13F HOLDINGS REPORT
Willis Investment Counsel
Quarter ended Q4 2025 · Filed January 22, 2026 · Accession 0001310929-26-000001
Total Value
$1.94B
Positions
130
Other Managers
0
Confidential Omitted
No
Holdings (130)
| # | Issuer | Ticker / CUSIP | Shares | Value | % of Filing |
|---|---|---|---|---|---|
| 1 | Johnson And Johnson | JNJ | 365,399 | $75.6M | 3.91% |
| 2 | Cisco Systems Inc | CSCO | 833,033 | $64.2M | 3.32% |
| 3 | Microsoft Corp | MSFT | 113,070 | $54.7M | 2.83% |
| 4 | Accenture PLC | ACN | 193,768 | $52.0M | 2.69% |
| 5 | Chubb Ltd | CB | 153,421 | $47.9M | 2.47% |
| 6 | Texas Instruments Inc | 882508104 | 265,891 | $46.1M | 2.38% |
| 7 | Caterpillar Inc Del | CAT | 79,891 | $45.8M | 2.36% |
| 8 | Lockheed Martin Corp | LMT | 94,257 | $45.6M | 2.36% |
| 9 | Pfizer Inc | PFE | 1,713,464 | $42.7M | 2.20% |
| 10 | Medtronic Inc | MDT | 397,253 | $38.2M | 1.97% |
| 11 | Home Depot Inc | HD | 107,250 | $36.9M | 1.91% |
| 12 | Paychex Inc | PAYX | 326,672 | $36.6M | 1.89% |
| 13 | Wal-Mart Stores Inc | WMT | 305,526 | $34.0M | 1.76% |
| 14 | Tractor Supply Co | TSCO | 677,691 | $33.9M | 1.75% |
| 15 | Aflac Inc | AFL | 301,094 | $33.2M | 1.72% |
| 16 | Merck & Company, Inc | MRK | 313,718 | $33.0M | 1.71% |
| 17 | Hershey Co | HSY | 180,544 | $32.9M | 1.70% |
| 18 | Pepsico Inc | PEP | 228,650 | $32.8M | 1.70% |
| 19 | Procter & Gamble Co | 742718109 | 210,020 | $30.1M | 1.56% |
| 20 | Apple Computer | AAPL | 109,586 | $29.8M | 1.54% |
| 21 | Sanofi-Aventis | SNYNF | 604,000 | $29.3M | 1.51% |
| 22 | BHP Billiton Ltd | BHPLF | 474,843 | $28.7M | 1.48% |
| 23 | Exxon Mobil Corp | XOM | 229,423 | $27.6M | 1.43% |
| 24 | Quest Diagnostics, Inc. | DGX | 151,800 | $26.3M | 1.36% |
| 25 | Mcdonalds Corp Com | MCD | 84,785 | $25.9M | 1.34% |
| 26 | AT&T Corp | T-PC | 1,015,610 | $25.2M | 1.30% |
| 27 | JP Morgan Chase & Co | VYLD | 77,879 | $25.1M | 1.30% |
| 28 | Abbott Laboratories | ABLZF | 199,349 | $25.0M | 1.29% |
| 29 | Eaton Corp | ETN | 77,073 | $24.5M | 1.27% |
| 30 | Conocophillips | COP | 256,761 | $24.0M | 1.24% |
| 31 | American Electric Power Co | 025537101 | 203,538 | $23.5M | 1.21% |
| 32 | Darden Restaurants Inc | DRI | 122,600 | $22.6M | 1.17% |
| 33 | Eli Lilly & Co | LLY | 20,926 | $22.5M | 1.16% |
| 34 | General Dynamics Corp | GD | 66,700 | $22.5M | 1.16% |
| 35 | Verizon Communications Com | VZ | 549,500 | $22.4M | 1.16% |
| 36 | Automatic Data Proc | ADP | 85,656 | $22.0M | 1.14% |
| 37 | 3m Company | MMM | 136,141 | $21.8M | 1.13% |
| 38 | American Express | AXP | 56,680 | $21.0M | 1.08% |
| 39 | United Parcel Service | UPS | 210,373 | $20.9M | 1.08% |
| 40 | Clorox Co Del Com | CLX | 204,600 | $20.6M | 1.07% |
| 41 | Shell | RYDAF | 276,722 | $20.3M | 1.05% |
| 42 | Nvidia Corp | NVDA | 108,863 | $20.3M | 1.05% |
| 43 | Lowe's Companies Inc | 548661107 | 83,418 | $20.1M | 1.04% |
| 44 | Kimberly Clark Corp | KMB | 197,015 | $19.9M | 1.03% |
| 45 | Generac | GNRC | 143,137 | $19.5M | 1.01% |
| 46 | Duke Energy Corp New | DUKB | 160,282 | $18.8M | 0.97% |
| 47 | Emerson Elec Co | EMR | 139,600 | $18.5M | 0.96% |
| 48 | Genuine Parts Co | GPC | 139,019 | $17.1M | 0.88% |
| 49 | Valero Energy Corp | VLO | 104,600 | $17.0M | 0.88% |
| 50 | Vanguard Small Cap Value ETF | 922908611 | 78,792 | $16.7M | 0.86% |
| 51 | W. W. Grainger, Inc. | 384802104 | 16,507 | $16.7M | 0.86% |
| 52 | Google Inc Class A | GOOG | 52,358 | $16.4M | 0.85% |
| 53 | Keysight Technologies | KEYS | 80,609 | $16.4M | 0.85% |
| 54 | Lab Corp Of Amer | LH | 64,996 | $16.3M | 0.84% |
| 55 | Deere Co | DE | 34,300 | $16.0M | 0.83% |
| 56 | Applied Material Inc | 038222105 | 61,934 | $15.9M | 0.82% |
| 57 | Price T Rowe Group Inc | TROW | 154,600 | $15.8M | 0.82% |
| 58 | Fortinet, Inc | FTNT | 194,113 | $15.4M | 0.80% |
| 59 | Chevron Corp | CVX | 99,995 | $15.2M | 0.79% |
| 60 | Waste Management Inc New | 94106L109 | 69,021 | $15.2M | 0.78% |
| 61 | Adobe Systems Inc | ADBE | 40,715 | $14.2M | 0.74% |
| 62 | Mastercard | MA | 24,711 | $14.1M | 0.73% |
| 63 | Zoetis Inc | ZTS | 104,216 | $13.1M | 0.68% |
| 64 | Ross Stores Inc | ROST | 72,482 | $13.1M | 0.67% |
| 65 | Waters Corp | 941848103 | 33,144 | $12.6M | 0.65% |
| 66 | Invesco Exchange Traded Fd Tr | IVZ | 65,513 | $12.5M | 0.65% |
| 67 | Hubbell, Inc | HUBB | 27,527 | $12.2M | 0.63% |
| 68 | Reinsurance Group America | 759351604 | 56,330 | $11.5M | 0.59% |
| 69 | Meta Platforms Inc | META | 17,244 | $11.4M | 0.59% |
| 70 | Kenvue Inc. | KVUE | 655,600 | $11.3M | 0.58% |
| 71 | Intel Corp | INTC | 304,384 | $11.2M | 0.58% |
| 72 | Target Corp Com | TGT | 114,800 | $11.2M | 0.58% |
| 73 | Sherwin-Williams Co | SHW | 23,783 | $7.7M | 0.40% |
| 74 | Factset Resh Sys Inc | 303075105 | 23,002 | $6.7M | 0.34% |
| 75 | Medpace Holdings, Inc | MEDP | 9,590 | $5.4M | 0.28% |
| 76 | Gildan Activewear Inc | GIL | 77,968 | $4.9M | 0.25% |
| 77 | Sterling Construction | STRL | 15,388 | $4.7M | 0.24% |
| 78 | Donaldson Co Inc | DCI | 52,611 | $4.7M | 0.24% |
| 79 | Frontdoor Inc | FTDR | 75,237 | $4.3M | 0.22% |
| 80 | Qualys, Inc. | QLYS | 32,624 | $4.3M | 0.22% |
| 81 | Logitech International | H50430232 | 42,747 | $4.3M | 0.22% |
| 82 | CSG Systems International, Inc | 126349109 | 54,097 | $4.1M | 0.21% |
| 83 | Liquidity Svcs Inc | 53635B107 | 124,869 | $3.8M | 0.20% |
| 84 | Paycom Software Inc | PAYC | 22,100 | $3.5M | 0.18% |
| 85 | National Research Corporation | 637372202 | 183,226 | $3.4M | 0.18% |
| 86 | Jack Henry & Associates | 426281101 | 17,611 | $3.2M | 0.17% |
| 87 | MSC Industrial | 553530106 | 37,870 | $3.2M | 0.16% |
| 88 | Hexcel Corp | 428291108 | 41,437 | $3.1M | 0.16% |
| 89 | AO Smith Corporation | AOS | 45,511 | $3.0M | 0.16% |
| 90 | Evertec, Inc | EVTC | 90,430 | $2.6M | 0.14% |
| 91 | Atkore International Group | ATKR | 39,351 | $2.5M | 0.13% |
| 92 | PAR Technology Corp | PAR | 64,595 | $2.3M | 0.12% |
| 93 | Lamar Advertising Co | LAMR | 18,405 | $2.3M | 0.12% |
| 94 | Zebra Technologies Corproation | ZBRA | 9,453 | $2.3M | 0.12% |
| 95 | Verisign Inc | VRSN | 8,493 | $2.1M | 0.11% |
| 96 | The Toro Company | TORO | 25,896 | $2.0M | 0.11% |
| 97 | Ubiquiti Inc. | UI | 3,648 | $2.0M | 0.10% |
| 98 | Avery Dennison Corp | AVY | 9,856 | $1.8M | 0.09% |
| 99 | JBT Marel Corp | JBTM | 10,796 | $1.6M | 0.08% |
| 100 | MaxCyte Inc Com | MXCT | 862,758 | $1.3M | 0.07% |
| 101 | Papa John's International Inc | 698813102 | 34,700 | $1.3M | 0.07% |
| 102 | Dolby Laboratories, Inc CL A | DLB | 19,343 | $1.2M | 0.06% |
| 103 | iShares Core S&P MID-CAP ETF | 464287507 | 16,164 | $1.1M | 0.06% |
| 104 | Bio-Techne Corp | TECH | 16,209 | $953,251 | 0.05% |
| 105 | Align Technology Inc | ALGN | 6,023 | $940,491 | 0.05% |
| 106 | Coca Cola Company | KO | 12,708 | $888,416 | 0.05% |
| 107 | Venu Holding Corporation | VENU | 104,998 | $884,083 | 0.05% |
| 108 | Vanguard Mid-Cap Etf | 922908629 | 2,567 | $744,995 | 0.04% |
| 109 | Intl Business Machines Corp Ib | INTR | 1,932 | $572,308 | 0.03% |
| 110 | IShares S&P 100 | 464287101 | 1,654 | $567,272 | 0.03% |
| 111 | Vanguard S&P 500 ETF | 922908363 | 797 | $499,823 | 0.03% |
| 112 | Vanguard Total Stock Market Et | 922908769 | 1,293 | $433,575 | 0.02% |
| 113 | Wisdomtree Total Div Fund | WT | 5,066 | $430,002 | 0.02% |
| 114 | Google Inc | GOOG | 1,291 | $405,116 | 0.02% |
| 115 | Southern Company | SOMN | 4,447 | $387,778 | 0.02% |
| 116 | QXO, Inc | QXO-PB | 20,000 | $385,800 | 0.02% |
| 117 | Capital One Financial Corp | 14040H105 | 1,286 | $311,675 | 0.02% |
| 118 | Amazon Inc | AMZN | 1,345 | $310,453 | 0.02% |
| 119 | Wells Fargo & Co New Del | 949746101 | 2,800 | $260,960 | 0.01% |
| 120 | Sunoco LP/Sunoco Fin Corp Com | SUN | 4,883 | $255,918 | 0.01% |
| 121 | Abbvie Inc | ABBV | 1,064 | $243,113 | 0.01% |
| 122 | Corning Inc | GLW | 2,756 | $241,315 | 0.01% |
| 123 | Ishares S&p 500 Growth Index F | 464287309 | 1,929 | $237,769 | 0.01% |
| 124 | Ishares Core MSCI EAFE ETF | 46432F842 | 2,634 | $235,638 | 0.01% |
| 125 | Ishares Gold Tr Ishares New | IAU | 2,750 | $223,218 | 0.01% |
| 126 | Mckesson Corp | MCK | 262 | $214,998 | 0.01% |
| 127 | Summit Therapeutics | SMMT | 10,390 | $181,721 | 0.01% |
| 128 | Flowers Foods, Inc | FLO | 10,294 | $111,999 | 0.01% |
| 129 | Mycelx Technologies Corp | 62847T202 | 10,360 | $3,762 | 0.00% |
| 130 | Puresafe Water Systems Inc | 74624H103 | 14,000 | $1 | 0.00% |