	$13,500	0.00%
241	REEDS INC	758338107	11,000	$937	0.00%