13F HOLDINGS REPORT

N.E.W. Advisory Services LLC

Quarter ended Q2 2023 · Filed May 10, 2023 · Accession 0001085146-23-002200

Total Value

$687.4M

Positions

130

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (130)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	SPDR SER TR	78464A854	1,558,236	$75.0M	10.91%
2	VANGUARD INDEX FDS	922908769	326,502	$66.6M	9.69%
3	SPDR SER TR	78464A508	1,479,183	$60.2M	8.76%
4	SPDR SER TR	78464A649	2,249,681	$58.0M	8.44%
5	ISHARES TR	46435G672	884,777	$43.3M	6.30%
6	VANGUARD ADMIRAL FDS INC	921932778	524,889	$42.4M	6.17%
7	J P MORGAN EXCHANGE TRADED F	46641Q837	624,838	$31.4M	4.57%
8	SPDR INDEX SHS FDS	78463X889	891,818	$28.6M	4.17%
9	SPDR SER TR	78464A805	385,749	$19.5M	2.83%
10	DIMENSIONAL ETF TRUST	25434V708	633,382	$16.1M	2.35%
11	SPDR INDEX SHS FDS	78463X509	452,360	$15.4M	2.25%
12	DIMENSIONAL ETF TRUST	25434V807	396,869	$12.8M	1.86%
13	SPDR INDEX SHS FDS	78463X871	409,395	$12.7M	1.84%
14	PROCTER AND GAMBLE CO	742718109	85,117	$12.7M	1.84%
15	BERKSHIRE HATHAWAY INC DEL	BRK-A	39,938	$12.3M	1.79%
16	VANGUARD INTL EQUITY INDEX F	922042718	97,500	$10.7M	1.55%
17	VANGUARD BD INDEX FDS	921937835	140,595	$10.4M	1.51%
18	APPLE INC	AAPL	55,813	$9.2M	1.34%
19	SPDR INDEX SHS FDS	78463X756	167,922	$8.5M	1.24%
20	VANGUARD INDEX FDS	922908652	53,167	$7.5M	1.08%
21	VANGUARD INDEX FDS	922908736	29,630	$7.4M	1.08%
22	SPDR SER TR	78464A300	94,920	$7.2M	1.05%
23	ISHARES TR	464288877	145,739	$7.1M	1.03%
24	NICOLET BANKSHARES INC	NIC	83,617	$5.3M	0.77%
25	DIMENSIONAL ETF TRUST	25434V880	217,217	$5.0M	0.73%
26	VANGUARD INDEX FDS	922908637	26,445	$4.9M	0.72%
27	VANGUARD INDEX FDS	922908744	31,268	$4.3M	0.63%
28	VANGUARD INTL EQUITY INDEX F	922042858	95,500	$3.9M	0.56%
29	VANGUARD STAR FDS	921909768	68,366	$3.8M	0.55%
30	VANGUARD WORLD FDS	92204A702	8,456	$3.3M	0.47%
31	SPDR SER TR	78464A474	106,926	$3.2M	0.46%
32	VANGUARD WORLD FDS	92204A108	11,985	$3.0M	0.44%
33	SPDR SER TR	78464A151	104,116	$3.0M	0.43%
34	WEC ENERGY GROUP INC	WEC	30,512	$2.9M	0.42%
35	AMAZON COM INC	AMZN	26,422	$2.7M	0.40%
36	VANGUARD INDEX FDS	922908363	6,820	$2.6M	0.37%
37	INTERNATIONAL BUSINESS MACHS	INTR	19,066	$2.5M	0.36%
38	VANGUARD INDEX FDS	922908751	10,970	$2.1M	0.30%
39	VANGUARD INDEX FDS	922908629	9,639	$2.0M	0.30%
40	SPDR SER TR	78464A409	33,582	$1.9M	0.27%
41	MICROSOFT CORP	MSFT	6,349	$1.8M	0.27%
42	ISHARES TR	464287150	18,631	$1.7M	0.25%
43	MCDONALDS CORP	MCD	5,771	$1.6M	0.23%
44	VANGUARD TAX-MANAGED FDS	921943858	34,530	$1.6M	0.23%
45	VANGUARD WORLD FDS	92204A207	7,977	$1.5M	0.22%
46	INVESCO QQQ TR	IVZ	4,677	$1.5M	0.22%
47	VANGUARD WORLD FDS	92204A504	5,672	$1.4M	0.20%
48	VANGUARD WORLD FD	921910816	6,526	$1.3M	0.19%
49	JPMORGAN CHASE & CO	VYLD	9,916	$1.3M	0.19%
50	GILEAD SCIENCES INC	GILD	15,047	$1.2M	0.18%
51	VANGUARD SCOTTSDALE FDS	92206C409	16,342	$1.2M	0.18%
52	JOHNSON & JOHNSON	JNJ	7,950	$1.2M	0.18%
53	VANGUARD WHITEHALL FDS	921946406	10,714	$1.1M	0.16%
54	ISHARES TR	464287200	2,610	$1.1M	0.16%
55	ISHARES TR	464287408	6,938	$1.1M	0.15%
56	VANGUARD SCOTTSDALE FDS	92206C102	16,875	$987,838	0.14%
57	WELLS FARGO CO NEW	949746101	26,249	$981,176	0.14%
58	SPDR SER TR	78464A763	7,493	$927,029	0.13%
59	PROLOGIS INC.	PLDGP	7,274	$907,577	0.13%
60	SELECT SECTOR SPDR TR	81369Y605	27,313	$878,081	0.13%
61	VANGUARD INTL EQUITY INDEX F	922042775	16,323	$872,749	0.13%
62	COCA COLA CO	KO	13,932	$864,266	0.13%
63	SPDR GOLD TR	GLD	4,654	$852,706	0.12%
64	VISA INC	V	3,668	$827,067	0.12%
65	J P MORGAN EXCHANGE TRADED F	46641Q332	14,813	$808,747	0.12%
66	SPDR S&P 500 ETF TR	SPY	1,940	$794,253	0.12%
67	WALMART INC	WMT	5,071	$747,464	0.11%
68	ISHARES TR	464287721	7,968	$739,553	0.11%
69	TESLA INC	TSLA	3,531	$732,541	0.11%
70	PROSHARES TR	74348A467	7,895	$720,339	0.10%
71	VANGUARD CHARLOTTE FDS	92203J407	14,640	$716,177	0.10%
72	NVIDIA CORPORATION	NVDA	2,541	$705,826	0.10%
73	VANGUARD SPECIALIZED FUNDS	921908844	4,432	$682,669	0.10%
74	AT&T INC	T-PC	34,780	$669,503	0.10%
75	FORD MTR CO DEL	345370860	52,932	$666,931	0.10%
76	SPDR SER TR	78468R739	13,886	$660,289	0.10%
77	OSHKOSH CORP	OSK	7,598	$632,002	0.09%
78	ISHARES TR	464287176	5,648	$622,769	0.09%
79	CARRIER GLOBAL CORPORATION	CARR	13,399	$612,983	0.09%
80	FIDELITY COMWLTH TR	315912808	11,708	$561,402	0.08%
81	VANGUARD WORLD FDS	92204A603	2,862	$545,240	0.08%
82	VANGUARD MALVERN FDS	922020805	11,323	$541,489	0.08%
83	ISHARES TR	464287473	4,764	$505,919	0.07%
84	CATERPILLAR INC	CAT	2,201	$503,662	0.07%
85	ISHARES TR	464287309	7,681	$490,738	0.07%
86	MERCK & CO INC	MRK	4,575	$486,771	0.07%
87	KIMBERLY-CLARK CORP	KMB	3,479	$466,906	0.07%
88	RAYTHEON TECHNOLOGIES CORP	RTX	4,689	$459,216	0.07%
89	EXXON MOBIL CORP	XOM	4,034	$442,445	0.06%
90	HONEYWELL INTL INC	438516106	2,315	$442,393	0.06%
91	BOEING CO	BA-PA	1,986	$421,887	0.06%
92	SPDR DOW JONES INDL AVERAGE	78467X109	1,183	$393,447	0.06%
93	REALTY INCOME CORP	O	5,971	$378,118	0.06%
94	NEXTERA ENERGY INC	NEE-PW	4,893	$377,175	0.05%
95	VANGUARD INDEX FDS	922908538	1,921	$374,462	0.05%
96	ISHARES TR	464289438	2,687	$373,240	0.05%
97	3M CO	MMM	3,483	$366,087	0.05%
98	UNITED PARCEL SERVICE INC	UPS	1,874	$363,546	0.05%
99	PEPSICO INC	PEP	1,931	$352,065	0.05%
100	BANK FIRST CORP	BFC	4,625	$340,307	0.05%
101	META PLATFORMS INC	META	1,575	$333,805	0.05%
102	DNP SELECT INCOME FD INC	23325P104	28,821	$317,611	0.05%
103	HEARTLAND FINL USA INC	42234Q102	8,252	$316,546	0.05%
104	ISHARES TR	464287689	1,340	$315,293	0.05%
105	INDEXIQ ETF TR	45409B362	10,128	$313,478	0.05%
106	ISHARES TR	464287630	2,279	$312,257	0.05%
107	HOME DEPOT INC	HD	985	$290,756	0.04%
108	VANGUARD INTL EQUITY INDEX F	922042742	3,094	$284,966	0.04%
109	XCEL ENERGY INC	XELLL	4,116	$277,583	0.04%
110	ISHARES TR	464287762	1,014	$276,881	0.04%
111	COSTCO WHSL CORP NEW	22160K105	551	$274,060	0.04%
112	ABBVIE INC	ABBV	1,645	$262,226	0.04%
113	SPDR SER TR	78468R796	7,851	$260,967	0.04%
114	SCHWAB CHARLES CORP	SCHW-PJ	4,863	$254,703	0.04%
115	SPDR INDEX SHS FDS	78463X749	6,029	$248,155	0.04%
116	ISHARES TR	464287507	983	$245,908	0.04%
117	FS KKR CAP CORP	FSK	13,224	$244,646	0.04%
118	VANGUARD WORLD FDS	92204A405	3,124	$243,328	0.04%
119	ISHARES TR	464287242	2,217	$242,979	0.04%
120	ISHARES TR	464287481	2,648	$241,101	0.04%
121	BUILDERS FIRSTSOURCE INC	BLDR	2,699	$239,617	0.03%
122	VANGUARD INDEX FDS	922908553	2,882	$239,322	0.03%
123	VERIZON COMMUNICATIONS INC	VZ	5,982	$232,640	0.03%
124	ALPHABET INC	GOOG	2,222	$230,489	0.03%
125	ISHARES TR	464287606	3,218	$230,121	0.03%
126	ALPS ETF TR	00162Q452	5,938	$229,504	0.03%
127	MORGAN STANLEY	MS-PQ	2,591	$227,502	0.03%
128	DISNEY WALT CO	254687106	2,022	$202,401	0.03%
129	CORNERSTONE STRATEGIC VALUE	CLM	13,674	$106,520	0.02%
130	RED CAT HLDGS INC	RCAT	80,805	$84,037	0.01%