13F HOLDINGS REPORT
MOGY JOEL R INVESTMENT COUNSEL INC
Quarter ended Q2 2023 · Filed May 12, 2023 · Accession 0001398344-23-009616
Total Value
$1.13B
Positions
119
Other Managers
0
Confidential Omitted
No
Holdings (119)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | APPLE INC | AAPL | 689,159 | $113.6M | 10.08% |
| 2 | MICROSOFT CORP | MSFT | 311,883 | $89.9M | 7.97% |
| 3 | COSTCO WHSL CORP NEW | 22160K105 | 105,110 | $52.2M | 4.63% |
| 4 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 142,768 | $44.1M | 3.91% |
| 5 | VISA INC | V | 189,919 | $42.8M | 3.80% |
| 6 | ALPHABET INC | GOOG | 374,470 | $38.9M | 3.45% |
| 7 | SALESFORCE INC | CRM | 194,216 | $38.8M | 3.44% |
| 8 | STARBUCKS CORP | SBUX | 349,363 | $36.4M | 3.23% |
| 9 | AMAZON COM INC | AMZN | 343,532 | $35.5M | 3.15% |
| 10 | NVIDIA CORPORATION | NVDA | 125,923 | $35.0M | 3.10% |
| 11 | HOME DEPOT INC | HD | 115,357 | $34.0M | 3.02% |
| 12 | IDEXX LABS INC | 45168D104 | 67,802 | $33.9M | 3.01% |
| 13 | INTUIT | INTU | 73,174 | $32.6M | 2.89% |
| 14 | ALPHABET INC | GOOG | 310,620 | $32.2M | 2.86% |
| 15 | PALO ALTO NETWORKS INC | PANW | 141,882 | $28.3M | 2.51% |
| 16 | ACCENTURE PLC IRELAND | ACN | 96,857 | $27.7M | 2.46% |
| 17 | STRYKER CORPORATION | SYK | 93,371 | $26.7M | 2.36% |
| 18 | PEPSICO INC | PEP | 141,067 | $25.7M | 2.28% |
| 19 | JOHNSON & JOHNSON | JNJ | 160,798 | $24.9M | 2.21% |
| 20 | ADOBE SYSTEMS INCORPORATED | ADBE | 55,918 | $21.5M | 1.91% |
| 21 | PROCTER AND GAMBLE CO | 742718109 | 137,495 | $20.4M | 1.81% |
| 22 | META PLATFORMS INC | META | 94,439 | $20.0M | 1.78% |
| 23 | INTUITIVE SURGICAL INC | ISRG | 67,033 | $17.1M | 1.52% |
| 24 | NIKE INC | NKE | 128,566 | $15.8M | 1.40% |
| 25 | ORACLE CORP | ORCL-PD | 163,677 | $15.2M | 1.35% |
| 26 | CISCO SYS INC | CSCO | 268,942 | $14.1M | 1.25% |
| 27 | MASTERCARD INCORPORATED | MA | 38,488 | $14.0M | 1.24% |
| 28 | THERMO FISHER SCIENTIFIC INC | TMO | 21,498 | $12.4M | 1.10% |
| 29 | UNION PAC CORP | UNP | 61,374 | $12.4M | 1.10% |
| 30 | PROLOGIS INC. | PLDGP | 87,176 | $10.9M | 0.96% |
| 31 | BLACKROCK INC | BLK | 15,198 | $10.2M | 0.90% |
| 32 | ABBVIE INC | ABBV | 62,976 | $10.0M | 0.89% |
| 33 | EQUINIX INC | EQIX | 12,671 | $9.1M | 0.81% |
| 34 | RAYTHEON TECHNOLOGIES CORP | RTX | 74,698 | $7.3M | 0.65% |
| 35 | NETFLIX INC | NFLX | 19,494 | $6.7M | 0.60% |
| 36 | ABBOTT LABS | ABLZF | 64,093 | $6.5M | 0.58% |
| 37 | NEXTERA ENERGY INC | NEE-PW | 83,640 | $6.4M | 0.57% |
| 38 | VANECK ETF TRUST | 92189F726 | 36,399 | $5.9M | 0.52% |
| 39 | DISNEY WALT CO | 254687106 | 56,456 | $5.7M | 0.50% |
| 40 | MERCK & CO INC | MRK | 45,237 | $4.8M | 0.43% |
| 41 | MONDELEZ INTL INC | 609207105 | 60,910 | $4.2M | 0.38% |
| 42 | BERKSHIRE HATHAWAY INC DEL | BRK-A | 9 | $4.2M | 0.37% |
| 43 | BROOKFIELD CORP | 11271J107 | 123,470 | $4.0M | 0.36% |
| 44 | PFIZER INC | PFE | 95,935 | $3.9M | 0.35% |
| 45 | EXXON MOBIL CORP | XOM | 30,143 | $3.3M | 0.29% |
| 46 | WALMART INC | WMT | 20,637 | $3.0M | 0.27% |
| 47 | INTEL CORP | INTC | 75,624 | $2.5M | 0.22% |
| 48 | PRICE T ROWE GROUP INC | TROW | 21,665 | $2.4M | 0.22% |
| 49 | BOOKING HOLDINGS INC | BKNG | 857 | $2.3M | 0.20% |
| 50 | BRISTOL-MYERS SQUIBB CO | CELG-RI | 31,210 | $2.2M | 0.19% |
| 51 | ISHARES TR | 464287200 | 5,129 | $2.1M | 0.19% |
| 52 | MCDONALDS CORP | MCD | 7,333 | $2.1M | 0.18% |
| 53 | BIOGEN INC | BIIB | 6,960 | $1.9M | 0.17% |
| 54 | TESLA INC | TSLA | 9,252 | $1.9M | 0.17% |
| 55 | PAYPAL HLDGS INC | PYPL | 23,714 | $1.8M | 0.16% |
| 56 | COMCAST CORP NEW | CCZ | 47,096 | $1.8M | 0.16% |
| 57 | AMGEN INC | AMGN | 7,184 | $1.7M | 0.15% |
| 58 | AUTOZONE INC | AZO | 693 | $1.7M | 0.15% |
| 59 | MSCI INC | MSCI | 2,967 | $1.7M | 0.15% |
| 60 | PHILIP MORRIS INTL INC | 718172109 | 16,675 | $1.6M | 0.14% |
| 61 | OREILLY AUTOMOTIVE INC | 67103H107 | 1,878 | $1.6M | 0.14% |
| 62 | SOUTHERN CO | SOMN | 21,733 | $1.5M | 0.13% |
| 63 | WEC ENERGY GROUP INC | WEC | 15,708 | $1.5M | 0.13% |
| 64 | COCA COLA CO | KO | 23,830 | $1.5M | 0.13% |
| 65 | LOCKHEED MARTIN CORP | LMT | 3,100 | $1.5M | 0.13% |
| 66 | CHEVRON CORP NEW | CVX | 7,893 | $1.3M | 0.11% |
| 67 | YUM BRANDS INC | YUM | 9,680 | $1.3M | 0.11% |
| 68 | BROOKFIELD ASSET MANAGMT LTD | 113004105 | 38,639 | $1.3M | 0.11% |
| 69 | ISHARES TR | 464287507 | 4,918 | $1.2M | 0.11% |
| 70 | WILLIAMS SONOMA INC | WSM | 9,500 | $1.2M | 0.10% |
| 71 | VANGUARD BD INDEX FDS | 921937827 | 15,100 | $1.2M | 0.10% |
| 72 | VANGUARD INDEX FDS | 922908769 | 5,614 | $1.1M | 0.10% |
| 73 | SPDR S&P 500 ETF TR | SPY | 2,789 | $1.1M | 0.10% |
| 74 | AT&T INC | T-PC | 56,158 | $1.1M | 0.10% |
| 75 | VANGUARD INDEX FDS | 922908629 | 5,060 | $1.1M | 0.09% |
| 76 | ALTRIA GROUP INC | MO | 22,075 | $984,987 | 0.09% |
| 77 | VANGUARD INDEX FDS | 922908736 | 3,940 | $982,794 | 0.09% |
| 78 | 3M CO | MMM | 9,203 | $967,327 | 0.09% |
| 79 | GENERAL MLS INC | 370334104 | 10,200 | $871,692 | 0.08% |
| 80 | INTERNATIONAL BUSINESS MACHS | INTR | 6,252 | $819,575 | 0.07% |
| 81 | VANGUARD WHITEHALL FDS | 921946406 | 7,390 | $779,645 | 0.07% |
| 82 | SCHWAB CHARLES CORP | SCHW-PJ | 14,674 | $768,647 | 0.07% |
| 83 | VANGUARD INDEX FDS | 922908744 | 5,215 | $720,244 | 0.06% |
| 84 | YUM CHINA HLDGS INC | YUMC | 9,680 | $613,615 | 0.05% |
| 85 | UNITED PARCEL SERVICE INC | UPS | 3,000 | $581,970 | 0.05% |
| 86 | VERIZON COMMUNICATIONS INC | VZ | 14,663 | $570,244 | 0.05% |
| 87 | INVESCO QQQ TR | IVZ | 1,685 | $540,767 | 0.05% |
| 88 | JPMORGAN CHASE & CO | VYLD | 4,141 | $539,614 | 0.05% |
| 89 | CSX CORP | CSX | 18,000 | $538,920 | 0.05% |
| 90 | VANGUARD BD INDEX FDS | 921937819 | 6,875 | $527,588 | 0.05% |
| 91 | ETSY INC | ETSY | 4,447 | $495,085 | 0.04% |
| 92 | COLGATE PALMOLIVE CO | CL | 6,000 | $450,900 | 0.04% |
| 93 | CHARTER COMMUNICATIONS INC N | 16119P108 | 1,182 | $422,695 | 0.04% |
| 94 | MCCORMICK & CO INC | MKC-V | 4,850 | $403,569 | 0.04% |
| 95 | FEDEX CORP | FDX | 1,700 | $388,433 | 0.03% |
| 96 | SIMON PPTY GROUP INC NEW | 828806109 | 3,440 | $385,177 | 0.03% |
| 97 | VANGUARD INDEX FDS | 922908363 | 990 | $372,309 | 0.03% |
| 98 | ISHARES TR | 464287804 | 3,547 | $342,995 | 0.03% |
| 99 | HERSHEY CO | HSY | 1,333 | $339,129 | 0.03% |
| 100 | KELLOGG CO | BEKE | 5,000 | $334,800 | 0.03% |
| 101 | PPG INDS INC | 693506107 | 2,300 | $307,234 | 0.03% |
| 102 | AUTOMATIC DATA PROCESSING IN | ADP | 1,200 | $267,156 | 0.02% |
| 103 | WALGREENS BOOTS ALLIANCE INC | 931427108 | 7,619 | $263,465 | 0.02% |
| 104 | DANAHER CORPORATION | 235851102 | 1,000 | $252,040 | 0.02% |
| 105 | EDWARDS LIFESCIENCES CORP | EW | 2,970 | $245,708 | 0.02% |
| 106 | CATERPILLAR INC | CAT | 1,060 | $242,570 | 0.02% |
| 107 | LILLY ELI & CO | LLY | 667 | $229,061 | 0.02% |
| 108 | BECTON DICKINSON & CO | BDX | 825 | $204,221 | 0.02% |
| 109 | DIMENSIONAL ETF TRUST | 25434V708 | 7,380 | $188,042 | 0.02% |
| 110 | VANGUARD INDEX FDS | 922908611 | 1,100 | $174,636 | 0.02% |
| 111 | VANGUARD INDEX FDS | 922908751 | 875 | $165,865 | 0.01% |
| 112 | DIMENSIONAL ETF TRUST | 25434V880 | 6,850 | $157,961 | 0.01% |
| 113 | VANGUARD INDEX FDS | 922908637 | 800 | $149,448 | 0.01% |
| 114 | ISHARES TR | 464287556 | 975 | $125,931 | 0.01% |
| 115 | ISHARES TR | 464287655 | 635 | $113,284 | 0.01% |
| 116 | ISHARES TR | 464287697 | 600 | $50,226 | 0.00% |
| 117 | ISHARES TR | 464287614 | 120 | $29,320 | 0.00% |
| 118 | ISHARES TR | 464287606 | 386 | $27,603 | 0.00% |
| 119 | ISHARES TR | 464287473 | 65 | $6,903 | 0.00% |