13F HOLDINGS REPORT

PLANNING DIRECTIONS INC

Quarter ended Q1 2025 · Filed April 30, 2025 · Accession 0001085146-25-002474

Total Value

$233.9M

Positions

117

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (117)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	SCHWAB STRATEGIC TR	808524797	1,280,082	$35.8M	15.30%
2	VANGUARD BD INDEX FDS	921937827	196,641	$15.4M	6.58%
3	VANGUARD SPECIALIZED FUNDS	921908844	70,955	$13.8M	5.89%
4	VICTORY PORTFOLIOS II	92647N527	228,823	$10.7M	4.59%
5	APPLE INC	AAPL	43,975	$9.8M	4.18%
6	PHILIP MORRIS INTL INC	718172109	47,983	$7.6M	3.26%
7	VANGUARD WORLD FD	921910840	46,967	$6.1M	2.59%
8	VANGUARD INDEX FDS	922908736	15,387	$5.7M	2.44%
9	VANGUARD SCOTTSDALE FDS	92206C409	71,251	$5.6M	2.40%
10	HOME DEPOT INC	HD	14,534	$5.3M	2.28%
11	ISHARES TR	464287804	49,214	$5.1M	2.20%
12	FIDELITY MERRIMACK STR TR	316188408	99,297	$5.0M	2.13%
13	VANGUARD INTL EQUITY INDEX F	922042742	42,839	$5.0M	2.12%
14	PROCTER AND GAMBLE CO	742718109	27,842	$4.7M	2.03%
15	QUALCOMM INC	QCOM	30,611	$4.7M	2.01%
16	VANGUARD INDEX FDS	922908538	18,496	$4.5M	1.93%
17	SPDR S&P 500 ETF TR	SPY	7,636	$4.3M	1.83%
18	PEPSICO INC	PEP	24,409	$3.7M	1.56%
19	ISHARES TR	46434V407	75,733	$3.2M	1.38%
20	J P MORGAN EXCHANGE TRADED F	46641Q332	56,223	$3.2M	1.37%
21	NVIDIA CORPORATION	NVDA	28,201	$3.1M	1.31%
22	SPDR SER TR	78464A763	21,303	$2.9M	1.24%
23	PFIZER INC	PFE	96,107	$2.4M	1.04%
24	WP CAREY INC	92936U109	37,191	$2.3M	1.00%
25	ISHARES TR	464287671	18,176	$2.3M	0.99%
26	VANGUARD WHITEHALL FDS	921946406	17,337	$2.2M	0.96%
27	VANGUARD INDEX FDS	922908744	12,761	$2.2M	0.94%
28	VANGUARD INDEX FDS	922908363	4,223	$2.2M	0.93%
29	VANGUARD INDEX FDS	922908595	8,501	$2.1M	0.92%
30	VANGUARD INDEX FDS	922908512	12,892	$2.1M	0.88%
31	J P MORGAN EXCHANGE TRADED F	46654Q203	39,421	$2.0M	0.87%
32	VANGUARD INDEX FDS	922908629	7,664	$2.0M	0.85%
33	VANGUARD INDEX FDS	922908611	10,088	$1.9M	0.80%
34	SPDR INDEX SHS FDS	78463X202	27,722	$1.5M	0.64%
35	SELECT SECTOR SPDR TR	81369Y308	17,889	$1.5M	0.62%
36	ISHARES INC	464286525	12,533	$1.5M	0.62%
37	AMAZON COM INC	AMZN	7,258	$1.4M	0.59%
38	MICROSOFT CORP	MSFT	3,648	$1.4M	0.59%
39	VANGUARD WORLD FD	92204A504	4,977	$1.3M	0.56%
40	ISHARES TR	464287481	10,301	$1.2M	0.52%
41	ISHARES TR	464287754	8,305	$1.1M	0.46%
42	WALMART INC	WMT	11,394	$1.0M	0.43%
43	J P MORGAN EXCHANGE TRADED F	46641Q647	19,489	$974,455	0.42%
44	TESLA INC	TSLA	3,623	$938,936	0.40%
45	VANGUARD MUN BD FDS	922907746	18,039	$895,105	0.38%
46	INVESCO EXCHANGE TRADED FD T	IVZ	5,114	$885,824	0.38%
47	VISA INC	V	2,445	$856,932	0.37%
48	ISHARES TR	464287762	13,883	$845,345	0.36%
49	FIRST TR EXCHANGE TRADED FD	33734X150	11,204	$780,225	0.33%
50	FIRST TR EXCHANGE TRADED FD	33734X135	14,699	$779,073	0.33%
51	INVESCO EXCHANGE TRADED FD T	IVZ	25,167	$775,637	0.33%
52	ISHARES TR	464287598	3,973	$747,517	0.32%
53	FIRST TR EXCHANGE-TRADED FD	33733E302	3,306	$734,428	0.31%
54	COINBASE GLOBAL INC	COIN	4,193	$722,160	0.31%
55	SELECT SECTOR SPDR TR	81369Y803	3,489	$720,439	0.31%
56	VANGUARD INDEX FDS	922908751	3,240	$718,463	0.31%
57	MCDONALDS CORP	MCD	2,036	$635,993	0.27%
58	FIRST TR NASDAQ 100 TECH IND	337345102	3,437	$596,560	0.26%
59	NETFLIX INC	NFLX	599	$558,585	0.24%
60	ISHARES TR	464287614	1,502	$542,450	0.23%
61	SPDR SER TR	78464A631	3,330	$535,127	0.23%
62	EXXON MOBIL CORP	XOM	4,492	$534,218	0.23%
63	VANGUARD SCOTTSDALE FDS	92206C870	6,424	$525,174	0.22%
64	FIRST TR VALUE LINE DIVID IN	33734H106	11,182	$498,622	0.21%
65	SCHWAB STRATEGIC TR	808524607	20,327	$476,262	0.20%
66	UNITEDHEALTH GROUP INC	UNH	909	$475,802	0.20%
67	SELECT SECTOR SPDR TR	81369Y886	6,010	$473,899	0.20%
68	VANGUARD INTL EQUITY INDEX F	922042858	10,170	$460,296	0.20%
69	UNITED STS OIL FD LP	UNTCW	5,927	$458,335	0.20%
70	RTX CORPORATION	RTX	3,390	$448,976	0.19%
71	ISHARES TR	46429B697	4,575	$428,513	0.18%
72	VANGUARD BD INDEX FDS	92203C303	8,273	$412,456	0.18%
73	ISHARES TR	464287200	730	$409,994	0.18%
74	NEXTERA ENERGY INC	NEE-PW	5,768	$408,936	0.17%
75	PIMCO DYNAMIC INCOME FD	72201Y101	20,369	$403,298	0.17%
76	REALTY INCOME CORP	O	6,753	$391,748	0.17%
77	JPMORGAN CHASE & CO.	VYLD	1,560	$382,761	0.16%
78	ISHARES TR	464287580	4,227	$373,387	0.16%
79	PALO ALTO NETWORKS INC	PANW	2,170	$370,289	0.16%
80	APPLIED MATLS INC	038222105	2,533	$367,630	0.16%
81	VANGUARD TAX-MANAGED FDS	921943858	7,195	$365,688	0.16%
82	LOWES COS INC	548661107	1,567	$365,411	0.16%
83	NUVEEN PFD & INCOME OPPORTUN	NU	45,549	$362,570	0.16%
84	ISHARES TR	464287150	2,906	$354,525	0.15%
85	DEERE & CO	DE	739	$347,028	0.15%
86	VANGUARD INDEX FDS	922908769	1,257	$345,706	0.15%
87	SPDR SER TR	78464A847	6,534	$334,410	0.14%
88	COSTCO WHSL CORP NEW	22160K105	349	$330,219	0.14%
89	PALANTIR TECHNOLOGIES INC	PLTR	3,903	$329,413	0.14%
90	BERKSHIRE HATHAWAY INC DEL	BRK-A	613	$326,472	0.14%
91	DISNEY WALT CO	254687106	3,305	$326,271	0.14%
92	ALPHABET INC	GOOG	2,090	$323,307	0.14%
93	ISHARES TR	464287721	2,254	$316,582	0.14%
94	CORMEDIX INC	CRMD	50,000	$308,000	0.13%
95	VANGUARD WORLD FD	92204A702	566	$306,884	0.13%
96	ISHARES TR	464287473	2,434	$306,634	0.13%
97	CONSTELLATION ENERGY CORP	CEG	1,511	$304,567	0.13%
98	GLOBAL X FDS	37954Y673	8,001	$301,888	0.13%
99	VANGUARD STAR FDS	921909768	4,715	$292,809	0.13%
100	SPDR DOW JONES INDL AVERAGE	78467X109	687	$288,385	0.12%
101	VANGUARD WORLD FD	921910816	928	$286,657	0.12%
102	PUBLIC STORAGE OPER CO	PSA-PS	936	$280,014	0.12%
103	SHERWIN WILLIAMS CO	SHW	752	$262,741	0.11%
104	DIMENSIONAL ETF TRUST	25434V724	6,189	$255,049	0.11%
105	NORFOLK SOUTHN CORP	655844108	1,054	$249,526	0.11%
106	BOEING CO	BA-PA	1,455	$248,216	0.11%
107	PACER FDS TR	69374H634	5,988	$246,161	0.11%
108	INTERNATIONAL BUSINESS MACHS	INTR	976	$242,673	0.10%
109	VANGUARD BD INDEX FDS	921937819	3,107	$237,839	0.10%
110	WASTE MGMT INC DEL	94106L109	1,024	$237,171	0.10%
111	BLACKSTONE INC	BX	1,683	$235,182	0.10%
112	META PLATFORMS INC	META	389	$224,590	0.10%
113	NIKE INC	NKE	3,503	$222,371	0.10%
114	ISHARES TR	46429B689	2,761	$215,148	0.09%
115	EXELON CORP	EXC	4,410	$203,208	0.09%
116	MASTERCARD INCORPORATED	MA	369	$202,307	0.09%
117	HCA HEALTHCARE INC	HCA	582	$200,989	0.09%