13F HOLDINGS REPORT

Southland Equity Partners LLC

Quarter ended Q2 2024 · Filed July 12, 2024 · Accession 0001214659-24-012291

Total Value

$350.2M

Positions

209

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (209)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	INNOVATOR ETFS TRUST	INHD	777,262	$29.5M	8.42%
2	APPLE INC	AAPL	120,533	$25.4M	7.25%
3	PIMCO ETF TR	72201R775	248,224	$22.6M	6.46%
4	INNOVATOR ETFS TRUST	INHD	470,003	$18.9M	5.40%
5	FIRST TR MORNINGSTAR DIVID L	336917109	430,386	$16.3M	4.66%
6	FIRST TR NASDAQ 100 TECH IND	337345102	64,696	$12.8M	3.65%
7	SCHWAB STRATEGIC TR	808524797	147,139	$11.4M	3.27%
8	INNOVATOR ETFS TRUST	INHD	228,345	$7.9M	2.26%
9	INNOVATOR ETFS TRUST	INHD	167,405	$7.2M	2.05%
10	FIRST TR EXCHANGE-TRADED FD	33733E302	33,768	$6.9M	1.98%
11	FIRST TR EXCHANGE-TRADED FD	33733E104	78,540	$6.6M	1.88%
12	PROCTER AND GAMBLE CO	742718109	39,768	$6.6M	1.87%
13	INVESCO QQQ TR	IVZ	11,310	$5.4M	1.55%
14	INNOVATOR ETFS TRUST	INHD	157,645	$5.4M	1.54%
15	INNOVATOR ETFS TRUST	INHD	152,296	$5.4M	1.53%
16	INNOVATOR ETFS TRUST	INHD	122,099	$4.7M	1.35%
17	ISHARES TR	46432F396	21,331	$4.2M	1.19%
18	INNOVATOR ETFS TRUST	INHD	105,429	$3.8M	1.07%
19	AMAZON COM INC	AMZN	18,856	$3.6M	1.04%
20	VANGUARD INDEX FDS	922908736	9,586	$3.6M	1.02%
21	MICROSOFT CORP	MSFT	7,946	$3.6M	1.01%
22	FIRST TR EXCH TRADED FD III	33739P863	71,344	$3.5M	1.01%
23	FIRST TR VALUE LINE DIVID IN	33734H106	84,678	$3.5M	0.99%
24	MCDONALDS CORP	MCD	13,430	$3.4M	0.98%
25	BERKSHIRE HATHAWAY INC DEL	BRK-A	8,299	$3.4M	0.96%
26	VANGUARD INDEX FDS	922908363	6,644	$3.3M	0.95%
27	ABBVIE INC	ABBV	17,755	$3.0M	0.87%
28	INNOVATOR ETFS TRUST	INHD	71,432	$2.6M	0.74%
29	FIRST TR EXCHANGE-TRADED FD	33739N108	49,905	$2.5M	0.73%
30	T ROWE PRICE ETF INC	87283Q867	76,383	$2.4M	0.69%
31	VANGUARD INDEX FDS	922908744	14,799	$2.4M	0.68%
32	INVESCO EXCHANGE TRADED FD T	IVZ	20,238	$2.3M	0.66%
33	JPMORGAN CHASE & CO.	VYLD	10,388	$2.1M	0.60%
34	AIM ETF PRODUCTS TRUST	00888H620	79,145	$2.0M	0.58%
35	ISHARES TR	46434V621	35,487	$2.0M	0.58%
36	VERIZON COMMUNICATIONS INC	VZ	47,249	$1.9M	0.56%
37	CHEVRON CORP NEW	CVX	12,361	$1.9M	0.55%
38	INNOVATOR ETFS TRUST	INHD	49,473	$1.9M	0.54%
39	NVIDIA CORPORATION	NVDA	14,965	$1.8M	0.53%
40	JOHNSON & JOHNSON	JNJ	12,184	$1.8M	0.51%
41	REALTY INCOME CORP	O	33,102	$1.7M	0.50%
42	WISDOMTREE TR	WT	21,872	$1.7M	0.49%
43	FIRST TR EXCHANGE-TRADED FD	33741X102	50,898	$1.7M	0.49%
44	NNN REIT INC	NNN	36,958	$1.6M	0.45%
45	ISHARES TR	46434V449	40,683	$1.6M	0.45%
46	ALPHABET INC	GOOG	8,362	$1.5M	0.44%
47	TESLA INC	TSLA	7,685	$1.5M	0.43%
48	INNOVATOR ETFS TRUST	INHD	34,968	$1.5M	0.41%
49	INNOVATOR ETFS TRUST	INHD	39,692	$1.4M	0.41%
50	PEPSICO INC	PEP	8,545	$1.4M	0.40%
51	WISDOMTREE TR	WT	29,699	$1.4M	0.40%
52	ISHARES TR	46429B697	15,639	$1.3M	0.37%
53	FIRST TR EXCHANGE-TRADED FD	33738R506	23,849	$1.3M	0.37%
54	AT&T INC	T-PC	67,922	$1.3M	0.37%
55	INNOVATOR ETFS TRUST	INHD	44,035	$1.2M	0.34%
56	EXXON MOBIL CORP	XOM	10,364	$1.2M	0.34%
57	VANGUARD BD INDEX FDS	921937827	15,536	$1.2M	0.34%
58	INVESCO EXCH TRADED FD TR II	IVZ	13,565	$1.2M	0.34%
59	VANGUARD TAX-MANAGED FDS	921943858	23,397	$1.2M	0.33%
60	VANGUARD INDEX FDS	922908629	4,718	$1.1M	0.33%
61	NUVEEN CA QUALTY MUN INCOME	NU	90,940	$1.0M	0.30%
62	ISHARES TR	46434V456	26,408	$1.0M	0.29%
63	INVESCO EXCHANGE TRADED FD T	IVZ	56,917	$1.0M	0.29%
64	VANGUARD CHARLOTTE FDS	92203J407	20,681	$1.0M	0.29%
65	SPDR SER TR	78464A656	38,860	$987,821	0.28%
66	INNOVATOR ETFS TRUST	INHD	26,321	$987,301	0.28%
67	WISDOMTREE TR	WT	20,804	$948,467	0.27%
68	J P MORGAN EXCHANGE TRADED F	46654Q203	16,804	$932,643	0.27%
69	AIM ETF PRODUCTS TRUST	00888H596	34,430	$918,961	0.26%
70	PACER FDS TR	69374H303	12,725	$917,354	0.26%
71	VANGUARD WHITEHALL FDS	921946406	7,696	$912,778	0.26%
72	VANGUARD MUN BD FDS	922907746	16,809	$842,299	0.24%
73	FIRST TR MID CAP CORE ALPHAD	33735B108	7,424	$805,720	0.23%
74	NOVO-NORDISK A S	NONOF	5,541	$790,973	0.23%
75	CAMBRIA ETF TR	132061201	11,479	$783,758	0.22%
76	QUALCOMM INC	QCOM	3,909	$778,648	0.22%
77	CINTAS CORP	CTAS	1,104	$773,113	0.22%
78	VANGUARD INDEX FDS	922908751	3,532	$770,052	0.22%
79	HOME DEPOT INC	HD	2,212	$761,556	0.22%
80	BLACKSTONE INC	BX	5,728	$709,153	0.20%
81	INNOVATOR ETFS TRUST	INHD	18,695	$693,764	0.20%
82	FRANKLIN TEMPLETON ETF TR	FGDL	21,964	$686,607	0.20%
83	VANGUARD INDEX FDS	922908769	2,533	$677,603	0.19%
84	ISHARES TR	46434V878	12,590	$636,173	0.18%
85	VANGUARD MALVERN FDS	922020805	12,323	$598,158	0.17%
86	INDEPENDENCE RLTY TR INC	45378A106	31,281	$586,206	0.17%
87	ABBOTT LABS	ABLZF	5,536	$575,223	0.16%
88	INVESCO EXCH TRADED FD TR II	IVZ	13,457	$555,791	0.16%
89	SPDR SER TR	78468R705	2,248	$546,072	0.16%
90	SPDR GOLD TR	GLD	2,446	$525,914	0.15%
91	KIMBERLY-CLARK CORP	KMB	3,788	$523,428	0.15%
92	VANGUARD BD INDEX FDS	921937819	6,966	$521,688	0.15%
93	SELECT SECTOR SPDR TR	81369Y506	5,674	$517,145	0.15%
94	VANECK ETF TRUST	92189F643	5,947	$515,070	0.15%
95	J P MORGAN EXCHANGE TRADED F	46641Q332	9,050	$512,967	0.15%
96	GLOBAL X FDS	37954Y632	14,280	$508,796	0.15%
97	INVESCO EXCHANGE TRADED FD T	IVZ	9,577	$501,632	0.14%
98	AMGEN INC	AMGN	1,570	$490,614	0.14%
99	SPDR DOW JONES INDL AVERAGE	78467X109	1,252	$489,695	0.14%
100	COSTCO WHSL CORP NEW	22160K105	574	$487,839	0.14%
101	ENBRIDGE INC	ENNPF	13,487	$479,754	0.14%
102	ISHARES TR	464287507	8,190	$479,250	0.14%
103	FIRST TR EXCHANGE TRADED FD	33734X135	10,314	$477,435	0.14%
104	SELECT SECTOR SPDR TR	81369Y803	2,071	$468,521	0.13%
105	VANGUARD SCOTTSDALE FDS	92206C771	10,301	$467,667	0.13%
106	AMERICAN CENTY ETF TR	025072109	9,914	$456,242	0.13%
107	VANGUARD INDEX FDS	922908512	3,020	$454,299	0.13%
108	EDISON INTL	281020107	6,300	$452,428	0.13%
109	COEUR MNG INC	192108504	79,931	$449,212	0.13%
110	INNOVATOR ETFS TRUST	INHD	11,293	$441,330	0.13%
111	PHILIP MORRIS INTL INC	718172109	4,354	$441,200	0.13%
112	IRON MTN INC DEL	46284V101	4,821	$432,069	0.12%
113	ISHARES TR	464287549	4,580	$431,940	0.12%
114	FIRST TR EXCHANGE TRADED FD	33734X150	6,228	$423,878	0.12%
115	FRANKLIN TEMPLETON ETF TR	FGDL	8,228	$422,032	0.12%
116	ALPHABET INC	GOOG	2,276	$414,573	0.12%
117	WASTE MGMT INC DEL	94106L109	1,885	$402,146	0.11%
118	FIRST TR EXCHANGE TRADED FD	33734X168	6,135	$397,653	0.11%
119	ISHARES GOLD TR	IAU	8,925	$392,075	0.11%
120	WELLTOWER INC	WELL	3,722	$388,040	0.11%
121	FIRST TR EXCHANGE TRADED FD	33734X853	8,239	$387,727	0.11%
122	INTERNATIONAL BUSINESS MACHS	INTR	2,204	$381,142	0.11%
123	INVESCO EXCH TRADED FD TR II	IVZ	1,909	$376,283	0.11%
124	VANGUARD SPECIALIZED FUNDS	921908844	2,020	$368,740	0.11%
125	STARBUCKS CORP	SBUX	4,723	$367,669	0.10%
126	FIRST TR EXCHANGE-TRADED FD	33739Q200	7,649	$367,534	0.10%
127	SOUTHERN CO	SOMN	4,650	$360,716	0.10%
128	APPLIED MATLS INC	038222105	1,521	$358,961	0.10%
129	VANGUARD BD INDEX FDS	921937835	4,976	$358,526	0.10%
130	DUKE ENERGY CORP NEW	DUKB	3,542	$355,053	0.10%
131	WISDOMTREE TR	WT	11,041	$353,929	0.10%
132	VANGUARD BD INDEX FDS	921937793	5,000	$351,435	0.10%
133	CONOCOPHILLIPS	COP	3,037	$347,418	0.10%
134	OMEGA HEALTHCARE INVS INC	681936100	10,067	$344,795	0.10%
135	CISCO SYS INC	CSCO	7,242	$344,085	0.10%
136	GLOBAL X FDS	37954Y269	10,905	$344,053	0.10%
137	ABSOLUTE SHS TR	00400R858	11,847	$343,576	0.10%
138	VANGUARD INTL EQUITY INDEX F	922042775	5,828	$341,754	0.10%
139	LOCKHEED MARTIN CORP	LMT	730	$341,129	0.10%
140	BLACKROCK INC	BLK	432	$340,171	0.10%
141	BROADCOM INC	AVGO	209	$335,556	0.10%
142	BANK AMERICA CORP	060505104	8,062	$320,634	0.09%
143	PIMCO ETF TR	72201R577	3,163	$319,781	0.09%
144	VANGUARD INTL EQUITY INDEX F	922042858	7,284	$318,726	0.09%
145	WALMART INC	WMT	4,687	$317,365	0.09%
146	PHILLIPS 66	PSX	2,235	$315,557	0.09%
147	ISHARES TR	464287804	2,937	$313,277	0.09%
148	INNOVATOR ETFS TRUST	INHD	7,479	$312,473	0.09%
149	AGNC INVT CORP	00123Q104	32,341	$308,535	0.09%
150	FLEXSHARES TR	FLEX	10,406	$304,688	0.09%
151	FIRST TR EXCHANGE-TRADED FD	33738D309	6,657	$304,291	0.09%
152	MONDELEZ INTL INC	609207105	4,591	$300,403	0.09%
153	SELECT SECTOR SPDR TR	81369Y209	2,057	$299,871	0.09%
154	SPDR S&P 500 ETF TR	SPY	546	$297,144	0.08%
155	NOVARTIS AG	NVSEF	2,781	$296,088	0.08%
156	SELECT SECTOR SPDR TR	81369Y605	7,168	$294,676	0.08%
157	WISDOMTREE TR	WT	9,454	$294,489	0.08%
158	FIRST TR EXCHANGE-TRADED FD	33739Q408	4,921	$293,292	0.08%
159	MPLX LP	MPLXP	6,872	$292,678	0.08%
160	UNITED PARCEL SERVICE INC	UPS	2,132	$291,738	0.08%
161	AMERICAN ELEC PWR CO INC	025537101	3,321	$291,419	0.08%
162	GENERAL DYNAMICS CORP	GD	999	$289,716	0.08%
163	INVESCO EXCHANGE TRADED FD T	IVZ	1,747	$286,997	0.08%
164	ELI LILLY & CO	LLY	313	$283,384	0.08%
165	RENAISSANCE CAP GREENWICH FD	759937204	7,018	$282,896	0.08%
166	COMCAST CORP NEW	CCZ	7,205	$282,139	0.08%
167	SPDR INDEX SHS FDS	78463X772	8,084	$278,332	0.08%
168	ENTERPRISE PRODS PARTNERS L	293792107	9,458	$274,107	0.08%
169	COCA COLA CO	KO	4,305	$274,044	0.08%
170	EMBRAER S.A.	EMBJ	10,496	$270,797	0.08%
171	VANGUARD WORLD FD	92204A108	858	$267,979	0.08%
172	CATERPILLAR INC	CAT	786	$261,712	0.07%
173	ABSOLUTE SHS TR	00400R700	10,930	$261,497	0.07%
174	ISHARES TR	46434V696	4,231	$259,012	0.07%
175	ENERGY TRANSFER L P	ET-PI	15,912	$258,093	0.07%
176	CSX CORP	CSX	7,688	$257,158	0.07%
177	CLOROX CO DEL	CLX	1,883	$256,929	0.07%
178	COLGATE PALMOLIVE CO	CL	2,646	$256,811	0.07%
179	ISHARES TR	46429B655	5,017	$256,319	0.07%
180	YUM BRANDS INC	YUM	1,934	$256,190	0.07%
181	GLOBAL X FDS	37954Y483	14,075	$248,705	0.07%
182	ISHARES TR	464288356	4,318	$245,608	0.07%
183	INVESCO EXCH TRADED FD TR II	IVZ	9,950	$245,467	0.07%
184	VANGUARD WORLD FD	92204A405	2,431	$242,808	0.07%
185	VANGUARD WORLD FD	92204A702	416	$239,861	0.07%
186	VANGUARD INTL EQUITY INDEX F	922042866	3,230	$239,601	0.07%
187	BANK MONTREAL QUE	063671101	2,843	$238,372	0.07%
188	INNOVATOR ETFS TRUST	INHD	6,331	$237,223	0.07%
189	ISHARES TR	464287168	1,887	$228,248	0.07%
190	VANGUARD SCOTTSDALE FDS	92206C664	2,749	$225,336	0.06%
191	MERCK & CO INC	MRK	1,768	$218,936	0.06%
192	3M CO	MMM	2,140	$218,728	0.06%
193	MARATHON PETE CORP	MARA	1,258	$218,233	0.06%
194	VANECK ETF TRUST	92189F676	836	$217,945	0.06%
195	DISNEY WALT CO	254687106	2,192	$217,646	0.06%
196	NEXTERA ENERGY INC	NEE-PW	3,018	$213,705	0.06%
197	INVESCO EXCH TRADED FD TR II	IVZ	4,801	$209,604	0.06%
198	VANECK ETF TRUST	92189F437	7,361	$208,308	0.06%
199	WELLS FARGO CO NEW	949746101	3,492	$207,393	0.06%
200	INTEL CORP	INTC	6,670	$206,573	0.06%
201	INTUITIVE SURGICAL INC	ISRG	464	$206,410	0.06%
202	CACTUS INC	WHD	3,888	$205,053	0.06%
203	GILEAD SCIENCES INC	GILD	2,976	$204,217	0.06%
204	ALPS ETF TR	00162Q452	4,252	$204,011	0.06%
205	SPDR SER TR	78464A854	3,168	$202,752	0.06%
206	INVESCO EXCHANGE TRADED FD T	IVZ	2,073	$201,143	0.06%
207	ALLIANCEBERNSTEIN GLOBAL HIG	AWF	16,552	$173,462	0.05%
208	PIMCO CORPORATE & INCOME OPP	PTY	11,221	$160,573	0.05%
209	NEXGEN ENERGY LTD	NXE	19,390	$135,200	0.04%