13F HOLDINGS REPORT

ROWLAND & CO INVESTMENT COUNSEL/ADV

Quarter ended Q2 2025 · Filed July 1, 2025 · Accession 0000225816-25-000003

Total Value

$484,521

Positions

187

Other Managers

Confidential Omitted

View on SEC.gov

Holdings (187)

#	Issuer	Ticker / CUSIP	Shares	Value	% of Filing
1	PROGRESSIVE CORP COM	743315103	112,415	$30.0M	6.19%
2	APPLE INC COM	AAPL	136,395	$28.0M	5.78%
3	MICROSOFT CORP COM	MSFT	50,955	$25.3M	5.23%
4	AUTOMATIC DATA PROCESSING INC COM	ADP	60,709	$18.7M	3.86%
5	WALMART INC COM	WMT	186,819	$18.3M	3.77%
6	ALPHABET INC CAP STK CL C	GOOG	88,405	$15.7M	3.24%
7	COCA COLA CO COM	KO	210,702	$14.9M	3.08%
8	ELI LILLY & CO COM	LLY	19,071	$14.9M	3.07%
9	HOME DEPOT INC COM	HD	31,418	$11.5M	2.38%
10	MCDONALDS CORP COM	MCD	38,610	$11.3M	2.33%
11	QUALCOMM INC COM	QCOM	68,395	$10.9M	2.25%
12	JOHNSON & JOHNSON COM	JNJ	69,350	$10.6M	2.19%
13	CHUBB LIMITED COM	CB	35,702	$10.3M	2.13%
14	EXXON MOBIL CORP COM	XOM	83,859	$9.0M	1.87%
15	ABBVIE INC COM	ABBV	45,500	$8.4M	1.74%
16	VERIZON COMMUNICATIONS INC COM	VZ	193,103	$8.4M	1.72%
17	TRUIST FINL CORP COM	89832Q109	192,531	$8.3M	1.71%
18	CUMMINS INC COM	CMI	23,465	$7.7M	1.59%
19	JPMORGAN CHASE & CO. COM	VYLD	25,116	$7.3M	1.50%
20	CHEVRON	CVX	49,850	$7.1M	1.47%
21	CULLEN FROST BANKERS INC COM	CFR-PB	52,723	$6.8M	1.40%
22	NVIDIA CORPORATION COM	NVDA	42,630	$6.7M	1.39%
23	GENUINE PARTS CO COM	GPC	54,379	$6.6M	1.36%
24	COPART INC COM	CPRT	108,794	$5.3M	1.10%
25	CINTAS CORP COM	CTAS	22,934	$5.1M	1.05%
26	COSTCO WHSL CORP NEW COM	22160K105	5,049	$5.0M	1.03%
27	ZEBRA TECHNOLOGIES CORPORATION CL A	ZBRA	16,176	$5.0M	1.03%
28	AMGEN INC COM	AMGN	17,473	$4.9M	1.01%
29	UNITED PARCEL SERVICE INC CL B	UPS	47,381	$4.8M	0.99%
30	VERTIV HOLDINGS CO COM CL A	VRT	35,825	$4.6M	0.95%
31	SYSCO CORP COM	SYY	60,024	$4.5M	0.94%
32	SUPER MICRO COMPUTER INC COM NEW	SMCI	91,213	$4.5M	0.92%
33	PAYCHEX INC COM	PAYX	30,218	$4.4M	0.91%
34	INTEL CORP COM	INTC	195,221	$4.4M	0.90%
35	PRICE T ROWE GROUP INC COM	TROW	38,995	$3.8M	0.78%
36	GILEAD SCIENCES INC COM	GILD	33,841	$3.8M	0.77%
37	CONOCOPHILLIPS COM	COP	41,161	$3.7M	0.76%
38	WEYERHAEUSER CO MTN BE COM NEW	WY	139,722	$3.6M	0.74%
39	EMERSON ELEC CO COM	EMR	25,591	$3.4M	0.70%
40	WASTE MGMT INC DEL COM	94106L109	14,848	$3.4M	0.70%
41	MERCK & CO INC COM	MRK	40,898	$3.2M	0.67%
42	DUKE ENERGY CORP NEW COM NEW	DUKB	26,550	$3.1M	0.65%
43	AFLAC INC COM	AFL	27,426	$2.9M	0.60%
44	CSX CORP COM	CSX	88,608	$2.9M	0.60%
45	WERNER ENTERPRISES INC COM	WERN	104,035	$2.8M	0.59%
46	SONOCO PRODS CO COM	835495102	64,807	$2.8M	0.58%
47	KIMBERLY-CLARK CORP COM	KMB	21,419	$2.8M	0.57%
48	INTERDIGITAL INC COM	IDCC	12,125	$2.7M	0.56%
49	PACKAGING CORP AMER COM	695156109	14,242	$2.7M	0.55%
50	TEXAS INSTRS INC COM	882508104	12,855	$2.7M	0.55%
51	ENOVA INTL INC COM	29357K103	22,002	$2.5M	0.51%
52	SKYWORKS SOLUTIONS INC COM	SWKS	32,333	$2.4M	0.50%
53	META PLATFORMS INC CL A	META	3,195	$2.4M	0.49%
54	AMAZON COM INC COM	AMZN	10,627	$2.3M	0.48%
55	DISNEY WALT CO COM	254687106	17,855	$2.2M	0.46%
56	BOEING CO COM	BA-PA	10,330	$2.2M	0.45%
57	BIO-TECHNE CORP COM	TECH	40,480	$2.1M	0.43%
58	PFIZER INC COM	PFE	80,217	$1.9M	0.40%
59	PUBLIC STORAGE OPER CO COM	PSA-PS	6,609	$1.9M	0.40%
60	CAPITAL ONE FINL CORP COM	14040H105	8,438	$1.8M	0.37%
61	NEXTERA ENERGY INC COM	NEE-PW	25,031	$1.7M	0.36%
62	SNAP ON INC COM	SNA	5,375	$1.7M	0.35%
63	PHILLIPS 66 COM	PSX	12,698	$1.5M	0.31%
64	INTUITIVE SURGICAL INC COM NEW	ISRG	2,770	$1.5M	0.31%
65	PROCTER AND GAMBLE CO COM	742718109	9,398	$1.5M	0.31%
66	MEDTRONIC PLC SHS	MDT	17,121	$1.5M	0.31%
67	EXPEDITORS INTL WASH INC COM	302130109	12,651	$1.4M	0.30%
68	STARBUCKS CORP COM	SBUX	15,014	$1.4M	0.28%
69	ORACLE CORP COM	ORCL-PD	6,210	$1.4M	0.28%
70	PENTAIR PLC SHS	PNR	12,920	$1.3M	0.27%
71	BLACKROCK INC COM	BLK	1,266	$1.3M	0.27%
72	BERKSHIRE HATHAWAY INC DEL CL B NEW	BRK-A	2,700	$1.3M	0.27%
73	DIGITAL RLTY TR INC COM	253868103	7,480	$1.3M	0.27%
74	LULULEMON ATHLETICA INC COM	LULU	5,135	$1.2M	0.25%
75	GE AEROSPACE COM NEW	369604301	4,670	$1.2M	0.25%
76	SOUTHERN CO COM	SOMN	12,554	$1.2M	0.24%
77	DEVON ENERGY CORP NEW COM	25179M103	34,841	$1.1M	0.23%
78	WEC ENERGY GROUP INC COM	WEC	10,591	$1.1M	0.23%
79	ILLINOIS TOOL WKS INC COM	452308109	4,395	$1.1M	0.22%
80	RENAISSANCERE HLDGS LTD COM	RNR-PG	4,446	$1.1M	0.22%
81	NETFLIX INC COM	NFLX	786	$1.1M	0.22%
82	VANGUARD TOTAL STOCK MARKET ETF	922908769	3,219	$978,579	0.20%
83	HONEYWELL INTL INC COM	438516106	4,185	$974,815	0.20%
84	ROSS STORES INC COM	ROST	7,546	$962,718	0.20%
85	TELEFLEX INCORPORATED COM	TFX	7,449	$881,663	0.18%
86	INTERNATIONAL BUSINESS MACHS COM	INTR	2,943	$867,537	0.18%
87	BROWN FORMAN CORP CL B	BF-B	31,681	$852,535	0.18%
88	TARGET CORP COM	TGT	8,346	$823,332	0.17%
89	GENTEX CORP COM	GNTX	36,338	$799,081	0.16%
90	UNITEDHEALTH GROUP INC COM	UNH	2,363	$737,185	0.15%
91	WESTERN UN CO COM	WU	80,637	$678,970	0.14%
92	ULTA BEAUTY INC COM	ULTA	1,435	$671,321	0.14%
93	VANGUARD TOTAL STOCK MKT IDX ADM	922908728	4,361	$645,598	0.13%
94	VANGUARD GROWTH ETF	922908736	1,459	$639,625	0.13%
95	CHURCH & DWIGHT CO INC COM	CHD	6,488	$623,561	0.13%
96	GE VERNOVA INC COM	GEV	1,170	$619,105	0.13%
97	SPDR S&P 500 ETF TRUST	SPY	984	$608,492	0.13%
98	FASTENAL CO COM	FAST	14,454	$607,068	0.13%
99	CONSOLIDATED EDISON INC COM	ED	5,447	$546,606	0.11%
100	CHIPOTLE MEXICAN GRILL INC COM	CMG	9,270	$520,510	0.11%
101	ZOETIS INC CL A	ZTS	3,328	$519,001	0.11%
102	ESSENTIAL UTILS INC COM	29670G102	13,617	$505,735	0.10%
103	BANK MONTREAL QUE COM	063671101	4,476	$495,179	0.10%
104	DOMINION ENERGY INC COM	D	8,740	$494,004	0.10%
105	HORMEL FOODS CORP COM	HRL	16,253	$491,653	0.10%
106	ACUITY INC COM	AYI	1,553	$463,322	0.10%
107	FAIR ISAAC CORP COM	FICO	250	$456,990	0.09%
108	SMUCKER J M CO COM NEW	832696405	4,653	$456,924	0.09%
109	EVEREST GROUP LTD COM	EG	1,315	$446,902	0.09%
110	MASCO CORP COM	MAS	6,931	$446,117	0.09%
111	MUELLER INDS INC COM	624756102	5,560	$441,853	0.09%
112	MCCORMICK & CO INC COM NON VTG	MKC-V	5,725	$434,110	0.09%
113	AIR PRODS & CHEMS INC COM	AIIR	1,533	$432,554	0.09%
114	SHERWIN WILLIAMS CO COM	SHW	1,258	$431,946	0.09%
115	SCHWAB TARGET 2050 INDEX	80850L783	21,035	$425,538	0.09%
116	HODGES SMALL CAP RETAIL	664925203	21,105	$409,439	0.08%
117	AT&T INC COM	T-PC	13,768	$398,457	0.08%
118	REGIONS FINANCIAL CORP NEW COM	RF-PF	16,326	$383,987	0.08%
119	ALPHABET INC CAP STK CL A	GOOG	2,155	$379,775	0.08%
120	MARATHON PETE CORP COM	MARA	2,222	$369,096	0.08%
121	DIMENSIONAL U.S. TARGETED VALUE ETF	25434V609	6,748	$364,122	0.08%
122	ISHARES CORE MSCI EAFE ETF	46432F842	4,358	$363,805	0.08%
123	FIDELITY INTERNATIONAL INDEX	315911727	6,152	$352,741	0.07%
124	ISHARES MSCI USA MIN VOL FACTOR ETF	46429B697	3,632	$340,935	0.07%
125	VANGUARD VALUE ETF	922908744	1,833	$323,964	0.07%
126	COLGATE PALMOLIVE CO COM	CL	3,562	$323,785	0.07%
127	CF INDS HLDGS INC COM	125269100	3,325	$305,900	0.06%
128	RTX CORPORATION COM	RTX	2,071	$302,535	0.06%
129	FACTSET RESH SYS INC COM	303075105	670	$299,677	0.06%
130	NUCOR CORP COM	NUE	2,238	$289,910	0.06%
131	ABBOTT LABS COM	ABLZF	2,116	$287,797	0.06%
132	ISHARES CORE MSCI EMERGING MARKETS ETF	46434G103	4,639	$278,479	0.06%
133	PEPSICO INC COM	PEP	2,015	$266,060	0.05%
134	F5 INC COM	FFIV	890	$261,944	0.05%
135	COMPOSECURE INC COM CL A	20459V105	18,025	$253,972	0.05%
136	METLIFE INC PFD A FLT RATE	MET-PF	10,800	$250,344	0.05%
137	VISA INC COM CL A	V	664	$235,985	0.05%
138	DIMENSIONAL US MARKETWIDE VALUE ETF	25434V724	5,537	$234,104	0.05%
139	SCHWAB S&P 500 INDEX	808509855	2,410	$231,101	0.05%
140	DIMENSIONAL U.S. EQUITY MARKET ETF	25434V401	3,370	$225,857	0.05%
141	WHIRLPOOL CORP COM	WHR-PA	2,205	$223,631	0.05%
142	CORNING INC COM	GLW	4,160	$218,774	0.05%
143	CISCO SYS INC COM	CSCO	3,124	$216,743	0.04%
144	BROADSTONE NET LEASE INC COM	BNL	11,904	$191,059	0.04%
145	BROADCOM INC COM	AVGO	685	$188,820	0.04%
146	COMMERCE BANCSHARES INC COM	CBSH	3,022	$187,877	0.04%
147	RPM INTL INC COM	749685103	1,635	$179,680	0.04%
148	LOCKHEED MARTIN CORP COM	LMT	382	$176,919	0.04%
149	NORFOLK SOUTHN CORP COM	655844108	676	$173,035	0.04%
150	ALTRIA GROUP INC COM	MO	2,932	$171,903	0.04%
151	TESLA INC COM	TSLA	540	$171,536	0.04%
152	VANGUARD FTSE DEVELOPED MARKETS ETF	921943858	3,000	$171,030	0.04%
153	CATERPILLAR INC COM	CAT	431	$167,435	0.03%
154	MANULIFE FINL CORP COM	56501R106	5,063	$161,813	0.03%
155	BIO RAD LABS INC CL A	090572207	660	$159,271	0.03%
156	AMCOR PLC ORD	AMCCF	17,286	$158,858	0.03%
157	INVESCO QQQ TRUST SERIES I	IVZ	278	$153,355	0.03%
158	BANK NEW YORK MELLON CORP COM	064058100	1,678	$152,882	0.03%
159	JABIL INC COM	JBL	700	$152,670	0.03%
160	MASTERCARD INCORPORATED CL A	MA	270	$151,723	0.03%
161	ROPER TECHNOLOGIES INC COM	ROP	260	$147,378	0.03%
162	ISHARES CORE DIVIDEND GROWTH ETF	46434V621	2,215	$141,627	0.03%
163	VANGUARD 500 INDEX ADMIRAL	922908710	243	$139,621	0.03%
164	EOG RES INC COM	EOG	1,165	$139,345	0.03%
165	DIMENSIONAL U.S. CORE EQUITY 2 ETF	25434V708	3,879	$139,023	0.03%
166	ROYAL BK CDA COM	780087102	1,042	$137,075	0.03%
167	VANGUARD S&P 500 ETF	922908363	238	$135,593	0.03%
168	SCHWAB CHARLES CORP COM	SCHW-PJ	1,435	$130,929	0.03%
169	AMERICAN ELEC PWR CO INC COM	025537101	1,243	$128,973	0.03%
170	MPLX LP COM UNIT REP LTD	MPLXP	2,434	$125,407	0.03%
171	PROSHARES S&P 500 DIVIDEND ARISTOCRATS ETF	74348A467	1,219	$122,824	0.03%
172	DTE ENERGY CO COM	DTK	897	$118,816	0.02%
173	ENBRIDGE INC COM	ENNPF	2,551	$115,611	0.02%
174	PARKER-HANNIFIN CORP COM	PH	165	$115,247	0.02%
175	IONQ INC COM	IONQ-WT	2,650	$113,870	0.02%
176	WALGREENS BOOTS ALLIANCE INC COM	931427108	9,826	$112,805	0.02%
177	FISERV INC COM	FISV	654	$112,756	0.02%
178	DEERE & CO COM	DE	219	$111,833	0.02%
179	MARTIN MARIETTA MATLS INC COM	573284106	200	$109,792	0.02%
180	MICRON TECHNOLOGY INC COM	MU	875	$107,843	0.02%
181	THERMO FISHER SCIENTIFIC INC COM	TMO	264	$107,041	0.02%
182	TRACTOR SUPPLY CO COM	TSCO	2,025	$106,859	0.02%
183	NORTHROP GRUMMAN CORP COM	NOC	210	$104,995	0.02%
184	HUMACYTE INC COM	HUMAW	49,300	$103,037	0.02%
185	PATTERSON COS INC COM	703395103	3,260	$102,135	0.02%
186	BAXTER INTL INC COM	071813109	3,324	$100,654	0.02%
187	ISHARES RUSSELL 3000 ETF	464287689	285	$100,035	0.02%