13F HOLDINGS REPORT
MOGY JOEL R INVESTMENT COUNSEL INC
Quarter ended Q2 2024 · Filed July 15, 2024 · Accession 0001398344-24-012629
Total Value
$1.58B
Positions
107
Other Managers
0
Confidential Omitted
No
Holdings (107)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | NVIDIA CORPORATION | NVDA | 1,437,421 | $177.6M | 11.25% |
| 2 | APPLE INC | AAPL | 642,256 | $135.3M | 8.57% |
| 3 | MICROSOFT CORP | MSFT | 293,034 | $131.0M | 8.30% |
| 4 | COSTCO WHSL CORP NEW | 22160K105 | 101,551 | $86.3M | 5.47% |
| 5 | AMAZON COM INC | AMZN | 342,870 | $66.3M | 4.20% |
| 6 | ALPHABET INC | GOOG | 351,339 | $64.4M | 4.08% |
| 7 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 137,345 | $55.9M | 3.54% |
| 8 | ALPHABET INC | GOOG | 305,624 | $55.7M | 3.53% |
| 9 | PALO ALTO NETWORKS INC | PANW | 149,866 | $50.8M | 3.22% |
| 10 | SALESFORCE INC | CRM | 195,822 | $50.3M | 3.19% |
| 11 | VISA INC | V | 185,313 | $48.6M | 3.08% |
| 12 | META PLATFORMS INC | META | 95,839 | $48.3M | 3.06% |
| 13 | INTUIT | INTU | 71,165 | $46.8M | 2.96% |
| 14 | IDEXX LABS INC | 45168D104 | 77,061 | $37.5M | 2.38% |
| 15 | HOME DEPOT INC | HD | 105,301 | $36.2M | 2.30% |
| 16 | ADOBE INC | ADBE | 63,743 | $35.4M | 2.24% |
| 17 | STRYKER CORPORATION | SYK | 93,822 | $31.9M | 2.02% |
| 18 | ACCENTURE PLC IRELAND | ACN | 100,989 | $30.6M | 1.94% |
| 19 | ELI LILLY & CO | LLY | 33,084 | $30.0M | 1.90% |
| 20 | INTUITIVE SURGICAL INC | ISRG | 66,028 | $29.4M | 1.86% |
| 21 | NOVO-NORDISK A S | NONOF | 190,730 | $27.2M | 1.73% |
| 22 | PEPSICO INC | PEP | 146,412 | $24.1M | 1.53% |
| 23 | STARBUCKS CORP | SBUX | 299,378 | $23.3M | 1.48% |
| 24 | PROCTER AND GAMBLE CO | 742718109 | 131,268 | $21.6M | 1.37% |
| 25 | ORACLE CORP | ORCL-PD | 133,629 | $18.9M | 1.20% |
| 26 | MASTERCARD INCORPORATED | MA | 39,339 | $17.4M | 1.10% |
| 27 | NETFLIX INC | NFLX | 22,353 | $15.1M | 0.96% |
| 28 | THERMO FISHER SCIENTIFIC INC | TMO | 25,905 | $14.3M | 0.91% |
| 29 | UNION PAC CORP | UNP | 58,623 | $13.3M | 0.84% |
| 30 | BLACKROCK INC | BLK | 14,788 | $11.6M | 0.74% |
| 31 | OREILLY AUTOMOTIVE INC | 67103H107 | 10,350 | $10.9M | 0.69% |
| 32 | AUTOZONE INC | AZO | 3,631 | $10.8M | 0.68% |
| 33 | MSCI INC | MSCI | 19,492 | $9.4M | 0.60% |
| 34 | ABBVIE INC | ABBV | 52,361 | $9.0M | 0.57% |
| 35 | CISCO SYS INC | CSCO | 157,177 | $7.5M | 0.47% |
| 36 | JOHNSON & JOHNSON | JNJ | 42,194 | $6.2M | 0.39% |
| 37 | BOOKING HOLDINGS INC | BKNG | 1,552 | $6.1M | 0.39% |
| 38 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 9 | $5.5M | 0.35% |
| 39 | ABBOTT LABS | ABLZF | 50,951 | $5.3M | 0.34% |
| 40 | EQUINIX INC | EQIX | 6,187 | $4.7M | 0.30% |
| 41 | WALMART INC | WMT | 65,089 | $4.4M | 0.28% |
| 42 | PROLOGIS INC. | PLDGP | 35,434 | $4.0M | 0.25% |
| 43 | MERCK & CO INC | MRK | 30,223 | $3.7M | 0.24% |
| 44 | EXXON MOBIL CORP | XOM | 30,143 | $3.5M | 0.22% |
| 45 | ISHARES TR | 464287200 | 5,323 | $2.9M | 0.18% |
| 46 | NEXTERA ENERGY INC | NEE-PW | 36,190 | $2.6M | 0.16% |
| 47 | DISNEY WALT CO | 254687106 | 25,550 | $2.5M | 0.16% |
| 48 | AMGEN INC | AMGN | 6,941 | $2.2M | 0.14% |
| 49 | MONDELEZ INTL INC | 609207105 | 31,700 | $2.1M | 0.13% |
| 50 | MCDONALDS CORP | MCD | 7,696 | $2.0M | 0.12% |
| 51 | TESLA INC | TSLA | 9,862 | $2.0M | 0.12% |
| 52 | SPDR S&P 500 ETF TR | SPY | 3,575 | $1.9M | 0.12% |
| 53 | BIOGEN INC | BIIB | 6,860 | $1.6M | 0.10% |
| 54 | WILLIAMS SONOMA INC | WSM | 5,100 | $1.4M | 0.09% |
| 55 | VANGUARD INDEX FDS | 922908769 | 5,317 | $1.4M | 0.09% |
| 56 | NIKE INC | NKE | 18,860 | $1.4M | 0.09% |
| 57 | VANGUARD INDEX FDS | 922908736 | 3,780 | $1.4M | 0.09% |
| 58 | PRICE T ROWE GROUP INC | TROW | 11,700 | $1.3M | 0.09% |
| 59 | VANGUARD INDEX FDS | 922908363 | 2,590 | $1.3M | 0.08% |
| 60 | YUM BRANDS INC | YUM | 9,680 | $1.3M | 0.08% |
| 61 | WEC ENERGY GROUP INC | WEC | 15,708 | $1.2M | 0.08% |
| 62 | PHILIP MORRIS INTL INC | 718172109 | 11,975 | $1.2M | 0.08% |
| 63 | CHEVRON CORP NEW | CVX | 7,443 | $1.2M | 0.07% |
| 64 | ISHARES TR | 464287507 | 19,870 | $1.2M | 0.07% |
| 65 | COCA COLA CO | KO | 16,500 | $1.1M | 0.07% |
| 66 | VANGUARD INDEX FDS | 922908629 | 4,305 | $1.0M | 0.07% |
| 67 | VANGUARD BD INDEX FDS | 921937827 | 13,200 | $1.0M | 0.06% |
| 68 | INVESCO QQQ TR | IVZ | 2,052 | $983,134 | 0.06% |
| 69 | JPMORGAN CHASE & CO. | VYLD | 4,466 | $903,293 | 0.06% |
| 70 | BRISTOL-MYERS SQUIBB CO | CELG-RI | 20,160 | $837,244 | 0.05% |
| 71 | VANGUARD INDEX FDS | 922908744 | 4,935 | $791,623 | 0.05% |
| 72 | SCHWAB CHARLES CORP | SCHW-PJ | 10,152 | $748,134 | 0.05% |
| 73 | PFIZER INC | PFE | 26,586 | $743,876 | 0.05% |
| 74 | VANGUARD WHITEHALL FDS | 921946406 | 6,190 | $734,134 | 0.05% |
| 75 | CSX CORP | CSX | 18,000 | $602,100 | 0.04% |
| 76 | ALTRIA GROUP INC | MO | 12,950 | $589,873 | 0.04% |
| 77 | FEDEX CORP | FDX | 1,700 | $509,728 | 0.03% |
| 78 | AT&T INC | T-PC | 24,981 | $477,387 | 0.03% |
| 79 | LOCKHEED MARTIN CORP | LMT | 969 | $452,752 | 0.03% |
| 80 | VANGUARD BD INDEX FDS | 921937819 | 5,900 | $441,851 | 0.03% |
| 81 | SIMON PPTY GROUP INC NEW | 828806109 | 2,825 | $428,835 | 0.03% |
| 82 | INTEL CORP | INTC | 13,700 | $424,289 | 0.03% |
| 83 | INTERNATIONAL BUSINESS MACHS | INTR | 2,400 | $415,080 | 0.03% |
| 84 | SOUTHERN CO | SOMN | 5,333 | $413,681 | 0.03% |
| 85 | CATERPILLAR INC | CAT | 1,200 | $399,720 | 0.03% |
| 86 | VERIZON COMMUNICATIONS INC | VZ | 7,903 | $325,920 | 0.02% |
| 87 | INVESCO EXCHANGE TRADED FD T | IVZ | 1,830 | $300,632 | 0.02% |
| 88 | PPG INDS INC | 693506107 | 2,300 | $289,547 | 0.02% |
| 89 | SELECT SECTOR SPDR TR | 81369Y803 | 1,266 | $286,475 | 0.02% |
| 90 | HONEYWELL INTL INC | 438516106 | 1,300 | $277,602 | 0.02% |
| 91 | YUM CHINA HLDGS INC | YUMC | 8,960 | $276,326 | 0.02% |
| 92 | KELLANOVA | BEKE | 4,700 | $271,096 | 0.02% |
| 93 | HERSHEY CO | HSY | 1,333 | $245,045 | 0.02% |
| 94 | DIMENSIONAL ETF TRUST | 25434V708 | 7,380 | $237,931 | 0.02% |
| 95 | ATLANTA BRAVES HLDGS INC | BATRB | 5,364 | $211,556 | 0.01% |
| 96 | VANGUARD INDEX FDS | 922908751 | 875 | $190,785 | 0.01% |
| 97 | ISHARES TR | 46436E569 | 3,350 | $140,877 | 0.01% |
| 98 | ISHARES TR | 464287804 | 1,283 | $136,845 | 0.01% |
| 99 | ISHARES TR | 464287556 | 975 | $133,829 | 0.01% |
| 100 | VANGUARD INDEX FDS | 922908637 | 500 | $124,810 | 0.01% |
| 101 | ISHARES TR | 46436E551 | 2,650 | $104,861 | 0.01% |
| 102 | DIMENSIONAL ETF TRUST | 25434V880 | 3,350 | $85,157 | 0.01% |
| 103 | ISHARES TR | 46436E759 | 1,175 | $79,228 | 0.01% |
| 104 | VANGUARD INDEX FDS | 922908611 | 400 | $73,008 | 0.00% |
| 105 | ISHARES TR | 464287655 | 320 | $64,925 | 0.00% |
| 106 | ISHARES TR | 464287663 | 99 | $8,725 | 0.00% |
| 107 | ISHARES TR | 464287671 | 60 | $7,649 | 0.00% |