13F HOLDINGS REPORT
MORRIS FINANCIAL CONCEPTS, INC.
Quarter ended Q1 2024 · Filed April 18, 2024 · Accession 0001398344-24-007331
Total Value
$195.5M
Positions
167
Other Managers
0
Confidential Omitted
No
Holdings (167)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | ISHARES TR | 464287200 | 57,072 | $30.0M | 15.35% |
| 2 | SCHWAB STRATEGIC TR | 808524201 | 429,427 | $26.7M | 13.64% |
| 3 | ISHARES TR | 46432F842 | 174,507 | $13.0M | 6.63% |
| 4 | ISHARES TR | 464287804 | 114,285 | $12.6M | 6.46% |
| 5 | SCHWAB STRATEGIC TR | 808524607 | 151,190 | $7.4M | 3.81% |
| 6 | ISHARES TR | 46432F859 | 147,657 | $7.0M | 3.58% |
| 7 | DIMENSIONAL ETF TRUST | 25434V708 | 209,994 | $6.7M | 3.43% |
| 8 | ISHARES TR | 464287457 | 72,610 | $5.9M | 3.04% |
| 9 | ISHARES TR | 464288679 | 51,263 | $5.7M | 2.90% |
| 10 | SPDR S&P 500 ETF TR | SPY | 10,111 | $5.3M | 2.71% |
| 11 | VANGUARD BD INDEX FDS | 921937827 | 56,252 | $4.3M | 2.21% |
| 12 | ISHARES TR | 464287309 | 39,101 | $3.3M | 1.69% |
| 13 | ISHARES TR | 464287408 | 17,069 | $3.2M | 1.63% |
| 14 | ISHARES TR | 464288273 | 42,769 | $2.7M | 1.39% |
| 15 | AMERICAN CENTY ETF TR | 025072885 | 24,668 | $2.2M | 1.13% |
| 16 | JPMORGAN CHASE & CO | VYLD | 9,715 | $1.9M | 1.00% |
| 17 | VANGUARD SCOTTSDALE FDS | 92206C870 | 23,620 | $1.9M | 0.97% |
| 18 | DIMENSIONAL ETF TRUST | 25434V872 | 43,088 | $1.8M | 0.92% |
| 19 | ELI LILLY & CO | LLY | 2,250 | $1.8M | 0.90% |
| 20 | DIMENSIONAL ETF TRUST | 25434V880 | 68,390 | $1.7M | 0.89% |
| 21 | AMERICAN CENTY ETF TR | 025072703 | 26,325 | $1.7M | 0.86% |
| 22 | ISHARES TR | 464287234 | 40,802 | $1.7M | 0.86% |
| 23 | ISHARES TR | 464287465 | 19,898 | $1.6M | 0.81% |
| 24 | TESLA INC | TSLA | 8,571 | $1.5M | 0.77% |
| 25 | ISHARES TR | 464287879 | 14,631 | $1.5M | 0.77% |
| 26 | DIMENSIONAL ETF TRUST | 25434V773 | 57,410 | $1.4M | 0.74% |
| 27 | ISHARES TR | 464287598 | 7,906 | $1.4M | 0.72% |
| 28 | ISHARES TR | 46434V647 | 54,861 | $1.3M | 0.66% |
| 29 | DIMENSIONAL ETF TRUST | 25434V864 | 25,430 | $1.2M | 0.61% |
| 30 | APPLE INC | AAPL | 6,738 | $1.2M | 0.59% |
| 31 | DIMENSIONAL ETF TRUST | 25434V609 | 20,799 | $1.1M | 0.58% |
| 32 | ISHARES TR | 464287630 | 7,058 | $1.1M | 0.57% |
| 33 | MICROSOFT CORP | MSFT | 2,646 | $1.1M | 0.57% |
| 34 | DIMENSIONAL ETF TRUST | 25434V781 | 38,724 | $1.1M | 0.54% |
| 35 | MCDONALDS CORP | MCD | 3,557 | $1.0M | 0.51% |
| 36 | ISHARES TR | 464287655 | 4,559 | $958,758 | 0.49% |
| 37 | ISHARES TR | 46434V613 | 20,644 | $941,181 | 0.48% |
| 38 | PEPSICO INC | PEP | 4,739 | $829,409 | 0.42% |
| 39 | DIMENSIONAL ETF TRUST | 25434V666 | 26,826 | $804,512 | 0.41% |
| 40 | DIMENSIONAL ETF TRUST | 25434V500 | 12,848 | $800,944 | 0.41% |
| 41 | ISHARES TR | 464287507 | 12,516 | $760,197 | 0.39% |
| 42 | AMERICAN CENTY ETF TR | 025072604 | 12,743 | $738,605 | 0.38% |
| 43 | DIMENSIONAL ETF TRUST | 25434V658 | 28,068 | $716,581 | 0.37% |
| 44 | MASTERCARD INCORPORATED | MA | 1,482 | $713,739 | 0.37% |
| 45 | EXXON MOBIL CORP | XOM | 6,034 | $701,370 | 0.36% |
| 46 | HOME DEPOT INC | HD | 1,535 | $588,801 | 0.30% |
| 47 | ISHARES TR | 464287622 | 2,032 | $585,277 | 0.30% |
| 48 | MERCK & CO INC | MRK | 4,358 | $575,038 | 0.29% |
| 49 | VANGUARD WHITEHALL FDS | 921946794 | 8,297 | $570,817 | 0.29% |
| 50 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 1,331 | $559,712 | 0.29% |
| 51 | INTERNATIONAL BUSINESS MACHS | INTR | 2,885 | $550,915 | 0.28% |
| 52 | ISHARES TR | 464288802 | 4,972 | $542,793 | 0.28% |
| 53 | ISHARES TR | 464287648 | 1,957 | $529,956 | 0.27% |
| 54 | GOLDMAN SACHS ETF TR | NVGLF | 5,026 | $521,649 | 0.27% |
| 55 | MONDELEZ INTL INC | 609207105 | 7,419 | $519,309 | 0.27% |
| 56 | JOHNSON & JOHNSON | JNJ | 3,219 | $509,271 | 0.26% |
| 57 | DIMENSIONAL ETF TRUST | 25434V732 | 19,876 | $506,639 | 0.26% |
| 58 | SONOCO PRODS CO | 835495102 | 8,637 | $499,564 | 0.26% |
| 59 | VANGUARD WORLD FD | 92204A405 | 4,578 | $468,741 | 0.24% |
| 60 | ABBVIE INC | ABBV | 2,510 | $457,071 | 0.23% |
| 61 | SCHWAB STRATEGIC TR | 808524888 | 12,468 | $446,354 | 0.23% |
| 62 | PROCTER AND GAMBLE CO | 742718109 | 2,684 | $435,504 | 0.22% |
| 63 | META PLATFORMS INC | META | 879 | $426,825 | 0.22% |
| 64 | COCA COLA CO | KO | 6,937 | $424,392 | 0.22% |
| 65 | VANGUARD INDEX FDS | 922908553 | 4,830 | $417,698 | 0.21% |
| 66 | SCHWAB STRATEGIC TR | 808524102 | 6,650 | $406,001 | 0.21% |
| 67 | WELLS FARGO CO NEW | 949746101 | 6,811 | $394,766 | 0.20% |
| 68 | SCHWAB STRATEGIC TR | 808524771 | 5,638 | $379,945 | 0.19% |
| 69 | VANGUARD WHITEHALL FDS | 921946406 | 3,083 | $373,044 | 0.19% |
| 70 | SCHWAB STRATEGIC TR | 808524409 | 4,773 | $362,653 | 0.19% |
| 71 | SCHWAB STRATEGIC TR | 808524748 | 9,309 | $330,190 | 0.17% |
| 72 | AMERICAN CENTY ETF TR | 025072687 | 7,048 | $326,158 | 0.17% |
| 73 | ISHARES INC | 46434G103 | 6,289 | $324,512 | 0.17% |
| 74 | SCHWAB STRATEGIC TR | 808524706 | 12,848 | $324,416 | 0.17% |
| 75 | ISHARES TR | 464288158 | 3,068 | $321,312 | 0.16% |
| 76 | GENERAL ELECTRIC CO | 369604301 | 1,800 | $315,954 | 0.16% |
| 77 | DIMENSIONAL ETF TRUST | 25434V104 | 8,415 | $307,484 | 0.16% |
| 78 | DEERE & CO | DE | 737 | $302,715 | 0.15% |
| 79 | SCHWAB STRATEGIC TR | 808524755 | 8,415 | $299,658 | 0.15% |
| 80 | COSTCO WHSL CORP NEW | 22160K105 | 401 | $293,889 | 0.15% |
| 81 | ALPHABET INC | GOOG | 1,916 | $289,182 | 0.15% |
| 82 | MOODYS CORP | MCO | 730 | $286,912 | 0.15% |
| 83 | SCHWAB STRATEGIC TR | 808524797 | 3,515 | $283,414 | 0.15% |
| 84 | AUTODESK INC | ADSK | 1,085 | $282,556 | 0.14% |
| 85 | TRUIST FINL CORP | 89832Q109 | 7,211 | $281,085 | 0.14% |
| 86 | DISNEY WALT CO | 254687106 | 2,176 | $266,241 | 0.14% |
| 87 | PIONEER NAT RES CO | 723787107 | 986 | $258,825 | 0.13% |
| 88 | SCHWAB STRATEGIC TR | 808524763 | 4,427 | $252,472 | 0.13% |
| 89 | J P MORGAN EXCHANGE TRADED F | 46641Q837 | 4,930 | $248,722 | 0.13% |
| 90 | ABBOTT LABS | ABLZF | 2,106 | $239,368 | 0.12% |
| 91 | THE CIGNA GROUP | 125523100 | 652 | $236,800 | 0.12% |
| 92 | SOUTHERN CO | SOMN | 3,219 | $230,931 | 0.12% |
| 93 | ISHARES TR | 46435U549 | 4,861 | $228,759 | 0.12% |
| 94 | ISHARES TR | 46435U663 | 5,390 | $217,055 | 0.11% |
| 95 | NETFLIX INC | NFLX | 353 | $214,387 | 0.11% |
| 96 | VERIZON COMMUNICATIONS INC | VZ | 4,858 | $203,842 | 0.10% |
| 97 | SCHWAB STRATEGIC TR | 808524805 | 5,171 | $201,783 | 0.10% |
| 98 | ISHARES TR | 46435G516 | 2,509 | $200,494 | 0.10% |
| 99 | ISHARES TR | 464287226 | 1,945 | $190,493 | 0.10% |
| 100 | ISHARES TR | 464288414 | 1,730 | $186,148 | 0.10% |
| 101 | AMERICAN CENTY ETF TR | 025072562 | 4,148 | $171,122 | 0.09% |
| 102 | GOLDMAN SACHS ETF TR | NVGLF | 4,778 | $163,838 | 0.08% |
| 103 | GOLDMAN SACHS ETF TR | NVGLF | 2,345 | $153,715 | 0.08% |
| 104 | DIMENSIONAL ETF TRUST | 25434V302 | 5,774 | $142,733 | 0.07% |
| 105 | ISHARES INC | 46434G863 | 4,262 | $137,364 | 0.07% |
| 106 | MANAGER DIRECTED PORTFOLIOS | 56170L695 | 11,982 | $117,480 | 0.06% |
| 107 | ISHARES TR | 464287499 | 1,364 | $114,699 | 0.06% |
| 108 | DIMENSIONAL ETF TRUST | 25434V203 | 3,414 | $103,171 | 0.05% |
| 109 | SCHWAB STRATEGIC TR | 808524508 | 1,227 | $99,915 | 0.05% |
| 110 | ISHARES TR | 46434V266 | 2,887 | $95,213 | 0.05% |
| 111 | SCHWAB STRATEGIC TR | 808524730 | 3,056 | $84,835 | 0.04% |
| 112 | ALPHABET INC | GOOG | 480 | $73,085 | 0.04% |
| 113 | VANGUARD INDEX FDS | 922908629 | 281 | $70,303 | 0.04% |
| 114 | GOLDMAN SACHS ETF TR | NVGLF | 2,027 | $63,526 | 0.03% |
| 115 | VANGUARD SCOTTSDALE FDS | 92206C102 | 1,019 | $59,173 | 0.03% |
| 116 | ISHARES TR | 464287168 | 454 | $55,863 | 0.03% |
| 117 | ISHARES TR | 464287689 | 181 | $54,338 | 0.03% |
| 118 | DIMENSIONAL ETF TRUST | 25434V815 | 1,780 | $53,578 | 0.03% |
| 119 | ISHARES TR | 464288448 | 1,866 | $52,323 | 0.03% |
| 120 | VANGUARD BD INDEX FDS | 921937835 | 599 | $43,503 | 0.02% |
| 121 | AMERICAN CENTY ETF TR | 025072349 | 651 | $41,833 | 0.02% |
| 122 | ISHARES TR | 46432F834 | 600 | $40,716 | 0.02% |
| 123 | J P MORGAN EXCHANGE TRADED F | 46641Q332 | 621 | $35,931 | 0.02% |
| 124 | ISHARES TR | 464287291 | 456 | $34,113 | 0.02% |
| 125 | ISHARES TR | 464288257 | 299 | $32,914 | 0.02% |
| 126 | SCHWAB STRATEGIC TR | 808524847 | 1,536 | $31,182 | 0.02% |
| 127 | AMERICAN CENTY ETF TR | 025072356 | 691 | $29,215 | 0.01% |
| 128 | ISHARES TR | 464287614 | 81 | $27,301 | 0.01% |
| 129 | ISHARES TR | 46435GAA0 | 1,086 | $25,901 | 0.01% |
| 130 | DIMENSIONAL ETF TRUST | 25434V617 | 383 | $22,647 | 0.01% |
| 131 | ISHARES TR | 464287127 | 300 | $21,741 | 0.01% |
| 132 | AMERICAN CENTY ETF TR | 025072877 | 202 | $18,929 | 0.01% |
| 133 | ISHARES TR | 46435U366 | 569 | $17,884 | 0.01% |
| 134 | ISHARES TR | 46434V381 | 256 | $15,263 | 0.01% |
| 135 | ISHARES TR | 464288885 | 125 | $12,974 | 0.01% |
| 136 | ISHARES TR | 464287242 | 118 | $12,853 | 0.01% |
| 137 | VANGUARD INDEX FDS | 922908736 | 25 | $8,605 | 0.00% |
| 138 | ISHARES TR | 464288810 | 139 | $8,144 | 0.00% |
| 139 | VANGUARD INDEX FDS | 922908538 | 34 | $8,017 | 0.00% |
| 140 | ISHARES TR | 46432F388 | 71 | $7,651 | 0.00% |
| 141 | ISHARES TR | 46435G425 | 66 | $7,587 | 0.00% |
| 142 | VANGUARD BD INDEX FDS | 921937819 | 92 | $6,937 | 0.00% |
| 143 | ISHARES TR | 464288653 | 62 | $6,512 | 0.00% |
| 144 | AMERICAN CENTY ETF TR | 025072315 | 130 | $6,378 | 0.00% |
| 145 | VANGUARD INDEX FDS | 922908611 | 32 | $6,140 | 0.00% |
| 146 | J P MORGAN EXCHANGE TRADED F | 46641Q225 | 91 | $6,080 | 0.00% |
| 147 | ISHARES TR | 464287473 | 45 | $5,628 | 0.00% |
| 148 | VANGUARD SCOTTSDALE FDS | 92206C409 | 65 | $5,025 | 0.00% |
| 149 | VANGUARD INDEX FDS | 922908744 | 28 | $4,560 | 0.00% |
| 150 | J P MORGAN EXCHANGE TRADED F | 46641Q217 | 65 | $3,806 | 0.00% |
| 151 | ISHARES TR | 464287440 | 40 | $3,786 | 0.00% |
| 152 | ISHARES TR | 464287432 | 40 | $3,785 | 0.00% |
| 153 | ISHARES TR | 464287556 | 27 | $3,705 | 0.00% |
| 154 | ISHARES INC | 46434G764 | 57 | $3,281 | 0.00% |
| 155 | ISHARES TR | 46434V456 | 60 | $2,380 | 0.00% |
| 156 | ISHARES TR | 464287325 | 25 | $2,329 | 0.00% |
| 157 | AMERICAN CENTY ETF TR | 025072299 | 37 | $2,106 | 0.00% |
| 158 | ISHARES TR | 46432F339 | 11 | $1,808 | 0.00% |
| 159 | SCHWAB STRATEGIC TR | 808524854 | 29 | $1,422 | 0.00% |
| 160 | ISHARES TR | 464288760 | 8 | $1,055 | 0.00% |
| 161 | VANGUARD SCOTTSDALE FDS | 92206C771 | 21 | $958 | 0.00% |
| 162 | ISHARES TR | 464288513 | 12 | $933 | 0.00% |
| 163 | ISHARES TR | 464287481 | 8 | $913 | 0.00% |
| 164 | ISHARES TR | 464288737 | 14 | $854 | 0.00% |
| 165 | ISHARES TR | 464288729 | 4 | $559 | 0.00% |
| 166 | ISHARES TR | 464288224 | 9 | $126 | 0.00% |
| 167 | VANGUARD INDEX FDS | 922908751 | 0 | $0 | 0.00% |