13F HOLDINGS REPORT

WEST MICHIGAN ADVISORS, LLC

Quarter ended Q4 2023 · Filed November 13, 2023 · Accession 0001765380-23-000245

Total Value

$187.1M

Positions

151

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (151)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	AMPLIFY CWP ENHANCED DIVIDEND INCOME ETF	032108409	386,332	$13.4M	7.17%
2	APPLE INCORPORATED	AAPL	42,981	$7.4M	3.93%
3	JPMORGAN NASDAQ EQUITY PREMIUM INCOME ETF	46654Q203	151,371	$7.1M	3.80%
4	INNOVATOR U.S. EQUITY POWER BUFFER ETF - AUGUST	INHD	227,094	$7.1M	3.77%
5	CAPITAL GROUP GLOBAL GROWTH SHS CREATION UNIT	14020X104	288,317	$6.6M	3.53%
6	TOMMYS EXPRESS HOLDINGS INC	875901951	410,000	$6.3M	3.35%
7	MICROSOFT CORPORATION	MSFT	18,351	$5.8M	3.10%
8	JPMORGAN ULTRA-SHORT INCOME ETF	46641Q837	113,760	$5.7M	3.05%
9	FIRST TRUST CAPITAL STRENGTH ETF	33733E104	76,250	$5.6M	3.00%
10	PACER FDS TRUST METAURUS US LARGE CAP	69374H436	147,426	$4.5M	2.40%
11	JPMORGAN EQUITY PREMIUM INCOME ETF	46641Q332	75,544	$4.0M	2.16%
12	HUNTINGTON BANCSHARES INCORPORATED	HBANP	384,873	$4.0M	2.14%
13	VANGUARD INDEX FUNDS S&P 500 ETF SHS NEW	922908363	9,704	$3.8M	2.04%
14	FIRST TRUST TCW OPPORTUNISTIC FIXED INCOME ETF	33740F805	90,321	$3.8M	2.03%
15	FLEXSHARES MORNINGSTAR GLOBAL UPSTREAM NATURAL RESOURCES INDEX FUND	FLEX	88,920	$3.6M	1.92%
16	JPMORGAN CHASE & COMPANY	VYLD	21,136	$3.1M	1.64%
17	FIRST TRUST VALUE LINE DIVIDEND INDEX FUND	33734H106	81,623	$3.1M	1.63%
18	MERCK & COMPANY INCORPORATED	MRK	25,786	$2.7M	1.42%
19	MARATHON PETE CORPORATION	MARA	17,046	$2.6M	1.38%
20	NVIDIA CORPORATION	NVDA	5,917	$2.6M	1.38%
21	EATON CORPORATION PLC SHS	ETN	12,015	$2.6M	1.37%
22	HOME DEPOT INCORPORATED	HD	7,755	$2.3M	1.25%
23	BROADCOM INCORPORATED	AVGO	2,528	$2.1M	1.12%
24	AMAZON COM INCORPORATED	AMZN	16,410	$2.1M	1.12%
25	CISCO SYSTEMS INCORPORATED	CSCO	37,357	$2.0M	1.07%
26	MOTOROLA SOLUTIONS INCORPORATED COM NEW	MSI	7,295	$2.0M	1.06%
27	JOHNSON & JOHNSON	JNJ	12,425	$1.9M	1.03%
28	ISHARES TR CORE US AGGBD ET	464287226	20,355	$1.9M	1.02%
29	DEVON ENERGY CORPORATION NEW	25179M103	39,361	$1.9M	1.00%
30	UNION PAC CORPORATION	UNP	9,041	$1.8M	0.98%
31	WALMART INCORPORATED	WMT	11,269	$1.8M	0.96%
32	MEDTRONIC PLC SHS	MDT	22,832	$1.8M	0.96%
33	CHUBB LIMITED	CB	7,570	$1.6M	0.84%
34	COMCAST CORPORATION NEW CLASS A	CCZ	3,447	$1.5M	0.82%
35	CHEVRON CORPORATION NEW	CVX	9,010	$1.5M	0.81%
36	PROCTER AND GAMBLE COMPANY	742718109	9,663	$1.4M	0.75%
37	AIR PRODUCTS & CHEMICALS INCORPORATED	AIIR	4,965	$1.4M	0.75%
38	VERIZON COMMUNICATIONS INCORPORATED	VZ	43,159	$1.4M	0.75%
39	ABBVIE INCORPORATED	ABBV	9,383	$1.4M	0.75%
40	ELI LILLY & COMPANY	LLY	2,580	$1.4M	0.74%
41	ISHARES TR RUS 1000 GRW ETF	464287614	5,181	$1.4M	0.74%
42	CME GROUP INCORPORATED	CME	6,328	$1.3M	0.68%
43	UNITEDHEALTH GROUP INCORPORATED	UNH	2,423	$1.2M	0.65%
44	MCDONALDS CORPORATION	MCD	4,367	$1.2M	0.61%
45	ISHARES TR RUS 1000 VAL ETF	464287598	7,467	$1.1M	0.61%
46	TESLA INCORPORATED	TSLA	4,467	$1.1M	0.60%
47	GENTEX CORPORATION	GNTX	33,220	$1.1M	0.58%
48	BEST BUY INCORPORATED	BBY	14,088	$978,720	0.52%
49	DARDEN RESTAURANTS INCORPORATED	DRI	6,577	$941,919	0.50%
50	RAYMOND JAMES FINL INCORPORATED	754730109	9,350	$939,021	0.50%
51	ISHARES TR 1 3 YR TREAS BD	464287457	11,394	$922,572	0.49%
52	ABBOTT LABS	ABLZF	9,042	$875,756	0.47%
53	JOHNSON CONTROLS INTERNATIONAL PLC SHS	G51502105	15,951	$848,754	0.45%
54	COCA COLA COMPANY	KO	14,407	$806,504	0.43%
55	META PLATFORMS INCORPORATED CLASS A	META	2,677	$803,662	0.43%
56	PEPSICO INCORPORATED	PEP	4,716	$799,079	0.43%
57	ISHARES TR CORE MSCI EAFE	46432F842	10,996	$707,593	0.38%
58	ISHARES TR MSCI USA MIN VOL	46429B697	9,702	$702,231	0.38%
59	VISA INCORPORATED COM CLASS A	V	2,901	$667,293	0.36%
60	ALPHABET INCORPORATED CAP STK CLASS C	GOOG	4,973	$655,690	0.35%
61	NEXTERA ENERGY INCORPORATED	NEE-PW	10,889	$623,831	0.33%
62	ALPHABET INCORPORATED CAP STK CLASS A	GOOG	4,626	$605,358	0.32%
63	TEXAS INSTRS INCORPORATED	882508104	3,759	$597,719	0.32%
64	PNC FINL SVCS GROUP INCORPORATED	693475105	4,753	$583,526	0.31%
65	INVESCO NASDAQ 100 ETF	IVZ	3,930	$579,321	0.31%
66	VANGUARD FTSE DEVELOPED MARKETS ETF	921943858	12,960	$566,611	0.30%
67	PACER US CASH COWS 100 ETF	69374H881	11,384	$562,711	0.30%
68	SPDR S&P 500 ETF	SPY	1,300	$555,840	0.30%
69	AMGEN INCORPORATED	AMGN	2,046	$549,883	0.29%
70	VANGUARD TAX-EXEMPT BOND ETF	922907746	11,355	$546,176	0.29%
71	PACER US SMALL CAP CASH COWS 100 ETF	69374H857	12,874	$536,846	0.29%
72	BLACKROCK INCORPORATED	BLK	826	$534,001	0.29%
73	STRYKER CORPORATION	SYK	1,937	$529,223	0.28%
74	ASTRAZENECA PLC SPONSORED ADR	AZN	7,790	$527,539	0.28%
75	VANGUARD TOTAL STOCK MARKET ETF	922908769	2,471	$524,962	0.28%
76	QUALCOMM INCORPORATED	QCOM	4,724	$524,647	0.28%
77	ISHARES TR CORE S&P500 ETF	464287200	1,221	$524,334	0.28%
78	HONEYWELL INTERNATIONAL INCORPORATED	438516106	2,802	$517,641	0.28%
79	MONDELEZ INTERNATIONAL INCORPORATED CLASS A	609207105	7,019	$487,119	0.26%
80	TE CONNECTIVITY LIMITED SHS	TEL	3,854	$476,085	0.25%
81	ANALOG DEVICES INCORPORATED	ADI	2,625	$459,611	0.25%
82	FLEXSHARES QUALITY DIVIDEND INDEX FUND	FLEX	8,108	$452,251	0.24%
83	GENERAL ELECTRIC COMPANY COM NEW	369604301	3,958	$437,528	0.23%
84	MARATHON OIL CORPORATION	MARA	16,323	$436,632	0.23%
85	GOLDMAN SACHS GROUP INCORPORATED	GSCE	1,311	$424,200	0.23%
86	ISHARES TR ISHS 1-5YR INVS	464288646	8,425	$419,818	0.22%
87	AUTOMATIC DATA PROCESSING INCORPORATED	ADP	1,729	$415,963	0.22%
88	FEDEX CORPORATION	FDX	1,520	$402,678	0.22%
89	COSTCO WHOLESALE CORPORATION NEW	22160K105	697	$393,587	0.21%
90	ACCENTURE PLC IRELAND SHS CLASS A	ACN	1,254	$385,116	0.21%
91	WEC ENERGY GROUP INCORPORATED	WEC	4,726	$380,679	0.20%
92	SPDR BLOOMBERG 1-3 MONTH T-BILL ETF	78468R663	4,073	$373,983	0.20%
93	EXXON MOBIL CORPORATION	XOM	3,170	$372,694	0.20%
94	S&P GLOBAL INCORPORATED	SPGI	1,019	$372,422	0.20%
95	UNITED PARCEL SERVICE INCORPORATED CLASS B	UPS	2,363	$368,321	0.20%
96	PFIZER INCORPORATED	PFE	10,798	$358,165	0.19%
97	BERKSHIRE HATHAWAY INCORPORATED DEL CLASS B NEW	BRK-A	961	$336,638	0.18%
98	NXP SEMICONDUCTORS N V	NXPI	1,651	$330,122	0.18%
99	ISHARES TR CORE S&P SCP ETF	464287804	3,387	$319,496	0.17%
100	GENUINE PARTS COMPANY	GPC	2,099	$303,054	0.16%
101	INVESCO QQQ	IVZ	830	$297,465	0.16%
102	TARGET CORPORATION	TGT	2,673	$295,554	0.16%
103	NETFLIX INCORPORATED	NFLX	782	$295,283	0.16%
104	TJX COMPANIES INCORPORATED NEW	872540109	3,270	$290,638	0.16%
105	VANGUARD HIGH DIVIDEND YIELD ETF	921946406	2,788	$288,056	0.15%
106	ADOBE INCORPORATED	ADBE	563	$285,715	0.15%
107	PPG INDUSTRIES INCORPORATED	693506107	2,188	$284,002	0.15%
108	INTERNATIONAL BUSINESS MACHINES	INTR	1,987	$278,776	0.15%
109	PROSHARES ULTRA S&P500	74347R107	5,200	$277,576	0.15%
110	ISHARES TR PFD AND INCM SEC	464288687	9,200	$277,390	0.15%
111	FIRST TRUST LOW DURATION OPPORTUNITIES ETF	33739Q200	5,766	$272,392	0.15%
112	AT&T INCORPORATED	T-PC	18,122	$272,192	0.15%
113	EASTMAN CHEMICAL COMPANY	EMN	3,435	$265,035	0.14%
114	VANGUARD MORTGAGE-BACKED SECURITIES ETF	92206C771	6,007	$262,986	0.14%
115	SALESFORCE INCORPORATED	CRM	1,293	$262,195	0.14%
116	APPLIED MATLS INCORPORATED	038222105	1,864	$258,046	0.14%
117	VANECK LONG MUNI ETF	92189F536	15,410	$257,501	0.14%
118	DUKE ENERGY CORPORATION NEW COM NEW	DUKB	2,893	$255,336	0.14%
119	ALLSTATE CORPORATION	ALL-PJ	2,264	$252,251	0.13%
120	ECOLAB INCORPORATED	ECL	1,477	$250,182	0.13%
121	FREEPORT-MCMORAN INCORPORATED CLASS B	FCX	6,631	$247,270	0.13%
122	WILLIAMS COMPANIES INCORPORATED	969457100	7,302	$246,004	0.13%
123	MASTERCARD INCORPORATED CLASS A	MA	614	$243,089	0.13%
124	ISHARES TR SHRT NAT MUN ETF	464288158	2,326	$239,252	0.13%
125	ISHARES TR ISHS 5-10YR INVT	464288638	4,908	$238,774	0.13%
126	ISHARES TR RUS 2000 GRW ETF	464287648	1,060	$237,599	0.13%
127	ISHARES TR RUS 2000 VAL ETF	464287630	1,744	$236,399	0.13%
128	CONOCOPHILLIPS	COP	1,937	$232,053	0.12%
129	CATERPILLAR INCORPORATED	CAT	850	$232,050	0.12%
130	FORD MTR COMPANY DEL	345370860	18,318	$227,505	0.12%
131	DEERE & COMPANY	DE	589	$222,277	0.12%
132	DIREXION DAILY TECHNOLOGY BULL 3X SHARES	25459W102	5,000	$215,450	0.12%
133	ISHARES TR RUS MD CP GR ETF	464287481	2,356	$215,221	0.12%
134	CHARLES RIV LABS INTERNATIONAL INCORPORATED	159864107	1,097	$214,990	0.11%
135	ILLINOIS TOOL WKS INCORPORATED	452308109	930	$214,260	0.11%
136	FIRST TRUST DORSEY WRIGHT FOCUS 5 ETF	33738R605	4,761	$210,912	0.11%
137	PRUDENTIAL FINL INCORPORATED	PUKPF	2,205	$209,244	0.11%
138	RTX CORPORATION	RTX	2,904	$209,001	0.11%
139	SPDR S&P DIVIDEND ETF	78464A763	1,777	$204,373	0.11%
140	ARCHER DANIELS MIDLAND COMPANY	ADM	2,695	$203,257	0.11%
141	SPDR PORTFOLIO INTERMEDIATE TERM CORPORATE BOND ETF	78464A375	6,444	$202,664	0.11%
142	CVS HEALTH CORPORATION	CVS	2,869	$200,280	0.11%
143	VALERO ENERGY CORPORATION	VLO	1,407	$199,386	0.11%
144	WELLS FARGO COMPANY NEW	949746101	3,088	$126,176	0.07%
145	DELTA AIR LINES INCORPORATED DEL COM NEW	DAL	3,121	$115,477	0.06%
146	BLACKSTONE INCORPORATED	BX	532	$56,998	0.03%
147	JUNIPER NETWORKS INCORPORATED	48203R104	726	$20,176	0.01%
148	BLOOM ENERGY CORPORATION COM CLASS A	BE	1,100	$14,586	0.01%
149	BLOCK INCORPORATED CLASS A	BSQKZ	249	$11,021	0.01%
150	BNP PARIBAS SPONSORED ADR	05565A202	69	$2,207	0.00%
151	BLUEPRINT MEDICINES CORPORATION	09627Y109	37	$1,858	0.00%